Blog

25 Apr 2025

How to spot a spam copywriting enquiry: a sleuth’s guide

Karen Bright on how to spot the scams that appear in the guise of business enquiries

The uncomfortable truth about AI and copywriters.
24 Mar 2025

The uncomfortable truth about AI

Adrie van der Luijt on how copywriters can continue to thrive in a post-AI world

'Strategic' is not a self-awarded title.
19 Mar 2025

“Strategic” is not a self-awarded title

Adrie van der Luijt questions whether copywriters are being as strategic as they claim

19 Mar 2025

Why the Winter Budget wasn’t all bad news for freelancers

Danielle Auld explains why the UK’s winter budget could boost the freelance economy.

12 Mar 2025

Copywriter Survey 2025 – Lend Your Voice

The Copywriter Survey 2025 is open now, until the end of March, and we would love to have your contribution. 

an audience of copywriters laughing
25 Feb 2025

Worry Not, Writers – AI Isn’t Replacing You Just Yet

Sarah Vordermeier on the limitations of AI – and why copywriting careers are safe

25 Feb 2025

Silent letters: a matter of chaos and doubt

Leigh James on the most discreet letters in the English language

14 Feb 2025

Why AI blogs still need human input

Richard King on the promise and the pitfalls of creating content with AI

20 Jan 2025

What’s Social Media Got to Do with Copywriting?

Mariella Leo on the challenges and rewards of writing for social media

26 Nov 2024

7 Reasons Why Copywriting Takes Time (and Costs £££s!)

Mike Peake breaks down the intricate steps that copywriters take to complete a project

An image of 'A Ghanian man is smiling and offering the viewer a bottle of brown sauce called 'Shito'.' by Flux AI.
18 Nov 2024

9 Practical Checks for a New Business or Product Name

Ben Ellis gives you 9 steps to check your shortlist of brand names to determine which one has the best chance of success

28 Oct 2024

Copywriter Code V2: Ready for Review

Our project to create the first code of conduct for copywriters continues to progress – and we’d love your feedback on version 2

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