TAGcontent creation Archives - ProCopywriters | the Alliance of Commercial Writers

  1. 7 powerful AI copywriting tools

    28 August 2025 by Richard King

    Richard King breaks down the pros and cons of popular AI tools and shows why human expertise is crucial

    Category: AI, Blog Main FeatureTags: , , , , |
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  2. Why AI blogs still need human input

    14 February 2025 by Richard King

    Richard King on the promise and the pitfalls of creating content with AI

    Category: Blog Main Feature, CopywritingTags: , , , , |
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  3. 6 truths about creating winning ideas for your content

    4 May 2021 by Camilla Zajac

    Camilla Zajac’s suggestions for coming up with fresh ideas for your content.

    Category: Blog, Content marketingTags: , |
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  4. Gated content isn’t a magic bullet for selling stuff

    9 April 2020 by Fi Shailes

    Fi Shailes on the biggest no-no if you’re putting your content behind a registration form.

    Category: Blog, Content marketingTags: , , |
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  5. How to turn your unglamorous information into a marketing tool

    16 October 2019 by Helen Keevy

    Helen Keevy’s a vote for not making your customers forage for information.

    Category: Blog, MarketingTags: , , , |
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  6. How to treat your guest bloggers ‘like a lady’

    20 March 2019 by Fi Shailes

    Fi Shailes on how to get the best out of guest bloggers.

    Category: Blog, Copywriting lifeTags: , , , , |
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  7. March #ProCopyChat

    12 March 2019 by Helen Bridal

    Develop your content writing services and learn how to refocus your content marketing strategy.

    Category: Tags: , , , , , |
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  8. Professional social networking should be about showcasing, not showboatingWoman with her back to a wall and standing in the shadow of a tree looking at her mobile phone.

    9 May 2018 by Elizabeth Hibbert

    Elizabeth Hibbert on how to make sure your social media content isn’t a load of charmless puffery.

    Category: Blog, Freelancing, MarketingTags: , , , |
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  9. What’s the big deal about podcasts?

    12 February 2018 by Sanina Kaur

    Sanina Kaur explains why podcasting can be an effective marketing tool.

    Category: Blog, Content strategyTags: , , |
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  10. Content design for gov.uk – part 4

    21 October 2016 by Editor

    “Without the content team, GOV.UK would be a wonderfully designed, perfectly coded, empty shell.”

    Category: Content design, Content strategyTags: , , , , | Comments (1)

  11. Content design and the GOV.UK beta – part 3

    11 October 2016 by Editor

    In the third of four posts, Sarah Richards, former Head of Content at GOV.UK, continues her story.

    Category: Content design, Content strategy, Copywriting lifeTags: , , , , |
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  12. Content design and the GOV.UK beta – part 2

    30 September 2016 by Editor

    Why did the UK government need a crack team of content designers to cure their web woes?

    Category: Copywriting life, Copywriting techniqueTags: , , , , |
    Comments (0)