From The Blog

Featured articles

22 Jun 2022

Why is content so ageist?

Melody Flumendorf’s puzzled by marketing’s stigmatising and one-dimensional and stereotypes of older people

21 Jun 2022

What is a content audit, and do I need to do one?

Katrina Strathearn on the benefits of taking a long hard look at how your content’s performing

ProCopywriters Blog

17 Jun 2022

Copywriting Tips, Tricks and Hacks to Celebrate our 1,000th Post

Celebrating our 1,000th blog post with a collection of copywriters’ favourite tips and techniques.

15 Jun 2022

Content by committee

Conflicting opinions at the review stage is a fast track to bad copy says Jo Watson

14 Jun 2022

How to juggle a full-time job with your freelance career

Lorna McGachie knows how tricky it is to balance working 9 to 5 with freelancing. Here’s what she’s learned.

08 Jun 2022

How a bad birthday present taught me a valuable copywriting lesson

What’s a gift that didn’t quite hit the mark got to do with writing copy? Joe Jeffries explains

07 Jun 2022

5 tips to write more efficiently

Amy Twigge’s hints and tips to make your writing time more productive

04 Jun 2022

Q. Why is creative tone of voice important across all touchpoints? A. Because little things matter

How tiny pieces of copy sound can matter a lot. Caroline Gibson explains why.

03 Jun 2022

How to balance being a freelance mum and enjoying the summer holidays

Martha Moger’s advice for freelance mums who will be working and taking care of their children during the summer holidays

30 May 2022

You’re the boss! How to take back control of your freelance business and say goodbye to overwhelm

Sarah Townsend on the empowering magic of saying no.

30 May 2022

Why every freelancer needs a ‘money mind’

Tom Albrighton talks money – and how you can earn greater freedom and happiness.

25 May 2022

How can we help in-house and agency copywriters?

What can ProCopywriters do for you? Please complete this 5-question survey…

25 May 2022

Create more successful proposals using these 4 forces

Write more effective proposals by understanding the underlying forces.

25 May 2022

Why do people buy things?

Ashley Hoyland explains why people don’t always buy for the reasons you (or they) might think.

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