Copywriters in Stratford-upon-Avon

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  • PRO
    I'm Chloe, and I work at mark-making*. I started while I was a student (MA Und. in Philosophy & English Literature), helping out a web developer pal with copy. He insisted that I could make a good living doing this work, and now, a couple of years on, it seems he was right. I'm interested in how content and copy help users around the web, and in the ever-changing fractal puzzle that is the email subject line. I make verbal assets with a creative team for new or re-imagined brands. It's exciting, and wonderfully fulfilling when we see them working hard out in the world. Biggest challenge so far? Web copy for a company of remote handling engineers that essentially put robots in disused reactors (but they wouldn't let me put it quite like that). Trading as Re:scrawl in collaboration with Moon Creative, I named and branded Grub (eatgrub.co.uk).

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Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

Jo Watson

“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”

Abby King

“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”

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