03 May 2024
Reckitt Gender Pay and Inclusion report
Copy for 2021, 2022 and 2023 gender pay and inclusion reports, part of Reckitt’s wider sustainability reporting
17 Apr 2024
AWS-Snowflake cloud manufacturing supply chain ebook
In this partner asset, Snowflake wanted to place AWS in the spotlight, and this ebook elevated both brands as a result. For this piece, I merged five lengthy assets while […]
17 Apr 2024
Unit4 industry brochure (and other content)
I helped this vendor attract new business in its professional services vertical as part of a fresh approach to its content marketing — which it still follows today. I wrote […]
17 Apr 2024
Advanced HR blog (high-ranking for SEO)
The blog ranked so highly on SERPs that it was cited by a competitor (another of our clients at the time) as the example to follow when briefing us to […]
17 Apr 2024
This case study spells out how Snowflake helped its startup client build a proof of concept to bring the strengths of the solution to life — using some of its […]
17 Apr 2024
SAP supply chain sustainability brochure
This asset was part of a wider campaign to change the perception of SAP to a more modern, future-focused, climate-conscious vendor. The task demanded rewriting, restructuring, and harmonising content according […]
16 Apr 2024
Brand messaging and website copy for Arcwide (and other brands)
For this joint venture, I helped articulate the combined messaging of two complex businesses and added value right away by rapidly creating content. Following competitive analysis and sector research, I […]
15 Apr 2024
SUSE-SAP cloud migration guide
This 5,000-word asset helps executives in huge global enterprises make informed decisions about a high-cost and high-risk investment. It also confirms SUSE’s credibility and illustrates its expertise. I wrote this […]
15 Apr 2024
Royal HaskoningDHV water tech consultation project summary
This content educates water boards about the solutions for limiting the impacts of climate change — while showcasing the expertise and heritage of this global engineering, consultancy, and technology company. […]
15 Apr 2024
Endava synthetic data white paper
The asset shows Endava understands the audience challenge and helps establish its authority in this sector by clearly demonstrating its expertise — while also showcasing its services. I conducted focused […]
15 Apr 2024
This case study explains how the Udemy Business platform helped this tech company — with 4,200 employees in 30 countries — increase the scale, scope, agility, and speed of its […]
15 Apr 2024
Unit4 executive thought leadership articles for Forbes and diginomica
I delivered 25 thought leadership articles for Unit4’s chief product and technology officer on Forbes, and a handful of pieces on diginomica for other executives. This content helped establish the authority […]
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