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You’re here because you need impactful and persuasive copy to give your customers and competitors something serious to think about. Since 2008 I’ve helped entrepreneurs, small businesses, and large organisations position their products, services and ideas across a wide range of business sectors, including tech, digital, SAAS, ecommerce and leisure. All the key marketing essentials are here, including web & lander copy, emails, VSLs & video scripts, advertorials, brochures ... anything cool & customised you need to promote your stuff. Gtg for fresh new copy, pinpoint revisions & wholescale resurrections. With my expertise, you can showcase your offer exactly the way you want ... and make it resonate to your advantage with precisely the audience you seek. No jargon. No waffle. No timesink. Saying the right thing to the right people in the right way about your enterprise is more important than ever before. This is true whether you're staying afloat, taking risks, or starting out with a bang. 2024 looks set to be a catalytic moment in history and the possibilities may be juicier than you think. Don’t leave it to your rivals to set the agenda. If your offer to the planet eases the load, speeds/greens things up, or breaks the mould entirely, you should probably get in touch sooner rather than later. Please note: I do not repurpose AI-generated content for human consumption. This odious task is best left to bored teenagers you can bribe with smack. (If you and your audience are especially pernickety, my Zero AI sorting hat may just work to your considerable advantage.)
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Member spotlight
Declan Morton“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”
Jo Watson“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”
Abby King“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”
Sophie Lain“My manager at graze told me to think about every meeting as money, so an hour’s meeting with five people is five hours of company money. Is it worth it?”
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