TAG » brand identity

How to build brand equity
9 May 2023 by Rebecca Smith
Rebecca Smith on what makes a quality and desirable brand

Category: Advertising & branding, BlogTags: brand, brand identity, brand language, brand positioning, brand storytelling, brand values, brand voice, branding |
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Bottle your brilliance. Get more copywriting clients
27 October 2021 by Anna McLoughlin
Anna McLoughlin’s guide to making sure you know exactly what makes your copywriting business different

Category: Blog, Business, Copywriting life, Freelancing, Self-employmentTags: brand identity, brand positioning, brand strategy, marketing |
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3 ways to create a strong competitive differentiator
4 November 2020 by Alice Hollis
Alice Hollis’ guide to finding what makes you and your business unique.

Category: Blog, Business, Marketing, Self-employmentTags: brand identity, marketing, unique selling point, USP |
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October #ProCopyChat
16 October 2018 by Helen Bridal
We’ve got ProCopywriters member Al Robertson in our hot seat for our October #ProCopyChat. Al uses a brilliant process for effective copywriting, in order to help brands bring their personalities […]

Category: Tags: brand identity, brand language, copywriting, tone of voice |
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