From The Blog

Featured articles

16 Dec 2020

Yes, but what exactly do you do?

Emma Brown sums up how she explains what copywriting is.

14 Dec 2020

How music can help you write better

Sally Fox examines how music can stoke your creativity.

ProCopywriters Blog

10 Dec 2020

Is there really a magic word count for SEO?

Does the number of words in your content affect how Google ranks it? Rachel Baker explains.

08 Dec 2020

Why I’m tired of marketing fluff

Why Alice Hollis has had enough of businesses assuming that jumping on the bandwagon is an effective marketing strategy.

03 Dec 2020

How to beat loneliness as a freelancer

Working for yourself can mean saying goodbye to office banter and regular social interaction. Lorna McGachie shares some ways to help make sure you don’t feel isolated.

25 Nov 2020

You must, you will, you are. How discipline can make you a better freelance writer

Jonathan Wilcock on why you should free yourself from the tyranny of unrealistic goals

24 Nov 2020

Lorem ipsum is dead. Hallelujah!

Yael Ben-David explains why she’s overjoyed that the industry-standard placeholder text is (finally) on its way out.

18 Nov 2020

How to juggle your full-time job with your freelance career

Lorna McGachie’s take on how to balance freelancing with a full-time job.

Coins spill out of an overturned glass jar
17 Nov 2020

The gender pay gap for copywriters in 2020

Ruth Sedar asks what we need to do to close the gender pay gap in copywriting.

11 Nov 2020

How to write a killer About Us page

Sally Fox explains what you should include in (and leave out of) your about page to make it worth reading.

10 Nov 2020

The art of slow copywriting

Chris Guiton advocates for a leisurely, and more mindful, approach to creating copy.

04 Nov 2020

3 ways to create a strong competitive differentiator

Alice Hollis’ guide to finding what makes you and your business unique.

03 Nov 2020

8 things I took from The ONE Thing

Amy Boylan shares her takeaways from Gary Keller’s book about using focus to achieve your goals.

29 Oct 2020

Everything you need to know about the not-so-spooky world of ghostwriting

Kevin Dowling’s quick introduction to ghostwriting

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