Thought leadership, content strategy, campaign messaging, content planning, creative copywriting, editing, and proofreading. Yes, it's a list. A list of all the things I get involved in here at AECOM, where I lead thought leadership and content for Europe and India. It's not exhaustive by any means, but a reflection of the variety of my day-to-day work - which I love. AECOM is a huge global infrastructure consultancy, so I need to be on top of a huge range of topics. This week's to-do list comprises articles on the benefits of data analytics, powering up green ammonia production in Paraguay, and India's first fully underground metro corridor in Mumbai. It's certainly a job for the intellectually curious. Personally, I am an advocate for strategic planning and knowing your audience. Content must be targeted. I'm also really enjoying trying out various AI-powered tools that are helping my team to produce quality content at scale and pace. I'm just entering my fourth decade in the writing business. In that time, I've been a managing editor, food columnist (loved that), feature writer, PR account manager (hated that), production editor, and a contributor to the Rough Guide to Japan. Yes, that's another list. But after more than 30 years in the business - there's a lot to include!

B2B copywriter for IT and tech businesses: blogs, case studies, white papers/ebooks. I am a qualified marketing consultant and copywriter, with more than 30 years' experience. I am based in South Croydon, Surrey and work with companies in the UK. I specialise in writing for B2B technology companies, which includes writing about software, hardware, cloud computing, cyber security, SaaS, machine learning, IoT and the like. I have significant experience in supply chain, ERP, CRM, WMS and logistics and transport management software. For many of my clients though, I also write about current trends or business angles that affect their services, meaning I write less technical and more general business/economy and opinion pieces. Businesses tend to hire me for ongoing projects: four blog posts a month, one case study or one white paper per quarter ... that sort of thing. But I am available for one-off pieces too. I mainly write blog posts, case studies, white papers and ebooks, but also write email newsletters, brochures and press releases. As a qualified marketer, I can often take on marketing strategy and planning assignments, including managing website revamps, content strategy, gap analysis and planning - typically for £1m+ businesses. Some copywriting samples can be found at: https://www.clippings.me/clairekerr

Here's a copywriter who can share your vision, communicate your message and hit your deadline. I'm a team player with a major can-do attitude. Plus, having oodles of experience gives me just what's needed to create great content for you time and again. It's this insight that shapes the words I choose, and how they're arranged to create the strongest impact for all my clients, whether the brief is website or marketing driven. A degree in journalism, a postgraduate digital marketing qualification and two decades embedded within digital, design and creative teams have been the ideal backdrop to my extensive freelance career. Since earning pocket money from my sisters writing their 'thank you' letters as a child, I've always been putting the client first. If you can name it I can write it... Past projects have seen me deliver a creative mix: - website content - film scripts - change & corporate communications - complete magazines - magazine articles - newsletters (print and digital) - social media campaigns - blog posts - print brochures - annual reviews and strategy documents Broad sector experience It's useful for you to know I know my way around a broad sweep of sectors and communication needs. That's first-hand experience of creating killer copy for: - B2B - Fashion and lifestyle - Healthcare/pharma - Health and fitness - Global business - Luxury retail - Higher Education - Consumer goods My time in digital teams gives me strong SEO, functionality and usability skills. My clients receive results-driven copy built around thorough keyword research. Plus, my content design knowhow know how to test and retain reader attention. Web developers build better websites with my content performance insight too. And when it comes speaking in plain English, I know how to explain complex comms to audiences in highly consumable language. If you're looking for a copywriter who's invested in effective client handling and on-target communication then do get in touch. I think you might have found her. What clients have to say... "Rachel joined our team for a twelve-month contract supporting transformation communications for a large global client. Simply put, Rachel writes and curates great content. She is also incredibly reliable and responsive. But that’s not all. What I have really valued about working with Rachel is her ability to analyse, assess and make strategic recommendations for structuring websites and portals, to craft meaningful copy that really lifts corporate newsletters and to come up with headlines that will engage and be memorable.” - Jill Gaskell, Targit Communications “It’s been incredibly helpful to understand the value and quality of our website content, when looking towards implementing something new for the company. As a Content Strategy consultant, Rachel gave us an essential external viewpoint. She has been able to question and analyse our current site and help us plan for future developments.” - Gabriel Murray, Director The Lift Consultancy “Working with Rachel is always a pleasure. She quickly gets a grasp of what is trying to be achieved and will always deliver above and beyond the task. Simplifying the message into it’s simplest form is something that seems to come very naturally to her.“ - Roger Streeten, Streeten Design “Taking a gradual approach to improving our SEO has allowed us to embed our new-found knowledge into our daily work. We now have a stronger understanding of how to research keywords, create content our customers want to read and have a stronger understanding of the work carried out by our digital marketing agency.” - Steve Newins, Director, Whiteley’s Office Supplies

You’re a business owner. No, wait – creative director? Head of copy? Marketing manager? Recruitment consultant? (Look, I’m a freelance copywriter, OK? Not Derren ruddy Brown. Although we do share a hairline, I’ll give you that.) Anyway. Words matter in your role. In fact, your success depends on them. But it’s not strictly your job to write them. And even if you wanted to, you wouldn’t have the time. Too many deals to do. Pitches to win. Teams to manage. Clients to shmooze. So don’t sweat the scribbling. Leave it to me. And I’ll leave you to ace the rest. Deal? 📧 jj@joejeffries.co.uk 💻 See how I can help 🌊 Freelance copywriter in Brighton – that's me 💂🏼‍♂️ Need a freelance copywriter in London? That's also me (well, more or less) “I needed to sound like a real person – a better written version of my spoken voice. I also really needed to remove confusion about what I do and provide for my three types of clients in a concise and likeable way. You’ve captured this really approachable yet sharp-tongued persona in the copy. It tells the story I knew my agency needed. Definitely no more confusion about who I am as a personality and what I can do for my clients. My website copy is now the perfect vetting tool I needed for prospective clients to read. Bloody brilliant!.” Sarah Kinsella, Founder, Louise Agency

Hello there… thank you so much for clicking on my profile. I’m Jim, a website & marketing copywriter who sits in a squeaky chair at an oak desk in Twickenham Green, London. Should you choose to hire me, I guarantee to commit 100% to the success and longevity of your business. For over 20 years I’ve been helping start-ups, one-man bands, large corporates, and creative agencies to maximise the power of their messages and generate more profit. I'd love to do the same for you. Let’s face it, at the end of the day, I’m a ‘salesman’. My purpose is to sell your products, services or ideas. When writing, I generally follow the fundamental principles of AIDCA, a sales technique that can be written or spoken to achieve highly profitable results. And, where suitable, I use a tone of voice that speaks directly to the reader as if engaging them in a two-way conversation. I’ve also developed my own set of selling principles called KASUE: a highly effective consultative sales methodology that utilises Knowledge, Authority, Sincerity, Understanding, and Enthusiasm to close deals within minimal timeframes. Give me a call and I’ll teach you the basics in 15 minutes – on the house. I have completed well over 2000 copywriting projects, and written everything from sales letters, newsletters and websites, to press releases, advertising campaigns and video scripts. You’ll love my process. You’ll also value the free sales and marketing guidance I provide. I can even take care of writing your brief. I believe in empowering my clients with knowledge and generally demystifying the whole marketing landscape. It’s just one of the many ways I add more value to my service. Take a look at my website to learn about my client-success stories, or Google ‘Jim Morrissey Copywriter’ to read my many 5-Star reviews. If you like what you see, call me today to explore the possibility of us working together. I’d genuinely love to become instrumental in your success. Bye for now. Receive an automatic 15% discount. Just mention you found me on Procopywriters.

Hey, I’m Sally – a freelance content editor and copywriter, working across food, drink, interiors, wellbeing, health, travel, beauty and fashion. I can help you with editorial content strategy, brand storytelling and bringing messaging to life across digital and print formats, including websites, blogs, e-commerce, email newsletters, CRM, paid-social campaigns and magazines. MY STORY I’m based in Brighton, England, and after working in London for many years, now offer freelance support for creative agencies, brands, start-ups and solopreneurs. I originally trained as a magazine journalist at Cardiff University (NCTJ qualified) and for the last decade I've been an editor at leading London content marketing agencies, specialising in B2C lifestyle content for the UK’s biggest retailers – including Tesco, Marks & Spencer, Boots, Asda, George and Holland & Barrett. I also have extensive experience working for consumer publications, internal comms and B2B titles for the drinks, restaurant and hospitality industries. My services include copywriting, editorial, ideation, blog posts, content strategy, tone of voice, managing CMS, feature writing and sub editing. Think of me as your mini content team – someone who’s experienced, good to work with and makes your work life easier! Learn more about my work with the portfolio link below or drop me a message. Portfolio link: https://sallyshorehome.myportfolio.com Email: hellosallyshore@gmail.com

I'm a senior copywriter and literary editor specialising in the arts and creative industries - which is just a fancy way of saying that I write the good stuff for creatives. Affectionately known as the Word Whisperer by my clients, you can call on me for original and persuasive website content, email campaigns, blogs and marketing content. WARNING: I DO NOT use robots to create copy. So, if you're in need of unique copy that sounds as if it was created by a human, then I'm your girl and I'd love a chance to discuss your project needs.

I'm a freelance copywriter on a mission to make pensions, investment and finance more interesting and engaging for ordinary people. Hire me to write clear, compelling plain English content that helps people understand more about pensions, investment and finance in general, and make better decisions about their lives. I spent 19 years as a copywriter with the Aon UK Communication Practice. I’ve written more pension newsletters than I could shake a stick at - including summary funding statements - as well as letters, emails, websites, booklets, presentations, video scripts, business pitches and award entries. I’ve worked on a lot of highly personalised items such as benefit statements. More recently I've worked on a lot of online communications, including a website to help people plan and prepare for their retirement. My experience covers all flavours of DB and DC pensions including communications from trustee boards and employers. Here's a selection of the subjects I deal with. DC investment education Pension scams Pensions and tax GMP reconciliation and equalisation DB-to-DC change consultations Changing RPI increases to CPI In recent years I developed a set of communications for explaining liability management offers such as pension increase exchange and enhanced transfer. When I'm not writing about pensions, my interests include: singing and acting with a couple of local am-dram societies, singing in a church choir, running, swimming, skiing, sampling as many different craft beers as possible and attempting to grow fruit and vegetables with varying degrees of success.

I'm an experienced and effective B2B copywriter and content strategist, providing actionable content to both brands and agencies. I have experience in providing content strategy and market research, and write content for on and offline purposes, including website copy, blog posts, case studies, white papers, press releases, marketing collateral, sales battlecards, campaign content and email newsletters. I can provide desk-based research, keyword research, site audits, style guidelines, customer personas and SEO copywriting, and have worked with global brands on ABM planning and content creation. Brand clients have included Tessella, London Women's Clinic, London Egg Bank, Florence and The Virtual Forge. Agency clients have included Hut-3, 1973 Ltd, Mindshare, Oxford Content Company where I've worked on content for UiPath, Pure Storage, Box, Zebra, Yocova, 101 Ways, Saga, Gallagher, Hiscox and many more. With over twenty years’ experience working in an online environment, I've been involved in running the web front end of several major organisations such as Dell, T-Mobile and Vodafone, and have years of experience in dealing with and understanding the needs of senior stakeholders. I have very solid ecommerce experience and understands the commercial drivers behind running large-scale B2C and B2B operations. I work remotely for a number of different clients and am equally happy working alone or as part of a virtual team, regularly juggling multiple projects on tight deadlines.

Scot gone south, writing for clients large and small in fields including healthcare, retail, tech and the charity sector. Enthusiastic writer, copy-editor and proofreader of print and online content for websites, blogs, marketing collateral and more, but let's not go on.

Sharpe Communications offers freelance copywriting and communication consultancy, specialising in further and higher education/skills sectors. We also work with other not-for-profit sectors striving for positive social impact. Sharpe Communications was founded by me, Kathy Sharpe (BA, MPhil, MCIPR, CIPR Accredited PR Practitioner). I have worked in marketing communications for 20+ years and am passionate about helping organisations making positive social change. I specialise in education copywriting, awards bids, proofreading, editing, public relations, and crisis / change planning. Graduating from the University of Birmingham in 2000 with an MPhil research degree, I worked in the PR and Marketing Departments of a range of charity and public-sector organisations from the Federation of British Artists to King's College London. In past roles, I had responsibility for corporate communications, working alongside Human Resources, Senior Management, and Support Services teams. I promoted the work of individual faculties, business projects, and enterprise start-up companies, most recently leading a communications team in the further education sector. I have lots of experience in the field of corporate communications (internal and external), change planning, and have written text for annual reports, prospectuses, and promotional brochures, alongside creating copy for smaller publications, social media, and websites. I also delivered seminars at national education conferences such as the Association of Colleges (AoC) annual event and given communications training to marketing teams. I launched my copywriting business six years ago and now primarily work with clients in the education sector. These include colleges, universities, local and combined authorities, charities, and skills not-for-profits. Recent projects include prospectus text, editing and proofreading reports, press release writing and distribution, and awards bids for colleges and other institutions, including a PRWeek ‘Decade of Achievement’ Award for Internal Communications, a national Planning Award, and an International Downtown Association (IDA) Excellence Award, collected in Texas, USA, by LeedsBID. Please get in touch to discuss where I can enhance your existing work.

I'm a freelance senior copywriter, one hour from central London, working with marketers and advertising agencies around the world. I create sales copy, web content and campaigns. During two plus decades at top London agencies I've written for healthcare, travel, automotive and much more. With results like 2.7m Facebook story impressions in under three weeks for Tourism Ireland. I’ve delivered over 1000 projects in 17 markets, reaching audiences of 5m plus. I rewrote a website for breast cancer patients, increasing traffic by 38%. The new site won a ‘best practice’ award and became the client's benchmark for online patient support. From this project I learned how design, UX, and copywriting can seamlessly support each other. Prior to healthcare I honed my skills in B2C and B2B, for clients as diverse as Rolex and General Electric. I cut my teeth in traditional media, but have a passion for digital - having written extensively for social media and content marketing. This career experience gives me a deeper understanding of how to truly connect communications across channels. For example, I wrote a set of case studies for the UK’s largest property management company. Working with a team of five including another copywriter, a designer and the marketing manager we developed a Direct Mail and AdWords campaign. This led to a 23% increase in company site traffic, 1000+ case studies downloaded and a 14% increase in new business enquiries over 6 months. In my spare time I love renovating classic cars and motorbikes. The attention to detail, problem solving and concentration this demands helps to bring laser-like focus to my copywriting!