From The Blog
Featured articles
28 Jul 2021
What your tone of voice can’t do for you
Laura Kennedy explains why your tone of voice isn’t a cure for all your content ills
ProCopywriters Blog
27 Jul 2021
Information gain: how original research gets you zooming up the search rankings
Want to improve your SEO? Michael Metcalf says stop using your competitors’ content as sources and get researching instead
21 Jul 2021
7 essential books every freelancer should read
Graeme Piper’s rundown of must-have books for freelancers
14 Jul 2021
Copywriters, we need to talk about ROI
Felicity Wild explores the ways that copywriters can show the positive impact their work has on their client’s bottom line
13 Jul 2021
Email’s not dead – an introduction to email marketing
Is email marketing still worth the effort? Lily Karenza’s a vote for yes
10 Jul 2021
Better email marketing tips from someone who hates emails
Anthony Kingsley’s guide to writing the kind of emails that get positive responses
07 Jul 2021
Building backlinks — what they are, why you need them and how they’ll help your business
Nicci Talbot shares some ways to build high-quality backlinks to improve your SEO
05 Jul 2021
ProCopywriters survey 2021 – have your say
We want to hear about your career, your life, your background, and exactly how you survived the sighs and lows of the past year. Start the survey now!
29 Jun 2021
5 ways to take the stress out of the content approval process
Camilla Zajac’s advice for making sure the process for signing off your copy is pain-free
23 Jun 2021
“Do I need a blog for my business?”
Tom Davies explains why blogging for your business still matters
22 Jun 2021
WordPress and Yoast: how to manage the traffic lights
Helen Say’s advice when it comes to Yoast’s SEO’s scoring system is don’t get hung up on green lights
17 Jun 2021
Pretty in print: why Freelancer Magazine’s not just another aspirational business publication
Laura Wells talks to Sophie Cross, Editor of Freelancer Magazine about the realities of making a magazine, corralling contributors and kicking ass on Kickstarter.
16 Jun 2021
Ghosting freelancers (part 2): ghosting referrals
Why Dee Primett’s not impressed by clients who ask for a referral, then go AWOL
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