Business
18 Jun 2020
Am I better off as a sole trader or limited company?
Libby Marks lays out the pros and cons of being a sole trader vs setting up a limited company.
14 May 2020
Boost your client list through referrals
You want your clients to mention your name when copywriting comes up. Sally Ormond shares her ideas about how to make that happen.
05 May 2020
Repeat after me: “My own business is at least as important as my clients’ businesses”
Megan Douglas’ suggestions for getting round to the business-related tasks that always slide to the bottom of your to-do list.
14 Apr 2020
How this editor weighs up freelance enquiries
Collective Content’s quick guide to what editors are looking for in a freelance writer.
31 Mar 2020
Keeping your copywriting business profitable during the coronavirus outbreak
Thora Fitzpatrick’s ideas about how to help make sure your business stays afloat during the coronavirus crisis.
30 Mar 2020
How to help your customers weather the storm
Anna Metcalfe explains why the coronavirus means you need to check your messaging.
29 Mar 2020
Vanity marketing, and why it’s bad for business
Felicity Wild explains why self-promotion at any cost is great for your ego, but terrible for your customers.
17 Mar 2020
How I use video to surprise and delight my copywriting clients
Lousie Shanahan shares a quick and easy way to use video in your copywriting business.
12 Feb 2020
No, I don’t want to meet for coffee
Jo Watson on why she’ll politely refuse your invitation to meet for a (caffeinated) drink.
12 Feb 2020
Should freelancers be nervous about IR35?
Danielle Auld summarises the changes to the laws around contractors and the organisations that hire them.
11 Feb 2020
How to say sorry when your brand’s screwed up
Sorry may be the hardest word but, when you’re in the wrong, you need to say it like you mean it. Al Robertson explains how.
23 Jan 2020
How much should freelance copywriters charge?
Joe Hall’s thoughts on the perennial pricing question
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