UK Copywriters Directory - Tone of Voice
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Before I tell you about me, here's what someone else has to say... "If you need a competent and creative writer, Jenny is your person. It sounds obvious I know, but actually finding someone who does exactly what you’ve asked them to do well, is really hard! I approached Jenny for help bringing to life a new brand through website content. She listened to my requirements and immersed herself in our brand guidelines. She asked lots of questions and spent time with other colleagues to make sure she understood our business and new brand. As a result, she produced engaging content and took some pressure off me. I really liked Jenny’s ability to interpret what I’d said and the brand guidelines. Lots of people say they can do this but actually it’s very difficult to find someone who delivers, and does it quickly. It’s always difficult taking the decision to outsource work, and particularly for a project as important as rebranding. Working with Jenny was easy!” Anna Goodship, Marketing & Communications Manager, The Futures Group - www.the-futures-group.com A bit about me... I write results-focused copy for socially conscious businesses and charities. Put simply, I help you build your brand, grow your bottom line and make a bigger difference. What do I know about copywriting? Before starting Jenny Wing Copywriting in 2017, I spent more than 15 years working in a range of marketing and communications roles where I developed concepts, delivered campaigns and created powerful copy that helped businesses grow. I put my marketing and copywriting skills to the test in several not-for-profits too where I raised over £10m to fund life-changing projects. When the time was right to forge my own path, I chose to create a business that allows me to do what I love, and do best. My copywriting experience spans small not-for-profits to national charities, owner-managed businesses to global companies and membership organisations to local authorities. I’ve written for manufacturers, professional services, FMCG, leisure, tourism, health, education, medical, retail, recruitment, tech and more besides. Your copy is underpinned by my marketing experience so you get more then just well-written words to give you confidence in your communications. What can I help you with? Digital-ready copy: Web copy | SEO copywriting | Email campaigns | Landing pages Designed for the way we search, browse and buy online. Traditional copy: Brochures | Newsletters | Editorial Page-turning headlines and ‘can’t put it down’ copy to tempt customers and win clients. Charity copywriting: Direct mail | Appeal brochures | Impact reports | Supporter care Authentic and emotive copy so you can do more for your cause. My job is to create copy that helps you achieve your goals. And to make your life easier. Because I’ve been on your side of the fence I understand how to do them both. If you want to find out whether we're suited, drop me a line or give me a call.
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10 years working in digital communications, specialising in corporate learning and development, authoring copy on a wide variety of technical and non-technical topics for varied audiences.
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Hello Before becoming a freelance copywriter, I worked as a journalist and in a business psychology consultancy. These experiences have proved invaluable when it comes to understanding what makes a company tick and writing persuasive branding materials and marketing communications. I enjoy writing compelling copy that conveys key messages as well as an organisation's personality. Recently, I've written a brochure for Save the Children, web content for City University, case studies for Deloitte and brand stories for a Somerset cider company. I also run writing workshops. If you like the sound of this, do get in touch and let's see how we could work together.
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A native bicultural and bilingual Franco-American born in Vietnam, I play with words, images and body language to inform, sway, persuade and foster dialog between cultures. A trained political scientist, I have worked for NGOs and corporations in the US, Asia, and Europe, spearheading public and private international development programs and leading marketing and communications plans. I started my own business in 2002, providing copywriting, French to English adaptation and intercultural consulting services.
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Creative Copywriter based in Glasgow, Scotland. I specialise in working with SMEs, developing brand voices, web copy and content strategy.
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Specialising in automotive B2B and B2C SE-Optimised content & copy. 30+ years of automotive industry knowledge and experience. From 'hands on' to management & ownership, I understand the industry, market, demographics and sales from both perspectives. Freelance writing since 2012, training under a number of well-known and respected agencies and organisations. My words have been used by organisations such as JLR, The Guardian, and Coventry University. Member of The Guild of Motoring Writers You can view some of my work at PetrolPrices.com (3m+ members)
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Whether I'm writing for a business, government, a charity or an individual... I write so that people will read. And if it's in scope to entertain at the same time, I will. I've been freelance since 2007, having worked as a writer and then Head of Copy in some of the big London communications agencies: Pauffley, Aquarium Writers, Corporate Edge, TMP Worldwide, PA Consulting. If you call yourself a copywriter, you're obliged to have some experience of the outside world, I reckon. So here's some back story. After graduating in Eng Lit & Language, and qualifying as a teacher in Manchester, I taught English in Greece and Poland. Came back, moved to London and worked in shops and offices. My big break was joining the British Council (BC), where I spent a few years arranging book exhibitions, squiring Russian publishers around London and gracing the BC stand at European Book Fairs - all in the cause of promoting UK publishing. In 1989 I discovered that you could write creatively AND earn a living wage, and it was called copywriting. Have enjoyed writing for clients and their audiences ever since.
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Commercial writer for twenty years plus – mainly in the consumer, corporate and healthcare sectors. Scribo ergo sum, I guess. And very happy doing what I do! Credentials cover sales collaterals, consumer leaflets, company newsletters, DVD sleeves, corporate presenters, programme flyers, holiday brochures, customer magazines, video & CD content, AV presentations, press releases & media materials, product packaging, web-sites, digital content, print ads, radio commercials, conference speeches, issues & crisis manuals, customer-service scripts, gift-packs, DTC mailshots, POS aids, brand/positioning guides, the world's first pop-up press conference, and 40,000 words on “the foot” inside five weeks.
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