11 Jan 2023
Ever faster technological change is setting the pace of society and defence is no exception. Indeed, the level of protection a state or a group of countries can provide to its citizens is directly correlated to its ability to embrace and use technological progress. As a result, innovation in defence is now a key part […]
11 Jan 2023
nShift guide on Christmas Customer Experience
To look at retail predictions made at the start of 2022 is to glance back, not just in time, but to another world. A world rendered largely obsolete by spiking energy prices, wider inflationary pressure, and political crises. The sigh of relief that greeted the start of the year has been replaced with a sharp […]
11 Jan 2023
nShift guide on customer compliants
nShift has released a new guide identifying the five most common consumer complaints, and how to avoid them. We have found that late deliveries are the number one customer complaint retailers are faced with. Indeed, according to data from McKinsey, nine out of ten consumers see two- to three-day delivery as standard and they expect retailers and brands […]
06 Jan 2023
Major SEO boost for luxury website
In such a crowded market, we needed to be specific with our key phrases. Certainly more so than the generic ‘picnic basket’ and ‘picnic hampers UK’ phrases a certain SEO software programme had provided. After some intensive Google research, I improved them by adding words like ‘luxury’, ‘fitted’, ‘willow’, and ‘double-lidded’. The finer details Featuring […]
06 Jan 2023
A Wikipedia-beating blog at the top of Google
Getting the blog at the top of Google I applied my web content writing skills to write a Search Engine Optimised (SEO) targeted blog page which included: researching the best key phrase and incorporating it into headers, text, metadata, image labels internal links relevant external links I had sourced Every part of the page must […]
29 Dec 2022
Editor and SEO writer for HorrorTree.com
So you’ve worked through the creative kinks and put your blood sweat and tears into your writing. What happens next? Whether it’s a book, a short story, a poem, or even a screenplay, the chances are good that you want your next step to be publication – to put your hard work out into the […]
29 Dec 2022
Head of Community Development for Minds@Work
We’ve all heard it before, but the old ways of working really don’t cut it anymore. The idea that there is one size fits all, that everyone can be motivated or led in the same way, has been proven wrong. So when we say that we support neurodiverse workplaces, we aren’t singling people out – […]
29 Dec 2022
The concept of a “smart city” can hardly be considered the city of the future anymore. Instead, it’s the new normal. With rapid advances in the Internet of Things (IoT), local governments are investing in and implementing the means to improve efficiencies and convenience for its citizens. But all of this spending on smart cities […]
29 Dec 2022
Ghostwritten event recap for tech company
You can learn so much when you take the time to speak to those on the frontline of your industry, to hear their vision and what they’re dealing with. Having attended the FIAT/IFTA World Conference in Cape Town, South Africa, last month, I can say with some certainty that the world of archiving and data […]
29 Dec 2022
Bringing your bunnies inside can be a source of joy – and plenty of weirdness. Lauren McMenemy, mum to Saunders the lop, explains the unexpected pleasures of sharing your home with a house rabbit. We didn’t mean to bring a rabbit into our home. It just sort of… happened. I’d always grown up with animals […]
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