UK Copywriters Directory - Conversion copywriting

  • Dublin-based copywriter working with purpose-guided brands to help them turn connection into bankable results.

  • ✍️ Senior copywriter with 10+ years marketing and leadership experience πŸ“ˆ Helping fuel growth at some of Europe's fastest growing fintechs πŸ’» Founder of copystyleguide.com πŸŽ™οΈ Host of the Walks With A Copywriter podcast 🐘 Author of Return Of The Wild Services: - Copywriting (web, marketing, comms, UX, SEO) - Brand development (messaging, tone of voice) - Strategy (content planning, SEO) - Training (tone of voice, AI LLMs)

  • CLEA
    Having more than five years’ experience producing creative, academic, and commercial written content, I enjoy grappling with intellectual concepts and ideas. I communicate and write with clarity and precision – a skillset informed by a professional career in the creative writing industry and a first-class degree in Literature from UCL. I work with a range of clients including large business enterprises such as international travel agencies, producing content which conveys brand ethos and expertise to other specialists within the industry. I also enhance the creative and intellectual output of independent clients such as zines, musicians and post-graduate researchers. I have written newsletters and blogs, creative pitches, academic essays, and long-form articles. My approach is to workshop with clients to hone, rationalise, and synthesise intellectual ideas and creative concepts – and to structure those ideas and concepts into tonally coherent and compelling prose. As a specialist in writing copy about and for the arts, I have produced ekphrastic pieces for visual and performance art, interdisciplinary arts essays and articles, arts funding applications, and creative prose and poetry. My background as both cellist and dancer informs my capacity to β€˜translate’ across artistic disciplines; my task is to assist clients in conceiving narrative, to communicate concepts and ideas, and to distil a complex vision into a concise script or pitch, summary or application, essay or gallery-wall prose. Through connecting with an audience, funding body, or other experts within an industry, I work with diverse clients to produce copy which is thoughtful, effective, and creative. __________________________________________________________________ β€˜Clea is a true wordsmith. She has a remarkable ability to take the vision from your mind and effortlessly transform it into words that clearly and precisely express what you want to say, but don’t know how. I wholeheartedly recommend Clea to anyone seeking a kind, empathetic, effective, and efficient professional.’ - Dalati, musician I really enjoy working with Clea. She always brings great energy, adapts quickly to new tasks or feedback, and consistently delivers high-quality copy. She’s consistent, communicative, and very easy to work with! - Lucy, Extraordinary Britain


  • I turned freelance in 2022 after many years working in internal comms, writing everything from corporate news articles to leader blogs, HR processes and social media posts. Working for a large financial services provider, I quickly became familiar with the UK pensions and savings environment, plus a wealth of HR/colleague engagement topics including recruitment, reward, wellbeing, and diversity, equity and inclusion. Previously I worked on tone of voice, ensuring a consistent experience for customers across all corporate comms. Oh, and I've also edited dictionaries - so I'm a bit of a word geek. I'm open to all types of work, but I'd particularly love to work with ethical and sustainable brands focused on health and wellbeing, food and drink or parenting and family life. As well as copywriting, I offer copy-editing and French-English translation.

  • EmJ

    I believe great copy starts with great intentions and is most powerful when it helps brands make a genuine difference for people, communities, or the planet I work best with innovators, changemakers, and businesses determined to make a real, lasting difference; whether that’s creating better products, reshaping industries, or simply bringing a bit more good into the world. I'd love to hear from you if… You love bold ideas and new adventures for your business. You’re building things that make life (or work) genuinely better. You want to shake up stale thinking with bright, positive energy. You offer something wholesome, ethical, and constructive, good for people, good for the planet. You believe business can have heart (as well as hustle). We're not a fit if… You operate in gambling, adult/sex, or drug-related industries. Your business model involves harming or exploiting people, animals, or the environment. You're looking to promote products or services that are illegal, unsafe, or conflict with widely accepted ethical standards. If your work lights you up and you want your words to do the same I'm your lady!

  • Hi, I'm Dympna and I help businesses in Hospitality and Tourism supercharge their website and marketing channels so they work harder and smarter. The magic is in the words. That’s right, I’m calling it. Because the truth is, it doesn’t matter how shiny and sleek your website or marketing campaigns are, if the words don’t land, it’s crickets, right? With 25+ years in hospitality & tourism, I understand all the ins, outs and nuances of what goes on behind the scenes, and what needs doing for successful comms. My years spent in sales and marketing roles means I love getting into the nitty-gritty of communications and selling. Bit nerdy, but I love it. Though I've been writing for marketing a long time, as an official copywriter it's been since 2021. My first client was the National Trust for Scotland. A biggie! Since then, I’ve been privileged to write for luxury hotels and venues, visitor attractions, Silverstone, HIT Scotland as well as booking platforms, digital marketing agencies, the press and media. If you need words that don't just sound good, but work, I'm here to help. Let's talk dympna@dympnamckenna.com

  • Some places just stay with you. Not because of the flashy landmarks or fancy hotels. But because of the people. The energy. The weird little moments you could never have planned. And yet, these are the stories brands forget to tell. Too many businesses resort to clickbait headlines, cramming in keywords and focusing more on pleasing algorithms than people. But what people really connect with is a π’”π’•π’π’“π’š. Your story isn’t just a nice-to-have, it’s what makes people care. And when people care, they act. They book the trip, join the movement, support the cause. 𝑰 π’Œπ’π’π’˜, 𝑰 π’Œπ’π’π’˜. When you're in the thick of running a business, it can be hard to see the extraordinary elements of its journey. But that’s where an outside perspective comes in handy… 𝑨𝒏𝒅 𝒕𝒉𝒂𝒕’𝒔 π’˜π’‰π’†π’“π’† 𝑰 𝒄𝒂𝒏 𝒉𝒆𝒍𝒑. I started 𝑾𝒉𝒆𝒓𝒆'𝒔 π‘¬π’Žπ’”? because I believe meaningful results require meaningful content. Not another "Top 10" list or generic marketing pitch, but stories rooted in real adventures and alive with detail. With 15 years of branding and travel experience, I’ve had the pleasure of telling stories for brands like Marriott International’s W Hotels and the lively neighbourhood of Bloomsbury London. π‘Ύπ’‚π’šπ’” π’˜π’† 𝒄𝒂𝒏 π’˜π’π’“π’Œ π’•π’π’ˆπ’†π’•π’‰π’†π’“: ✨Website copywriting ✨Brand storytelling ✨Travel writing ✨Blog management ✨Email marketing ...and more. 𝑰 π’‘π’“π’Šπ’π’“π’Šπ’•π’Šπ’”π’† π’˜π’“π’Šπ’•π’Šπ’π’ˆ 𝒇𝒐𝒓: 🏑 Neighbourhoods & tourism boards 🌍 Climate & sustainability initiatives πŸ’š Disaster relief & humanitarian charities 🎢 Festivals & local experiences 🀝 Community-focused brands 🏨 Hotels & hospitality Interested in working together? Then there’s only one question... 𝑾𝒉𝒆𝒓𝒆’𝒔 π‘¬π’Žπ’”? πŸ“© Find me at: hello@wheresems.com View my full portfolio: https://wheresems.com/portfolio/

  • Hello, my name is Melissa. Thank you for taking the time to look at my profile! I have 8 years' experience in copywriting and content creation roles within the arts and charity sectors. I'm currently Senior Marketing Executive at Birmingham Royal Ballet where I co-create bespoke marketing campaigns for our partners with an emphasis on crafting digital copywriting for email, advertising, social media and web content that drive revenue. I'm looking to connect with other copywriters. Find me on LinkedIn: @melissa-evans-43

  • Whatever you’re selling, you need to stand out. Yeah, you could grow a mohawk, start a church choir, or slap your logo on a blimp. But nothing has more pulling power than the written word. That’s where I come in. Head down, sleeves up, I write copy that does the business for your business. Like a seagull nosediving for a cone of chips, you’ll be impossible to resist. Here's how I can help: βœ…website copywriting βœ…brochure copywriting βœ…blog writing βœ…tone of voice βœ…email copywriting βœ…social media content Get in touch today (before your competition find me). πŸ“© hello@coastalcopy.co.uk πŸ“ž 01273 458 557 πŸ–±οΈcoastalcopy.co.uk β€œTom took the time to really understand our products and wider strategy, which meant he executed our vision exceptionally. He's been a pleasure to work with and I'd recommend him to anyone.” ~ Abigail Drake, Senior Global Product Manager at Vodafone β€œTom is our go-to copywriter whenever we need words. Put simply, he delivers every time.” ~ Matt Chambers, Owner of Madison Solutions β€œTom took the time to really understand our business which culminated in spot-on copy that truly reflects our culture, ethos and personality. I have no hesitation in recommending him.” ~Noel Preston, Managing Partner at Preston Insurance Brokers

  • A copywriter that is still learning! Currently a student at LSE and UK based.

  • Small (or not existent) content team? Want blogs, emails and resources that people actually want to read? I can help. I have 10+ years experience in turning complex (often dry) topics into compelling content that makes people read, click, like and subscribe. I've written for B2B and D2C brands, including Dulux, Dulux Trade, Fray Bentos, East Lancashire Railway and INTU boiling water taps. I currently work in-house for SaaS firm AutoRek, which provides automated reconciliation software to financial services organisation. I offer: Content strategy Website copywriting Email marketing Blog writing Case studies Press releases & feature articles

  • You’re here because you need impactful and persuasive copy to give your customers and competitors something serious to think about. Since 2008 I’ve helped entrepreneurs, small businesses, and large organisations position their products, services and brands across a wide range of business sectors. My background is theatre and the dialogue of one soul to another. So I’m gtg for the brand and storytelling smarts your audience will gather to follow. Works for tech, leisure, ecommerce β€” and entrepreneur promo demanding The Full Loud & Proud. After all, unless your audience has LOUSY expectations, they always seek ... THE ONE. So let’s make that YOU. Saying the right thing to the right people in the right way about your enterprise is more important than ever before. This is true whether you're staying afloat, taking risks, or starting out with a bang. You don’t need a crystal ball to tell you 2025 comes with a catch for every business or entrepreneur. The possibilities are as juicy/scary as people say. So hold on to your hats, because while this means big opportunities for some, there will be brutal times for so many. Don’t leave it to your business rivals to set the agenda. Gtg for fresh new copy, pinpoint revisions & wholescale resurrections. With my expertise, you can showcase your offer exactly the way you want ... and make it resonate to your advantage with precisely the audience you seek. No jargon. No waffle. No timesink. If your offer to the planet eases the load, speeds/greens things up, or breaks the mould entirely, you should probably get in touch sooner rather than later. Please note: I do not repurpose AI-generated content for human consumption. This odious task is best left to bored teenagers you can bribe with smack.

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