ProCopywriters
Browse real work by ProCopywriters members, by sector, format or kind of work. Every piece links to the writer who wrote it.
Find copywriters for website copy in business, finance and law →
Website copyCreating a tone-of-voice and all written content, including case studies and video interviews, for a campaign website. Also wrote FAQs, financial and technical text for app/tool.
Website copyDesign agency Pad Creative introduced me to Meridian RSL in January 2019. Meridian is a genuinely independent, specialist insurance broker. They wanted a new website that would stand out – in design and editorial – by showing that the client was at the heart of their business. With plenty of conversation that nailed down the client's uniqueness, all three partners in the project - the copywriter, designer and client – were in sync over working ethos, values and the drive for perfection. It resulted in a website with a tone of voice that suited and engaged their audience and stood out for its creativity.
Website copySmall business accounting service A flexible accounting service for small businesses, whether you operate as a limited company, a sole trader or a partnership. This one's for you if you want to: - Minimise the time you spend on financial admin - Have real-time insight into your financial situation - Get proactive advice on optimising the money you withdraw - Be certain you're complying with all accountancy and tax legislation
Website copyIn your organisation, do you find that your people are held back by a lack of self-awareness? Maybe individuals and teams don’t fully understand their own behaviour and response patterns. In the same way, perhaps they don’t understand each other. This is where RPG will help. We’ll lead your people through the Insights Discovery™ personality profiling tool. We use Insight Discovery™ as a key ingredient to individual and/or team coaching, in relation to internal and external situations. We conduct the sessions either virtually or face-to-face, for groups or for individuals – whichever is best for you.
Website copyStream is an IT recruitment consultancy which recruits staff for businesses across the UK and Europe. I was asked to develop a structure and write copy for Stream's new website. I worked with senior directors to understand the business, establish a tone of voice and draft accessible content to appeal to Stream's key audiences - employers and job seekers.
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Website copyFull website copywriting for an established, Plymouth-based accountant. Creating a less formal set of copy that was loose, conversational, and easy to read.
Website copyRosling King is a leading firm of lawyers in the City of London. Their advice is high-level, for major clients in finance, real estate and construction, but their approach is refreshingly down-to-earth. My job in Browns’ rebranding of the practice was to express this unusually warm, easygoing nature and its part in the development of uncommonly effective solutions. rkllp.com Design: Browns
Website copyContent that demonstrates Zitko Group's global reach and expert knowledge as a fire and security recruitment partner.
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Website copyAn example of an effective and well put together franchise recruitment website which acts as both lead-gen and franchise prospectus, in this case for a colourful and fun brand, Udderlicious.
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Shepherd Offshore | ServicesIn 2018, the management team at Shepherd Offshore on the north banks on the River Tyne needed help to redevelop the company's website. With an ever-increasing demand for their services, the company's existing website was outdated and didn't cover the extensive range of essential support on offer to their multinational clients in the offshore, oil & gas, energy, marine, power and renewable energy industries. A family-owned and run business, I worked closely with the team to explore the business offering in full, develop a tone of voice to describe the services on offer and map each page to detail the available support.
Website copyLarking Gowen is one of East Anglia’s leading accountancy firms, serving hundreds of business and private clients throughout the region. We wrote all the content for this major website redesign, working directly with senior executives at the firm. We helped develop a fresher, more accessible tone of voice for the Larking Gowen brand, and proposed a new Q&A format aimed at answering the questions that clients and prospects really ask.
PCR Digital | Recruitment is broken. We’re fixing itThe team at PCR Digital wanted to update their website and were ready to stand out above the noise of recruitment in London. They commissioned the development of their brand tone of voice and new copy for their website, with case studies, in 2018. The PCR team work closely with candidates and clients alike and have placed candidates in challenging roles for multinational brands with great success. They work hard to maintain client confidentiality so the new site had to demonstrate their calibre, without broadcasting their client's names as social proof. "When you sent this over I only really skim-read it as I was so wrapped up in the content and the website. Now I've had time to properly go through the Tone of Voice and I just want to say, I think it is brilliant. It completely captures PCR - our ethics, our culture, our drive - I love it! I just realised I'd never really given you any proper feedback on this part so just wanted to say a big thanks :)" Laurie, Operations Manager
Website copyOur focus is you As Northamptonshire accountants, our clients cherish our relationship, not just because of our range of services. They also appreciate the way we work. They see us, not so much as accountants to meet with once a year to ‘go over’ the accounts. For our clients, they value the feeling of friendship. Like any good friends, of course, we won’t just say ‘well done’ when everything is rosy. We’ll also be at your side with friendly, knowledgeable advice when things are not going so well.
Website copyA website aimed at high-net worth investors who want to invest in a large, global brand.
