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28 May 2015

Is it EVER okay to swear in marketing copy?

Doug Kessler challenges us to think about why swear words are a no-go zone in marketing copy.

26 May 2015

There’s more to being a freelance copywriter than just writing good words

Marketing, accounting, project management…it’s a wonder freelancers have any time to spend on actual copywriting.

18 May 2015

How to get paid on time, every time

Caroline Gibson sets out some practical steps you can take to make sure you’re paid for your freelance copywriting work on time.

11 May 2015

The push and pull of writing for new parents

Heidi Stephens on the challenges of copywriting for parenting brands and how the baby landscape is changing.

07 May 2015

Are you adding value? Then you need to be charging for it

Why copywriters should ditch day rates and price-per-word fees, and use value-based pricing instead.

28 Nov 2014

Is copywriting dying?

What’s the best way to communicate the value of copywriting today?

28 Nov 2014

Is copywriting dead, or just changing?

Smarayda Christoforou invites PCN members to take part in the DMA’s copywriting census.

10 Nov 2014

Craving simpler times?

Are we changing as consumers? Could we be craving the allure of simpler times?

16 Oct 2014

PCN Copywriting Conference 2014 review

Read PCN co-founder Tom Albrighton’s review of the 2014 Copywriting Conference.

27 May 2014

First principle

Media technologies should always be subservient to the ideas and the messages we want to put in them.

10 Apr 2014

Come to the 2014 Professional Copywriters’ Network Conference

An overview of the keynotes and breakouts for our 2014 Conference, on 26 September at Haberdashers’ Hall in London.

13 Nov 2013

PCN Conference 2013: Dave Trott

Watch Dave Trott go old school with an overhead projector – and explain why creativity is the last, legal unfair advantage we have.

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