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We're the experts in brand language, working with clients like Google, McDonald's, the Premier League, Global Payments, Sony, Zoox and McKinsey & Co. From our offices in London and New York City, we develop brand strategy, tone of voice, messaging, naming and all manner of copywriting โ from packaging to advertising to websites and social.
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When you're tired of being just another voice shouting into the marketing noise... When you want to build distinctive, living brands, sustained by authentic stakeholder relationshipsโฆ Here's where to come. * Branding and Brand Strategy * Creative Concepts & Copy * PR * Speeches * Storytelling * Iโm 66 with a 40-year career in communications, providing Board-Level / C-suite support to big names in areas as diverse as corporate philanthropy, expedition cruises, packaging, medicine and motorcycling. I consequently offer deep and extensive experience of branding, copywriting and storytelling, working both in-house and as a freelance for advertising agencies, blue-chip multinationals, philanthropic organisations and non-profits alike. The services I provide range from board-level support with communications strategy and brand development to writing copy and concepts for B2B and B2C commercials, video scripts, print ads, website banners, press releases, social media posts and reposts, CRM emails/newsletters, themed and more conventional annual reports, internal communications (including to support change management), speeches, correspondence with critical stakeholders, crisis communications and even competition submissions. I also provide brand custodianship services (including AI custodianship). In addition, I have experience as a journalist and have organised large events. I was the Chair of the Brighton-based charity SIS for around 11 years, and a Trustee of the Institute of Translation and Interpreting. In the latter role, I was also a consultant to the Lord Chancellorโs Department. During these positions and in my work as a senior copywriter and creative director, I have recruited and supervised teams at all levels, providing close individual support and mentorship. You can find testimonials on LinkedIn https://www.linkedin.com/in/michael-benis-377249/details/recommendations/?detailScreenTabIndex=0 and see examples of my work at: https://michaelbenis.com/michaelbenis.com/Case_Histories.html
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Katie Ramsingh“AI is making a lot of copywriting jobs obsolete, so to survive youโre going to need to offer an expertise that companies are willing to pay for.”
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