Copywriters in Cardiff

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    You have a crucial message to convey. Words are starting to swirl in a merry mix of anticipation… And yet. A certain Fizz, a distinct flavour is lacking. That particular sparkle to really win Approval, enlist new Advocates and ensure their Loyalty. Step this way to the content bar! And let’s infuse your ideas with alluring expression. Taste a blend distilled to put those lucky prospects under the influence! In a worthy, wordy way. Let's hear about your project goals...

  • Hello, I'm Helen, a freelance digital copywriter, content creator, communications expert and family travel blogger. My passions are travel (especially home-grown, ethical and sustainable), tech, feminism and making complicated stuff easy to understand. I’m a no jargon, no fluff kind of person, and believe in making Every. Word. Count. With two decades of experience in the travel industry, I’m at ease writing for tourist boards, airlines, travel start-ups and travel technology companies. But I’m also pretty good at crafting thought leadership pieces for busy CEOs or getting to grips with a new product or service and making it simple.

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Member spotlight

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

Jo Watson

“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”

Abby King

“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”

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