Writing the stories that bring your ideas, projects, designs, products, or services to life. Stories that connect with the people you want to reach.
✨“What can I say? Your words took me on a journey. I was fully engaged and absolutely loved the writing style!" ✨
Toni-Ann Bird, Director, Guild House Property Agents, Warwickshire.
Hi, I'm Andrew – a Northampton-based freelance copywriter for all things architectural, the built environment, placemaking, heritage, photography, and the great outdoors.
Bringing you meaningful and memorable words that can...
🔸 Paint a vivid picture
🔹 Simplify a complex message
🔸 Engage, resonate, and connect with your ideal audience
🔹 Spark the imagination
🔸 Win hearts
🔹 Bring your latest projects to life
🔸 Break down potential barriers
🔹 Build trust
🔸 Inspire... excite... motivate...
So, whatever your message. Whatever your aim, let me find just the words you're after.
✨"You have a wonderful natural style ... this is excellent - thank you. Just what we were hoping for!" ✨
Jo Shaer, Lollipop - content marketing specialists for the Fire and Security sectors.
Why do I write for such a mix of sectors?
It's not quite such a random choice as you might think. Instead, it's all about photography. Before entering the world of copywriting in 2018, I was a freelance landscape and location photographer. Shooting editorial and commercial images for stock and various clients, including the National Trust, I specialised in photographing Britain's architecture, landscapes, gardens, and heritage locations.
All things that genuinely interested me. And still do. So, albeit now with a slightly broader scope, it made perfect sense to work with clients in these same sectors.
In a way, I'm still creating pictures, only now using words rather than a camera. With just the right words, I paint persuasive pictures to bring places, spaces, products, and services to life.
✨"...with such a complex message, clarity was essential. You have succeeded where we had struggled, and the brochures and project proposals you've written are pitched perfectly." ✨
Gordana Mandic, Tyler Mandic Architects, Chelsea, London.
Some extra (reassuring) bits you might like to know about...
🎯 I have a diverse copywriting portfolio. Projects include writing for...
• Architects
• Luxury outdoor clothing brands
• High-end contemporary and period design properties
• Designer watch and jewellery engraving
• PropTech 3D Smart City modelling platform for sustainable urban design and planning
• Garden design
• Independent housebuilding/construction
• Garden retail
• Marketing agencies
• A household name in paint
• Building restoration and renovation specialists
• Photographers
• Photographic studios
• Local authority planning officers
• Fire safety and protection
• CCTV and Security systems
• Cyber-security
• Business Resilience
• Wellbeing in nature
• Photography-focused holidays, tours, and workshops, and...
• Heritage tourism
🎯 I've written in-depth, illustrated articles and short features for various UK consumer and trade publications. Topics include garden design and history, heritage travel, architecture, business, and (naturally) photography.
🎯 I'm trained and qualified with a College of Media & Publishing (CMP) Level 4 Diploma (with Distinction) in Copywriting.
🎯 I also have a CMP Level 4 Diploma (Distinction) in Google SEO.
🎯 I'm fully insured with Professional Indemnity cover for £1,000,000 from Policy Bee.
🎯 My day rate is £390. According to ProCopywriters' latest survey for 2025, the UK average day rate has risen to £480, meaning you're still getting the essential words you're after at a rate that's realistic and fair for both of us.
✨"Thank you for your collaboration, Andrew, your work has been invaluable to us." ✨
Paola Bergamaschi, Studio Director for Christian Tagliavini, award-winning Fine Art Environmental Portraiture photographer, Switzerland.
Now, what would you like me to write? I can help you with...
✅ Advertorials / Advertising Features / Sponsored Articles
✅ Architectural storytelling (aka project descriptions) for architects, placemakers, developers, planners...
✅ Blog posts and Articles - Search Engine Optimised (SEO)
✅ Brochures, Booklets, Flyers, Guides, Leaflets, Postcards, Posters...
✅ Copy-editing for print and digital. As well as humanising AI-generated content
✅ Direct Mail Sales Letters
✅ eBooks
✅ Emails - nurture, share your news, promote, inform, entertain, etc.
✅ Taglines, Straplines and Slogans
✅ Web Pages
✅ Website Refresh - adding a little polish to make your words really shine
✨"Thank you so much, Andrew - this is great! You’ve really nailed the evocative copy we're after. And with so many options for taglines, we definitely have that part of the project covered too." ✨
Emma Mathias, Bradshaw Taylor - the home of luxury outdoor clothing and country lifestyle brands.
So, for captivating, enticing, and memorable copy, please get in touch...
Head over to my website and have a browse, email me from this page, or give me a call (you'll find all the links below) and tell me more about the words you're after because I'd love the opportunity to work with you on your next copywriting project.