Whatever you’re selling, you need to stand out. Yeah, you could grow a mohawk, start a church choir, or slap your logo on a blimp. But nothing has more pulling power than the written word. That’s where I come in. Head down, sleeves up, I write copy that does the business for your business. Like a seagull nosediving for a cone of chips, you’ll be impossible to resist. Here's how I can help: ✅website copywriting ✅brochure copywriting ✅blog writing ✅tone of voice ✅email copywriting ✅social media content Get in touch today (before your competition find me). 📩 hello@coastalcopy.co.uk 📞 01273 458 557 🖱️coastalcopy.co.uk “Tom took the time to really understand our products and wider strategy, which meant he executed our vision exceptionally. He's been a pleasure to work with and I'd recommend him to anyone.” ~ Abigail Drake, Senior Global Product Manager at Vodafone “Tom is our go-to copywriter whenever we need words. Put simply, he delivers every time.” ~ Matt Chambers, Owner of Madison Solutions “Tom took the time to really understand our business which culminated in spot-on copy that truly reflects our culture, ethos and personality. I have no hesitation in recommending him.” ~Noel Preston, Managing Partner at Preston Insurance Brokers

“Good enough” copy isn’t good enough for your brand. Let’s ace your messaging and see the difference it makes. Anyone can make noise online but trust needs to be built for people to buy your products and services. Copywriting is a major force in building that trust. Once you have your brand voice established and your website, landing pages, and emails match customers’ states of awareness, life becomes so much easier. I can help you attract more customers and convert them with research-backed, personality-oozing copy. Since 2016, I've been teaming up with global giants, marketing agencies, and solopreneurs to write research-backed, personality-oozing copy. Before that, I was working as a web developer at a top marketing agency in central London – giving me over 10 years’ experience in the creative online space. I can help you with: – Conversion copywriting – Website copywriting – Product launch copywriting – Brand copywriting – Email marketing – Content writing – Tone of voice Testimonials: “We were recommended to Will via LinkedIn about a year ago. He came to our team at adidas with great expertise and a diverse background in clients. So for us, adding him to our team was a no-brainer, especially after having a conversation with him. Will demonstrated quite quickly his experience over the years as a freelancer. He is results-driven, practical in approach, and very organised. He has a great capacity to dive into complex topics with ease and deliver complete tasks on time and above expectations. Besides his professional skills on a personal level, Will is a joy to have on our team. He is kind in communication, positive in perspective, and helpful to the whole team. A real collaborator that can easily adapt to any team.” – Tatianne Smit-Lugo Program Manager for Digital Guidance, adidas “Get yourself some All Out Copy! Will Lyth was a joy to work with, from the early challenges we pitched him, through to the gnarly final touches of copy, he wrote copy that worked for our audience, communicated our story well, and fit our needs perfectly.” – Janna Bastow CEO & Co-Founder, ProdPad “Right from the word go, Will was professionally sound in delivering the copywriting required for my project. He took the time to explain his process, which made me feel comfortable the quality of work would be high and catered towards my target audience. I look forward to working with Will in the future!” – Tom Ray Co-Founder, MeasureMatch

Hi. I'm a copywriter with a background in design. I trained as a product designer, then worked in design management, business development and PR for several high profile branding/design consultancies before starting my own freelance copywriting business in 2003. Since then I've worked across a broad range of sectors on all forms of marketing copy as well as scripting videos, ghost-writing articles, and compiling award entries. Having moved South (to Hove!) in October 2017 I'm keen to build some local clients, although I'm often in London, very happy to travel and am used to working remotely.