From The Blog
Featured articles
11 May 2015
The push and pull of writing for new parents
Heidi Stephens on the challenges of copywriting for parenting brands and how the baby landscape is changing.
07 May 2015
Are you adding value? Then you need to be charging for it
Why copywriters should ditch day rates and price-per-word fees, and use value-based pricing instead.
ProCopywriters Blog
29 Apr 2015
Old Speckled Hen gives good copy
Loaded with humour and sharp-witted comments, these ads keep us interested and keep us reading.
20 Apr 2015
How to deal with copywriting feedback
Every copywriter needs to find an effective way to deal with client feedback on their work.
13 Apr 2015
How to avoid ‘conjunctionitis’
Confused by conjunctions? Geraldine Jones sets the record straight on how to use and not abuse them.
06 Mar 2015
Press Releases: Four Perennial Hazards and How to Avoid Them
Four big mistake to avoid when drafting press releases.
06 Mar 2015
Language should reflect the experiences we’ve yet to have, as well as our day-to-day lives.
28 Nov 2014
What’s the best way to communicate the value of copywriting today?
28 Nov 2014
Is copywriting dead, or just changing?
Smarayda Christoforou invites PCN members to take part in the DMA’s copywriting census.
10 Nov 2014
Are we changing as consumers? Could we be craving the allure of simpler times?
16 Oct 2014
PCN Copywriting Conference 2014 review
Read PCN co-founder Tom Albrighton’s review of the 2014 Copywriting Conference.
27 May 2014
Media technologies should always be subservient to the ideas and the messages we want to put in them.
10 Apr 2014
Come to the 2014 Professional Copywriters’ Network Conference
An overview of the keynotes and breakouts for our 2014 Conference, on 26 September at Haberdashers’ Hall in London.
13 Nov 2013
PCN Conference 2013: Dave Trott
Watch Dave Trott go old school with an overhead projector – and explain why creativity is the last, legal unfair advantage we have.
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