UK Copywriters Directory - UX copywriting
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Copy to make your audience love your business. My mission is to ease your workload and write copy that shows all the unique value of your offers. Whether you want brand new copy, upgrades to your existing content, or stronger brand messaging that you can apply to all your content, I'm here to help you and your business flourish. Let’s create copy that sounds like you, serves your audience well and helps you sell more. I can help you with: • Websites • Improving SEO for your website • Online profiles • SEO blog articles • Newsletters • Emails (inc. sales funnels) • Sales pages • Specific social media campaigns • Adverts • Press releases • Advertising features • Product descriptions • Direct mail • Leaflets • Brochures • Brand names • Taglines • Verbal identity guidelines • Brand messaging I can't wait to hear your story and how I can support you and your business. Send me an email and we'll chat about your copy needs. P.S. Visit my website to see more about me, my services and my portfolio.
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Copywriter. Storyteller. Bookworm. Owned by a dog that looks like a sausage. Hello there, I’m Leesa. A copywriter and psychology nerd with a relentless fascination for how we think and relate. But let’s talk about you. You’re a busy business owner. You’re good at what you do. It’s the thing you do best. But there are all these other things you need to think about. Like keeping your website updated, SEO, email campaigns, sales pages, blogs, social media and thought leadership. And if only you had a content strategy that would market your business for you while you sleep. But you just don’t have the time, you don’t know where to start, and you’re not even sure what a content strategy is. I can help. I can help a lot. I’ll pull that jumble of thoughts out of your head and turn it into something clear and concise. Something that sounds like you, tells people what you do and highlights how good you are. Something that keeps working for you while you focus on other things. You’ve got enough to do, let me take care of your copy. I’m really good at it too because it’s the thing I do best.
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Johnny is available for freelance copywriting and editing. I’m a freelance senior copywriter and editor. Based in Switzerland, I have clients across Europe, including the UK. I work with all kinds of companies and organisations, from small businesses, start-ups and charities to marketing agencies, large corporations and international organisations, and everyone in between. There’s more... I write copy for press releases, sustainability reports, blog posts, annual reports, white papers, brochures, newsletters, journal articles and more. Clients include Nestlé, Art Fund, UEFA, Dole, United Nations, Nespresso, World Institute for Nuclear Security, Decathlon, World Heart Federation, Council of Europe, Trafigura and more. Words say a lot. I create original copy that sells, original copy that conveys the right message. My editing makes sure that you’re saying the right things to the right people. Let’s work together. You can check out my portfolio at www.clippings.me/johnnymorgan P.S. I'm also the author of a series of books on the joy of football.
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I’m Jim, a freelance copywriter based in London. That’s the introduction over. Now let’s get on with the important stuff - SELLING! No doubt you’ve been clicking around this directory in search of a copywriter whose profile really speaks to you and now your finger’s starting to ache. Let's rid you of that pain, and make this the last click the old nose-picker makes today – at least in terms of finding a writer, that is. I’m highly experienced (16 years copywriting and 25+ years working in sales and marketing). I’ve worked with SMEs, start-ups, agencies, and corporates (more than 200), and I can write pretty much any type of sales and marketing copy (though I can’t write nonsensical fluffy stuff or corporate nonsense). My successes are big: ADVERTISING AND WEBSITE COPYWRITING Commercial interiors company – 20,000% ROI WEBSITE, NEWSLETTER, AND ARTICLE WRITING Domestic plumbing company – 68% newsletter open rate and #1 ‘Holy Grail’ key phrase Google rankings WEBSITE COPYWRITING AND SALES TRAINING (yes, I do that too) Record producer – 75% increase in bookings SALES AND INTRODUCTION LETTER COPYWRITING Largest independent estate agency – 55 sales letters written (you know, the ones that convince people to sell their house, even when they had no initial intention of doing so) I could go on, but you get my drift… my writing works! Some of my clients are big, too: -Tesco -Haart estate agents -Weber BBQ -Wildfowl and Wetland Trust -Ricoh -Protect My Bubble MY VALUE-ADD However, I’m guessing you’re quite savvy – especially as you’re putting time and effort into finding the right copywriter. Therefore, you want more… you want a real value-add that’s going to make it more likely you’ll be skipping over the success winning line. That’s music to my ears… a client who won’t settle for mediocre. So, now you’re asking: “Okay, Jim, other than your sharp wit, good looks, and unrelenting charm, what’s so special about you?” It’s simple. I’m a salesman. I’ve had the good fortune (and misfortune) of running multiple businesses, so I truly understand what drives you and what I have to challenge within you to get the very best result. Yes, you read that right – challenge YOU. It’s not about what I write; it’s about how we solve the problems of your potential customers and, how we edge them towards spending their money with you – not your competitors. When we speak, I’m going to make you think about your business in a way that you never previously considered. I’ll start by asking you the two simplest questions you’ve ever been asked; but I guarantee you’ll be absolutely stuck for the answers. That will be our starting point. And hey, you can challenge me too - that's how we'll get the best result! Also, remind me to tell you about KASUE: a sales methodology I created that’s 100% guaranteed to help you close any deal. It beautifully complements AIDCA, the most famous sales method in history, still used to this day. Don’t worry, I’ll tell you all about that too. Use another finger and get in touch with me right now. I’m waiting to hear from you. I’ve already got a shed load of ideas about your business, and you’d be mad not to hear them. Catch you shortly.
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'Don’t just reach an audience. Connect with every person.' I’m an experienced copywriter, editor, and content consultant who loves helping brands to connect deeply with the people they want to reach – and get results. As former Editor-in-Chief at Which?, I led award-winning content and creative teams to achieve measurable success across editorial campaigns, product redesigns, newsletters, in-house ads, and social media. Whether you need to boost engagement, grow subscribers, or produce standout creative, I’ve been there, and delivered. Here’s how I can help your business: - Big-picture thinking: I combine multichannel expertise (print, digital, social, video, podcasts, newsletters, PR) with data-driven strategy to ensure your content works harder and smarter. - Expert copy creation and editing: From web content and conversion copy, to newsletters, brochures and white papers, I craft content that engages, informs, and prompts action. My expertise spans journalism and PR, storytelling, content design and SEO, tone of voice development, scriptwriting, and more. - Creative collaboration: I know how to inspire and collaborate with others in the creative process – clients, designers, producers and product teams – to produce brilliant work that sticks in the mind. - Results focus: I’ll work with you to define the results that matter, then make them happen. My specialities include: - Full-funnel content strategy and execution (from audience growth to conversion and retention) - Channel-specific content strategy and copy creation - Data-led content optimisation - Brand positioning and tone of voice - Making complex topics simple (and surprisingly interesting) - Digital transformation and editorial planning (for clients looking to streamline content production) My current clients range from global law firms to boutique consultancies and specialist premium publishers, such as Pinsent Masons LLP, Quiet Mark, Whycatcher, urban planning firms, and Dust & Grooves (US). If you’re looking for a strategic copywriter and content consultant to grow your brand and engage your audience, get in touch! I’d love to hear about your challenges and explore how I can help you solve them.
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Looking for the right words to connect with your ideal clients? Then I can help. I'm a B2B copywriter who loves turning complex messages into clear, compelling content that brings my clients more leads and sales. Clients come to me for everything from website makeovers to blog posts that actually get read and email campaigns that drive sales. I specialise in B2B writing for companies in a whole range of sectors, from technology to training, healthcare and professional services. You name it, I've written about it. But wait, there's more! As a qualified social media strategist, I can also take the headache out of managing your LinkedIn, X/Twitter, Facebook, and Instagram presence. Need to outsource the lot? I've got you covered. Rather do it yourself? I'll train you and your team to become social media savvy. I work with amazing clients all across the UK, from London to the West Midlands, and everywhere in between. Here are just a few of the results I've delivered: I've helped a medico-legal company get 500 downloads from an e-book in 24 hours. I've grown social media accounts from tiny numbers to thousands. I've helped a healthcare training company expand sales from 3-140 countries worldwide. And I'd love to help you get the same results for your business. Ready to make your marketing work harder for your business? Check out my work: www.brightwords.co.uk You can also book a call with me here: https://calendly.com/karen-bright-copywriter/one-to-one-discovery-call
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Connect with your audience by untangling complexity and freeing simplicity. Portfolio includes Dell, Lenovo and Samsung. Get in touch today. SERVICES ✒BLOG POSTS✒ • Are blog posts taking up too much of your time? • Want to drive people to your website with useful content? • Would you like to talk to your audience in a non-technical way? Hiring a blog copywriter will: • Free up your time • Improve SEO (Search Engine Optimization) • Target your audience • Engage your readers ✒WEBSITE CONTENT✒ • Are you looking at redesigning your website? • Does your website struggle to convert visitors? • Want to rank better in search engines? As a technology company, you may have lots of jargon, but your clients might not understand it. I write complex information simply, so your services and products connect with your audience. I optimise the content so your website ranks better in Google, and use other copywriting techniques to help convert your prospects. ✒CASE STUDIES✒ Most case studies are boring and uninteresting to read. This is because they fail to engage the reader and create a compelling story. But when done right, a case study is a great opportunity for your reader to relate to someone who overcame their problem by using your products or services. Case studies have all the potential ingredients to connect with your audience, such as: • Building trust by example • Explaining the customer journey through storytelling • Using real-world, human examples to establish empathy • Demonstrating how your services or products resolved the customer pain points ALL SERVICES: • Blog articles, blog posts • IT copywriting • Tech copywriter • Website copywriting • B2B content writing • SEO copywriting • White papers • Case studies • Social media posts • Website content reviews • Website usability evaluations LET'S TALK! If you were thinking 'this is me' to any of the above - let's talk about how I can help. - Richard Website: www.kingcopywriting.co.uk | Email: richard@kingcopywriting.co.uk | Phone: 07794494879 P.S. Although I specialise in writing for the technology sector, I've also written for a variety of other industries including travel and health. Don't hesitate to get in touch whatever space you're in.
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I'm a strategic and creative copywriter for social impact organisations, including charities, B Corps, arts & culture organisations and small businesses. I've written copy for some outstanding brands, including JustGiving, Cancer Research UK, MTV Staying Alive Foundation, Maggie's, The National Autistic Society, LoveCrafts, Empower Agency and Good Innovation. Whether you need high-quality case studies, landing pages, blog posts, articles, interviews, impact reports, fundraising campaigns or marketing copy, I can write engaging and persuasive copy that makes real connections with your target audience.
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I’m a content specialist with over 17 years of experience in copywriting, content marketing, content design, UX writing, and editorial storytelling. My passion lies in helping brands find their voice, tell their story, and connect with the people who matter most. I thrive on creating content that’s smart, engaging, and human—whether that’s designing seamless user experiences, crafting multi-channel content strategies, or building brands from the ground up. My work spans industries like Tech, B2B, Wellbeing, Lifestyle, Wealth Management, Startups, Fashion, and Consumer Brands, and I’ve partnered with businesses of all sizes, from ambitious startups to global giants. Some of my key strengths include: Content Design & UX Writing: Creating clear, accessible, and user-centered content for websites, apps, and digital journeys that align with both brand values and customer needs. Content Marketing & SEO Strategy: Designing data-driven content systems that boost visibility, engagement, and conversions across platforms. Ghostwriting & Thought Leadership: Crafting insightful, high-impact pieces that position brands and executives as trusted voices in their industries. Brand Building: Developing tone of voice and storytelling frameworks that give brands personality and purpose. I’ve had the privilege of working on some incredible projects, including reimagining brand websites, creating thought leadership campaigns, and developing content for platforms for household names. Brands I've collaborated with include Pure London, Drapers, Fashion Revolution, and Huffington Post UK. My client list spans FinTech, SaaS, B-Corps, and consumer brands, and I’m passionate about using content to drive real results. Clients and employers include: Publicis Sapient, WP Communications, ASOS, Coach, Lloyds, Salesforce, Seek'd, Azuni Jewellery, Imperial Brands, and Philip Morris International. At the heart of everything I do is a commitment to creating meaningful, human-centered content. I love working with brands to solve complex challenges with words, whether that’s designing a product page that converts, writing a story that sticks, or shaping a strategy that takes a brand to the next level. With a CAM Diploma in Marketing (CIM) and membership in the National Union of Journalists (NUJ), I bring both creativity and credibility to every project. I’m confident, curious, and always up for a challenge—and I’d love to help you tell your story.
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I’m India, a freelance copywriter with over a decade’s worth of experience in SEO and content marketing. I’ve worked as a Senior Copywriter, Lead Copywriter and Content Strategist at some of London’s most well-regarded digital agencies. Now, as a freelancer, I help brands navigate the ever-changing world of content marketing with results-driven copy. What I can help with I could be a great fit for you if you need help with: Your SEO content – I’ve worked in SEO since 2012 (the SEO dark ages, you might say!), so I really do understand the world of SEO copywriting inside-out. I can help you refine your keyword strategy. And I can deliver content that is pristinely optimised for top, middle and bottom-of-the-funnel keywords. Your brand blog – from ideation to article creation, I can help turn your brand blog into a community-growing, customer-nurturing, lead-generating machine. Your website – I can deliver clear, user-focused and on-brand copy for your website; including going back to the drawing board and working on your brand proposition, if that’s what’s needed. Your brand tone of voice – feeling hoarse? 🐴 (Sorry). Sounds like it’s time for a new voice. And I could be just the person to do it. (My clients often tell me I just ‘get’ brand voice instinctively, and I've edited for giants like Net-A-Porter, Pfizer & Selfridges to bring copy in line with brand guidelines). Socials, emails & CRM – from email nurture campaigns to LinkedIn captions and in-app messages, I can deliver on-brief, on-brand copy with fast turnaround times. 💡 Like the idea of working with a friendly, creative and meticulous copywriter? Give me a call on 07974185416 or drop me a line at india@indiajohnson.com. You can ask me about my availability, rates and anything else you’d like to know. Heck, you can even ask about my labrador, Ziggy, if you want. Ask about Ziggy. He’s the best. 📣See what my clients say about me “India knocks it out of the park every single time. She’s communicative, reliable, and turns around publish-ready thought leadership, case studies and LinkedIn content in record time. I love working with her and would recommend her to anyone.” – Annabel Beale, Senior Content Marketing Manager at Onsi “I never thought working with a copywriter would be a silver bullet for my business, but working with India has come pretty close. India has captured the ‘voice’ of my company and has made our marketing, content and even product that much better. She’s given the company a personality that our customers and partners have really gravitated towards. Not to mention she is an absolute joy to work with – responsive, communicative, and an overall nice person.” – J.D. Rainey, CEO of Finmo “India knows how to get to the route of a problem, solving it through intelligently written, creative copy. She can get to grips with a client’s business, technology, product or service by asking the right questions in order to create compelling, on-message content that really gets to the heart of what’s needed.” – Louise McFetridge, Head of Content at Brave Bison “India has been a freelance copywriter for Ticket Tailor for more than four years, consistently delivering high-quality monthly content, including both brand-focused and SEO-oriented blog posts. She’s an absolute pleasure to collaborate with, and we wholeheartedly recommend her to anyone in need of copywriting support — from conceptualising ideas to final publication. India’s precision is second-to-none, and her intuitive grasp of our brand’s voice, even as it evolves, makes her a tremendous asset to any organisation seeking to outsource copywriting.” – Head of Marketing at Ticket Tailor “India goes above and beyond in researching each topic, uncovering facts, figures, and perspectives – something that was particularly evident when we collaborated on a whitepaper. Her attention to detail and commitment to delivering high-quality, well-researched content is amazing. I would highly recommend her to anyone looking for a talented and reliable content writer.” – Megan Crossley, Head of Marketing at Onsi
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Hi. Hey. Hello. Finding the right words is tricky. People pay me to play with words. Because words are important. Words can confuse. Raise a smile. Paint a picture. Cause offence, anger. Make you switch off or zone out. Stir emotion. Spark a memory. Engage. Educate. I help brands, clients and small businesses get their message across to the people that need to hear it. I add a human touch, so good ideas don’t go to waste. And in a way that doesn’t make them sound like a corporate robot. Choosing the right words is an art. But more than that, they can help you stand out from your competitors, shape relationships with your customers, even save you pennies (and pennies make pounds). ---------- Kind words... “the sort of mind that I imagine must be able to put together a 1,000 piece jigsaw puzzle” Leigh is a fab writer. I was lucky enough to manage her while we were working with a large financial company. And during that time, I regularly heard about how she was a solid wordsmith. But also that she was able to absorb and somehow remember the intricacies of the industry. She has the sort of mind that I imagine must be able to put together a 1,000 piece jigsaw puzzle in her head. But instead of a jigsaw, it's a thousand letters. And she's making sure they all fit together. Lewis Dowling – writer, storyteller, consultant
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