UK Copywriters Directory - UX copywriting
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I'm a highly skilled content writer, editor and copywriter with an eagle eye for detail and an obsession with clarity! With 14 years' experience of creating, editing and managing digital content for websites, marketing campaigns and software platforms, I can inject immediate value into any tactical or strategic project. My bar for quality is *high* and I am committed to ensuring that the content I create meets the highest of editorial standards and delivers on all of its objectives. With senior content marketing roles under my belt in the fields of B2B/B2C SaaS and learning technology, I can bring deep insight, technical expertise and strategic vision to a wide range of initiatives, including: - High-value, SEO-friendly website content, such as blog posts and guides - Thought leadership content, such as whitepapers, reports and e-books - Landing pages and other marketing campaign assets - Email communications and journeys - Social media copy - Product support/Knowledge Base content - Product descriptions - Online learning content (including e-learning)
I am an SEO specialist, a sales and marketing specialist and a copywriter. I have worked in the digital sector for over 20 years, and I have held various senior level SEO and marketing positions for a number of well-known brands. I now run a small sales and marketing and content writing agency. I write SEO-friendly copy that is sales and marketing orientated. My copywriting is always focused around helping clients generate digital enquiries and brand awareness. I am an experienced website copywriter, SEO copywriter and marketing copywriter. I specialise in digital copywriting, which includes the following types of digital content:- • Website copywriting • Blog writing • Feature article writing • Social media profile writing • Ecommerce product description writing • PPC and digital adverts • Meta tagging – planning/writing meta tags (meta titles and meta descriptions) I also help clients with the following :- • Brand planning (brand concepts, brand name ideas and brand creation) • Taglines and straplines • Keyword research and keyword planning • Search engine optimisation and PPC planning • Sales copy planning – USP’s and sales messaging • Website strategy and website planning • Content strategy and content planning • Digital marketing strategy • Content marketing strategy • Conversion rate optimisation strategy (CRO) • Social selling strategy I think these “planning areas” are very important if you want to improve your digital positioning and generate new enquiries from digital activity and content creation. I also believe that good content planning prior to copywriting is vital for many elements of digital success, especially SEO. I can plan and write sales and marketing copy for the following type of offline projects too :- • Press adverts • Sales literature • Marketing literature • Advertising brochures • Media packs • Sales presentations • Elevator pitches. My service offering can be applied to various different sectors, and sizes of business, so it’s usually worth contacting me, to see if I can help with your project. However, I generally undertake work for start-up and SME’s in the following areas. • Business services • Charities • Creative • Design and digital • Entertainment and leisure • House and garden • Media, marketing and PR • Retail, fashion and ecommerce. Please note, I do not provide services for any of the following sectors - finance, insurance, legal, health, energy, medicine or gambling. As a digital copywriter, a key area that I specialise in, is planning and writing SEO-friendly website content for new websites and for companies wanting a redesign of an existing website. Writing website copy that works well is an art. I believe it takes specialist expertise and many years of experience to perfect this. My expertise in SEO copywriting and sales copywriting, combined with two decades of experience in digital sales and marketing, is a very strong combination. I am often able to liaise with and/or work in conjunction with web developers too, if required. Alongside my digital copywriting expertise, I am experienced and skilled at writing rhyming copy and poetry. So, if you want somebody to write marketing, advertising or general copy that rhymes, I provide this copywriting service too. If you have any questions about the services I offer, or if you require more details about my experience or the projects I have worked on, then please get in contact to ask for additional information. After receiving an initial enquiry, I am usually willing to have a free 30 minute discussion if this is required. So, if you think I could be right for your project, then please do get in touch.
Connect with your audience by untangling complexity and freeing simplicity. Portfolio includes Dell, Lenovo and Samsung. Get in touch today. SERVICES ✒BLOG POSTS✒ • Are blog posts taking up too much of your time? • Want to drive people to your website with useful content? • Would you like to talk to your audience in a non-technical way? Hiring a blog copywriter will: • Free up your time • Improve SEO (Search Engine Optimization) • Target your audience • Engage your readers ✒WEBSITE CONTENT✒ • Are you looking at redesigning your website? • Does your website struggle to convert visitors? • Want to rank better in search engines? As a technology company, you may have lots of jargon, but your clients might not understand it. I write complex information simply, so your services and products connect with your audience. I optimise the content so your website ranks better in Google, and use other copywriting techniques to help convert your prospects. ✒CASE STUDIES✒ Most case studies are boring and uninteresting to read. This is because they fail to engage the reader and create a compelling story. But when done right, a case study is a great opportunity for your reader to relate to someone who overcame their problem by using your products or services. Case studies have all the potential ingredients to connect with your audience, such as: • Building trust by example • Explaining the customer journey through storytelling • Using real-world, human examples to establish empathy • Demonstrating how your services or products resolved the customer pain points ALL SERVICES: • Blog articles, blog posts • IT copywriting • Tech copywriter • Website copywriting • B2B content writing • SEO copywriting • White papers • Case studies • Social media posts • Website content reviews • Website usability evaluations LET'S TALK! If you were thinking 'this is me' to any of the above - let's talk about how I can help. - Richard Website: www.kingcopywriting.co.uk | Email: firstname.lastname@example.org | Phone: 07794494879 P.S. Although I specialise in writing for the technology sector, I've also written for a variety of other industries including travel and health. Don't hesitate to get in touch whatever space you're in.
Roles: Creative director/Senior content designer and strategist Senior UX/SEO and email writer Senior conceptual and brand copywriter Story: My combination of digital, advertising and strategic experience enables me to offer a rare blend of ‘best-practice’ content, branding, and communication skills. Extensive digital and content experience > Over the past decade, I’ve accumulated extensive digital experience in the UK, collaborating with content strategists, service and UX designers, product owners, and project managers. As a content strategist, designer and UX/SEO writer, I’ve successfully delivered numerous digital projects for large corporate websites using content management systems (CMS). A wealth of advertising and branding experience > My advertising experience includes positions at 5 top 10 global agency networks as an award-winning Creative Director and Copywriter, including FCB, Ogilvy & Mather, MullenLowe, Leo Burnett and McCann (Kenya). My work has picked up many global awards for creative direction and copywriting at the world’s top advertising festivals. This includes gold, silver and bronze statues at Cannes Lions, the One Show (Club), Clio, London International Awards, New York Festivals, Cresta, and the Art Directors Club of New York (ADC). An experienced communication strategist > My expertise extends to communication strategy, having worked closely with many strategic planners over my career. I’ve also actively participated in numerous strategy workshops for Unilever, Nestle, and Playtex, to name a few. Experience: Creative director – 20+ years Senior content designer/strategist – 8 years Senior digital UX/SEO writer – 10 years Senior conceptual/brand copywriter – 25+ years
"We are delighted with the results, and it has brought us extra business... I would highly recommend Crown Copywriting to anyone." Ian Southwell | Lead for Marketing and Innovation | The Colleges' Partnership "If you want great writing at an affordable price, go for Crown Copywriting." Tony Walker | Owner | Rockmount Hotel "Oliver's copywriting was not only thoughtful, insightful, professional and engaging, but his communication and stakeholder management were brilliant." Tommy Router | Senior Marketing Consultant | Good Growth -- When you hire Crown Copywriting, you work directly with me, Oliver Petts. I’m highly trained in copywriting and SEO content writing by some of the UK’s leading digital marketing institutes, with a background in teaching English as a foreign language. That means I not only help you make more sales, attract more customers and rank higher on search engines, but also make sure you look professional, reliable and welcoming while you do it. My services include: • SEO web copy. • Blogs and articles. • Brochures. • Business case studies. • Editorial and PR. • Product descriptions. • Proofreading and copyediting. I follow all briefs carefully and submit persuasive, engaging writing in excellent time. That makes it easy for you to reach your goals without worry. I also stay on top of copywriting, content writing and SEO trends with books, articles, podcasts and online courses. As a result, your copy always includes tested and proven techniques to make your brand irresistible. Since opening Crown Copywriting in 2020, I’ve enjoyed supporting businesses in a wide range of markets. Some of my favourite projects allowed me to: • Boost organic traffic and conversions with product blogs for an online gaming retailer. • Bring in new clients with a sharp, tasteful brochure for an apprenticeship training provider. • Establish brand leadership with well-researched, educational articles for a business management consultancy. • Write informative websites for hospitality, ecommerce, the NHS, and – of course – myself. Although my truest passion is promoting education, I’m skilled in sales writing for any audience. I’m also the ideal choice for industries related to my hobbies, such as: • Fitness, health and bodybuilding. • Psychology and mental health. • Manga and animation. • Video gaming. • Tabletop strategy gaming. My love for these lets me offer a level of energy and conviction you won’t find anywhere else. To learn more about Crown Copywriting, please visit www.crowncopywriting.co.uk. You can also watch one of my presentations to experience the expertise I bring to your business first-hand. Or if you’re ready for your next project to become your next success story, please contact me right away.
I help brands find their voice, articulate their message and connect with their audience. Before becoming a freelancer, I was a (rather exacting) client. I used to be Head of Digital for some blue-chip brands, so ROI is never far from my mind as I put words through their paces. I’m fluent in all things digital, and I love collaborating with developers and designers to create content with impact. My side-hustle is sociolinguistics and my research is published in the journal Gender and Language. That means I’m just as happy conducting in-depth research and communicating complex ideas as I am writing killer UX copy. As a seasoned freelancer and contractor, I bring all my expertise and experience to each new project, whether that’s writing for a heritage brand or creating a launch strategy for a start-up.
Hello there… thank you so much for clicking on my profile. I’m Jim, a website & marketing copywriter who sits in a squeaky chair at an oak desk in Twickenham Green, London. Should you choose to hire me, I guarantee to commit 100% to the success and longevity of your business. For over 20 years I’ve been helping start-ups, one-man bands, large corporates, and creative agencies to maximise the power of their messages and generate more profit. I'd love to do the same for you. Let’s face it, at the end of the day, I’m a ‘salesman’. My purpose is to sell your products, services or ideas. When writing, I generally follow the fundamental principles of AIDCA, a sales technique that can be written or spoken to achieve highly profitable results. And, where suitable, I use a tone of voice that speaks directly to the reader as if engaging them in a two-way conversation. I’ve also developed my own set of selling principles called KASUE: a highly effective consultative sales methodology that utilises Knowledge, Authority, Sincerity, Understanding, and Enthusiasm to close deals within minimal timeframes. Give me a call and I’ll teach you the basics in 15 minutes – on the house. I have completed well over 2000 copywriting projects, and written everything from sales letters, newsletters and websites, to press releases, advertising campaigns and video scripts. You’ll love my process. You’ll also value the free sales and marketing guidance I provide. I can even take care of writing your brief. I believe in empowering my clients with knowledge and generally demystifying the whole marketing landscape. It’s just one of the many ways I add more value to my service. Take a look at my website to learn about my client-success stories, or Google ‘Jim Morrissey Copywriter’ to read my many 5-Star reviews. If you like what you see, call me today to explore the possibility of us working together. I’d genuinely love to become instrumental in your success. Bye for now. Receive an automatic 15% discount. Just mention you found me on Procopywriters.
Whatever you’re selling, you need to stand out. Yeah, you could grow a mohawk, start a church choir, or slap your logo on a blimp. But nothing has more pulling power than the written word. That’s where I come in. Head down, sleeves up, I write copy that does the business for your business. Like a seagull nosediving for a cone of chips, you’ll be impossible to resist. Here's how I can help: ✅website copywriting ✅brochure copywriting ✅blog writing ✅tone of voice ✅email copywriting ✅social media content Get in touch today (before your competition find me). 📩 email@example.com 📞 01273 458 557 🖱️coastalcopy.co.uk “Tom took the time to really understand our products and wider strategy, which meant he executed our vision exceptionally. He's been a pleasure to work with and I'd recommend him to anyone.” ~ Abigail Drake, Senior Global Product Manager at Vodafone “Tom is our go-to copywriter whenever we need words. Put simply, he delivers every time.” ~ Matt Chambers, Owner of Madison Solutions “Tom took the time to really understand our business which culminated in spot-on copy that truly reflects our culture, ethos and personality. I have no hesitation in recommending him.” ~Noel Preston, Managing Partner at Preston Insurance Brokers
I am a freelance content writer and communications consultant: focusing on writing, communications development/strategy, editing, stakeholder engagement and user research. With over 15 years experience, I work in the commercial, public and non-profit sectors to create and evaluate accessible, engaging and co-produced communications and content. Everything I do is underpinned by behavioural science, evidence and user involvement. What I offer: Content development and strategy. Highly accessible, innovative content and communications. My expertise covers content writing, copywriting, and internal/external strategic communications planning: including social media and campaigns. I use behavioural science insight to optimise the engagement and impact of the communications I work on. Research and insight consultancy. I am experienced in critically reviewing and summarising research and policy, including undertaking systematic and rapid reviews of evidence. As well as sensitively involving users in every aspect of the process. To understand your audience or user's needs and experiences or to evaluate the impact of services or products. This includes recruitment strategy, research design, qualitative research and evidence reviews. I design and carry out in depth interviews, focus groups, workshops and online consultations. Translating this into recommendations and advice on best practice and next-steps. Training and mentoring in communications, writing, editing research and evidence-reviews.
"Doug, your copy writing skills really are exceptional. Thank you for all the time and effort you have put into our website. It’s really appreciated.” - Nicolas Carlton-Smith, Carlton Smith Private Wealth. There's a motto above my desk - "Always lead with the outcomes, and give people a reason to care" - and it’s an approach I bring to just about every project I work on. _________ A note before I go further, though. I've recently accepted a position 4 days a week at a smashing integrated marketing company in Suffolk. So I'm being very selective about any new/extra work on top of this. _________ You want to know exactly what you need to say, and where to say it. And you want to say it clearly, in a way that appeals to people personally and makes you look like the professional answer to their prayers. I'm a copywriter who helps user-focused businesses get attention, win trust and define their service. In other words, I help you show other people how you help them. And I do it through your website, brochures, landing pages, emails and chatbots. But not blog posts. Please don’t ask me to write blog posts. People usually work with a copywriter when re-branding, launching a new service or when they need to show they've evolved. Are you excited about change and the future? "Doug is great in meetings, takes time to understand a business and its voice, communicates easily with our team and delivers content that perfectly complements our designs." - Andy Smith, StrategiQ Marketing. People make decisions based on emotion, not logic. As well as your unique traits, I delve into your customer's problems, what matters to them most and the outcomes they want - and then talk to them in the way they speak themselves. You’ll get clarity to your brand, goals, mission and messaging. You’ll be able to use your website to beat the competition as well as attract new clients. We can create: - Home pages that show your customers they're in exactly the right place and you have the answer to their problem - Landing pages that draw readers in as they read down the screen, and convert - About pages that really reveal what you're like to work with - Services & product pages that spell out exactly what your offerings do for your clients, so people know you have exactly what they need - Page Title Tags and Meta Descriptions that help with SEO and catch your customer's eye in the search engine results I solve how to say what you do - with clarity - and make an impact on your clients. Not sure a writer will understand your business? I've worked successfully with many. Check out my website: www.lookherewriting.com Drop me a line - I'll be happy to hear from you 🙂 Thanks! Doug.
Hello. I’m a Senior Copywriter, Content Creator and Creative Director with over 17 years experience. I help people all over the world communicate better through words and concepts. And that's not all... I have also taught advertising and creative practices at Higher Education and secondary levels across Europe for over 10.
I’m Angie, a freelance copywriter based in Glasgow, Scotland. I’m here to help you find your voice, tell your story, hone your message, and engage with the audience you want to reach. I understand that you’re more than a business: you’re a human being using business as a means to connect with and serve other humans, to share your values and make the world a better place. When you work with me, you get more than a freelancer or a consultant. You get a collaborative partner who cares as much about your success as you do. I mean that: I won’t work with you if I don’t think our values are a good match. What ARE my values? Honesty, integrity, kindness, genuine human connection, and doing great work my clients are happy with. I’m here to make the world a better place, just like you are, and I purposefully keep my workload small so that I can give every project the time and attention it deserves. Whatever your project, I’ll craft copy that is clear, readable, relatable, and authentically YOU. Together, we’ll make sure your message not only reaches your audience, but CONNECTS with them. Background: I've been copywriting full-time since 2020, and recently left an in-house position to focus entirely on freelancing. My copywriting skills are complemented by additional professional experience in: 📖 Bookselling and publishing ✏ Editing/proofreading 🌍 Spanish to English translation ✈ Travel/tourism 🎓 Language learning and education I was born in a small town in Iowa, but I've never let that stop me. I first left home at the age of 16 to be an exchange student in the Canary Islands, Spain. I've taught English in Japan and led adventure tours in Central America. Whether learning languages or teaching them, travelling the world or curled up in my favourite chair with my nose stuck in a book, underlying everything has been an obsession with the power of words. I've edited several novels, proofread many PhDs, and curated the fiction floor of the largest bookshop in Scotland. In short, I’ve been wordsmithing my way around the world for more years than I care to admit. I found my way to my first official copywriting gig in the middle of pandemic lockdown, thanks to a mouse who chewed a hole in a water pipe above my neighbour’s kitchen ceiling – but that’s a story I reserve for our first creative review. (Curious? Drop me a message and let's get the ball rolling!) For the full A to Z of working with me, check out my portfolio site at: www.aisforangie.com
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“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”
“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”
“Let your work breathe. While it’s tempting to send over to the client once a piece is ready, I try to give it at least 24 hours (where time allows!) before I go back in, review and send.”
“My manager at graze told me to think about every meeting as money, so an hour’s meeting with five people is five hours of company money. Is it worth it?”
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