UK Copywriters Directory - UX copywriting

  • Hi, I'm Carly, an experienced freelance copywriter and marketing expert with a background in press, public relations, radio and creative agency. I've spent the last 15 years specialising in creative copywriting, SEO copywriting, content writing, brand ID/tone of voice setting and brand strategy — with an overarching passion for helping businesses grow. I'm a creative professional and trusted advisor with a track record in delivering engaging and compelling content across hundreds of industries. From wellbeing to public sector, retail to healthcare, tech start-ups to charities and education to entertainment — whatever you need, I've got the experience and I've got you. What sets me apart from other copywriters is that in everything I write, my aim is to make people feel something. Establishing that emotional connection with your audience is the difference between keeping them captivated and losing them after 30 seconds. I enjoy working on a range of varied clients, and am comfortable working with all writing styles. Whatever tone you’re trying to achieve, be it serious, feel-good, emotive, no-nonsense, technical (and everything in between) — I can bring your brand to life. I'm the freelance copywriter your brand deserves. Give me your brief and I’ll add the magic! You need words, I love words, so let me help you find your voice. Visit Email Call 07791319421

  • Whether printed on a single page or viewed across a million screens, I specialise in developing content that grabs the reader's attention and helps your brand achieve its goals. With a background in linguistics and keen interest in psychology, I get into the mind of your target audience and speak to them in a way which resonates. I can help you to: ✅ Differentiate from the competition using branding and content strategy ✅ Establish yourselves as thought leaders by writing op-eds and features for trade press and wider media ✅ Maximise the impact of your content by focusing on key messaging, TOV and layout ✅ Deliver a more cohesive customer experience by aligning branding with your product offering ✅ Streamline, systemise and scale content production across your business ✅ Improve employee satisfaction and retention with a strong employer brand and training materials ✅ Repurpose existing content to improve efficiencies and boost the reach of your marketing output ✅ Develop a positive reputation in the minds of your target audiences with unique PR campaign ideas ✅ Ensure consistency and quality across all marketing output with engaging tone of voice guidelines ✅ Make pitch decks, corporate reports and RFPs more engaging and easier to read

  • I'm an experienced copywriter, having written for many different companies, including the Co-Op, Slater and Gordon LLP, and Claims Direct. I've been a freelancer but am currently an in-house writer for an accountancy education provider. I manage a team of web editors, work closely with UX design, and oversee any words coming out of the marketing department.

  • I'm a creative copywriter and translator, who loves weaving engaging tales with words. I'm not just your average wordsmith - I'm an alchemist, turning ideas, thoughts and feelings into powerful pieces of persuasive prose. With my unique blend of linguistic flair, attention to detail and marketing know-how, I can easily adapt to any situation and come up with effective solutions that hit the mark every time. I've worked with clients in a variety of industries, from eCommerce and retail to telecommunications and technology – no challenge is too big or small. My specialties lie in delivering engaging content - from persuasive advertising to thought-provoking articles. I strive to craft clever stories that capture attention, spark conversations and make a lasting impression on audiences. When I'm not typing away at my computer or scribbling notes on post-its, you can find me cycling along the redways in Milton Keynes, dominating at table tennis (maybe a slight exaggeration) or planning my next travel adventure. So if you're looking for a passionate writer and translator who knows how to turn heads – look no further!

  • Being a freelancer, I thrive on working with inspiring individuals. I love language & tech and my focus is to get your words to sound more human. - I have a decade of experience in tackling complex business challenges - Since 2015 I have worked as a Freelance Web Designer - And, you can couple this with a background as a University Lecturer So, my writing skills ensure your digital product copy is clear, helpful, and concise.

  • Ready to attract better clients, raise your profile and build a brand that people believe in? Connection Copy® is personable, engaging and highly targeted content for brands who love people. For 14 years, I’ve been helping people-led brands to: ✅ Win new business ✅ Inspire and engage their teams ✅ Tell their story ✅ Generate trust ✅ Make an impact Here’s how you can work with me: 1️⃣ Looking for copy or messaging strategy? When your business success relies on strong, long-term relationships (with clients AND employees), but you: ‣ Lack the resources in-house to craft expertly targeted messages ‣ Struggle to nail one powerfully consistent brand voice ‣ Rely on vague or generic content that doesn't inspire action I can: 🎯 Help you create a targeted messaging strategy and personable tone of voice that connects you with the people who matter 🎯 Write copy for your sales copy and internal comms, including websites, video scripts, brochures, internal comms, email campaigns, sales funnels and pitch presentations View copywriting services: —————— 2️⃣ Want your team to be able to write Connection Copy®? If you have people around the business writing content on your behalf, the messaging and voice can start to sound disjointed. I can quickly help get you back on brand, by: 🎯 Showing your content creators how to write engaging, persuasive copy with a Write With Confidence workshop 🎯Building your writers' confidence by working through specific and practical examples of your own content to make it more consistent and compelling View copywriting workshops: —————— ➡️ If you want to make a real connection with the people who matter, don’t sound like everyone else. Be you. Be memorable. Make an impact. ✮ Get in touch: ✮ Book a call: ✮ Find out more:

  • Senior copywriter - Fintech and Healthcare. I make words work harder to engage and build brand audiences. Anti jargon. Pro simplicity. You name it, I’ve written it - web pages, UX app copy, email newsletters, push notifications, social media posts, paid ads, blogs, video scripts, print features… you get the idea.

  • A seasoned writer for brands such as Elemis, NOW TV, Virgin Atlantic, SIMBA, John Lewis, and Deliveroo with experience in wellness, skincare, fragrance, architecture, property, higher education, tech, and Web3. My work is grounded in a deep understanding of myth and meaning – the resonance of age-old stories that inspire connection.

  • Senior copywriter and award-winning blogger. 10 years omni-channel experience in everything from OOH to SEO including TOV guidelines, writing workshops, product pages, CRM emails, UX copy, social, TV, DM, inserts and packaging. I’m an ideas machine with X-ray proofreading vision, and I know way too much about subscriptions. Interested? Drop me a message or check out for examples of my work.

  • I'm a freelance HR/L&D writer with over 25 years of HR and adult education experience (also a qualified trainer). I help content marketing managers in the HR/LMS SaaS space create thought leadership content that boosts credibility, such as: - Case studies - Whitepapers - Long-form blog posts - Ebooks Most of my current clients are long-term collaborations. This demonstrates my skills and great partnership working ethics.

  • Hey, I'm Bob Taylor (super original name, I know), and I'll help you boost your sales with copy that persuades your prospects to click and buy. You need a copywriter that knows sales… With over 12 years of selling experience, I create conversion copy that actually sells, and I do it as ethically as a Buddhist monk sharing his food with a monkey. I’ll capture your audience’s imagination through the power of words and word pictures. Tell me you didn't imagine a monk feeding a monkey just now! And I'll use this to persuasively sell your product or service with compelling messages that get results. Put simply – Kickass Copy with Jaw-dropping Effects Come meet virtual me at or book a call to get to know me better -

  • With over 20 years of content experience in the financial sector, I was recently a VP Lead Content Creator at Barclays UK, where I oversaw the production of engaging and inclusive content for various digital platforms and audiences. I am also a qualified Welsh translator, holding a postgraduate diploma in Welsh translation from the University of Wales, Aberystwyth. I have a strong background in UX writing and content editing, having worked as a VP Digital Content Strategist and a VP Digital Copywriter. My core competencies include writing engaging, user-centred copy, developing and implementing content strategies, collaborating with stakeholders and partners, and ensuring quality and consistency across all channels. I am passionate about delivering content that meets the needs and expectations of the user and I'm always eager to learn new skills, explore new ideas, and embrace new challenges in the field of content creation and translation.

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Member spotlight

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

Jo Watson

“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”

Abby King

“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”

Sophie Lain

“My manager at graze told me to think about every meeting as money, so an hour’s meeting with five people is five hours of company money. Is it worth it?”

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