BrochureCopywriting for Far and Wild Travel Ltd

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Brochures by ProCopywriters members, across every sector. Every piece links to the writer who wrote it.
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BrochureI was asked to write the copy for a launch prospectus for The Manual - a new Enterprise Investment Scheme (EIS) investment opportunity in the entertainment sector. The copy came out of a number of meetings with the directors and business consultant. The aim of the prospectus was to both interest and excite potential investors with the concept while assuring them of a sound financial investment.
ArticleLearn how Girtz Industries improved engine testing reliability and efficiency with the SuperTorque 8Z starting system.

BrochureWeb and brochure copy for airport management system vendor, SITA.
BrochureBrand language, corporate brochure and website for a high-end, independent London estate agency. Responsible for developing brand tone of voice and copywriting.

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BrochureRead me! Start by reading this guide and the 10 things you need to know on the back.

BrochureB2B brochures that build your brand.

BrochureAchieving mental wellbeing… on a grand scale We’re living at a time when mental health and wellbeing are constantly challenged by the pressures of day-to-day life – in a world where conflict is rife, the economy is unstable and climate change threatens our very existence. It’s no wonder mental illness is dramatically on the rise. Your staff know how to keep themselves physically well: healthy eating, regular exercise, plentiful sleep. But do they know how to keep themselves mentally well? Businesses that don’t care for their staff experience significantly more absenteeism and presenteeism, and less loyalty and productivity. The good news is, 83 per cent of global businesses now have a wellbeing strategy* (up 25 per cent since 2020). It’s a step in the right direction – but it’s not enough. That’s what I’m here for.

BrochureEIT InnoEnergy is the EU’s Knowledge and Innovation Community for sustainable energy. Its activities include a variety of Masters’ degrees in various fields relating to sustainable energy at technical universities across Europe. The task here was to write a brochure directly targeting graduate students from around the world. It had to convey a lot of information and messages using language that was clear to non-native speaking students from a variety of backgrounds. And it had to encourage them to apply to courses at the upper end of the price spectrum from an organisation that itself is not a university. Research with existing enrolees, conversations with their professors, and input from specialist student marketers helped produce the first brochure of its kind for EIT IE – and increased enquiries to its Masters programs.
BrochureIn 2006, I stood in a cluttered workshop and imagined a world in which solar energy could power hope as well as homes. In those early days, dusty blueprints, scattered frames, and grit-stained hands defined our operations.

BrochureAlderney is a tiny, beautiful and peaceful island in the English Channel that is popular with mature independent travellers. The States of Alderney wanted to create a brochure that would communicate the strengths of the island as a holiday destination Working in partnership with agency Be A Tiger, we developed the text from existing sources and phone interviews with local experts.

BrochureAn urgent project for an electrical installation company as a leave-behind item for an important presentation. 24pp 210 square full colour brochure - short run.
BrochureI was asked by Hampstead Hounds to help them with some marketing materials including social media graphics, flyer and postcard. Dogs are my passion so I was super excited when Christiana Hines asked me to work with her on this project! Hampstead Hounds are a luxury dog walking and dog sitting business based in Hampstead, London. Here is a link to their website: www.hampsteadhounds.co.uk
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BrochureThe launch of a brand new music institute in the West Midlands. Website copy, prospectus, email campaigns and content marketing.

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BrochureAn informative brochure examining cutting edge technology inventions to help shipping ports decarbonise their activities and transition to net-zero.

BrochureAsked to write the copy for a brochure for a high-end country cottage property.

BrochureCathedral (now U+i) work with local people, local authorities and some of the UK’s most creative thinkers to transform overlooked scraps of the metropolis into thriving, accessible, mixed-use developments. I developed the concept for its 2014 annual review and then the text, making a virtue of Cathedral’s past frustration in describing itself and its activities. ‘Property developer’ was a misnomer and ‘agent of socio-economic change’ was a mouthful. The lack of an appropriate noun only underlined the newness and originality of the company’s approach. Inside, chapters were given headings such as ‘Call us contradictory’ and ‘Call us ambitious’. Writing to Cathedral CEO Richard Upton, Lord Herman Ouseley called the book ‘bold, brave and brilliant.’ So well-liked was it that the review gained a longer life, as Cathedral’s corporate brochure and manifesto.
BrochureFull brochure content writing and editing external submissions. Created as a one-off to promote a new development in South Devon.
BrochureFocus Awards is an innovative Awarding Organisation, whose CEO always tries to 'push the envelope' within the sector. He came up with the idea of a Price Plan for training providers and centres that would 'smooth out' their cashflow by creating monthly payment plans. My task was to make the plans attractive to clients and get across the advantages of budgeting. I've shown the original first draft text. Several changes were accommodated through the development cycle, the most significant of which was to remove the fear of competitor fallout and a potential resultant 'feud'. While it substantially weakened the purpose of the document, the Client was insistent and accepted the explained reduced impact of the copy as a palatable trade-off.

BrochureI produced B&Q's first full eco-publication, which was circulated to all staff across the company.
