UK Copywriters Directory - Content strategy

  • Technical copywriter working with in-house global marketing team for a broadband and telecoms tech engineering company in South East England. Specialist topics: cable and optical broadband networks / comms powering / corporate sustainability Highly skilled at: writing and copyediting technical papers (white papers, reports, user manuals, brochures, instruction material, technology specs, case studies, use cases, technical briefs) / generating original content (blogs) / corporate award submissions / corporate press releases / messaging development for marketing collateral Experience includes: video scripting / subtitling / AI voiceover generation / TOV development / style guide development / devising nomenclature for product naming conventions / e-commerce product descriptions Background: Law graduate (2023). B2C music and lifestyle writer for consumer titles. High street ecommerce. Events marketing.

  • I help brands use storytelling techniques and emotional psychology to build unbreakable connections which convert audiences to loyal brand advocates. "She really got to the heart of my brand and what I was trying to communicate" Emily, Founder of a Common Sense "She has a talent for understanding the audience and delivering what they need." Yanika, Marketing Design Manager "Hollie can put into words any thought you have when you can't find them and even better than you can imagine." Claire, Content Creator

  • I’ve been in the media, copywriting and editorial business for a decade, working with third-sector and trade organisations, SMEs, startups and some global brands. The kinds of services I offer include: Communications and content strategy Articles and blogs Whitepapers, reports, and policy analysis and creation Ghostwriting Newsletters Email campaigns Research and data storytelling Interviewing and advertorials I offer my clients evidence-based, original, interesting storytelling that can beat the algorithm to build connections with your audience. I’m a subject matter specialist in sustainability, science, future of work, DEI, skills and employability, technology (SaaS, automation and AI), business and finance, and cities/ruralism. I like building long-term relationships with clients and put every effort into understanding and evolving their organisation or brand. If you are looking for a freelancer who you can work with long-term, I’m your person! ~ A bit about my professional history… As a journalist, I penned articles for Forbes, Monocle, Pioneers Magazine, CityMetric (New Statesman), Inside Housing, InMotion Magazine (Jaguar), OnOffice, Design Exchange, Underpinned Magazine, IRU, Reclaim Magazine, Positive News, HERE360, and This Earth & I, to name a few. On the more commercial side, I’ve ghostwritten or created bylined blogs and articles for companies like Thrive Wearables, HERE360, Attollo, Warwick University Business School, Aptem, and iResearch Services (working client-side with global organisations). I’ve been at the content and comms helm at Aptem, producing all their newsletters, articles, whitepapers, and eLearning and contributing to social media. I’ve also worked the comms beat at the Health Anchors Learning Network. I’ve collaborated with agencies such as Spoon, WriteArm, HROC, Iris Worldwide and iResearch, providing the range of editorial services. I also have a strong research background, with a PhD and a history of academic and commercial research. I’ve written four non-fiction books. That makes me great at writing long form content like whitepapers, reports, policy analysis and data storytelling. ~ In my spare time… I listen to music and podcasts, and like reading fiction and non-fiction. I’m a fan of off-grid living and the tiny homes movement. I cook and grow veg. I’m active in my community, moderating forums and advocating for diversity and experimental cultures.

  • Copywriting = Art + Science | Compelling | Clear | Captivating | Creative | Converts | Generalist + Travel Specialist | Great rates | I’m Tracy, a Dorset-based Geordie. If you want your copy to tick all the right boxes, I’d love to help. I’ve crafted content for big brands, SEO agencies, charities, small start-ups, professional bloggers, and many more. My clients are based in the UK, the US, Europe, Australia, and beyond. So switching between UK and US English is second nature. As is adopting - and honing - the right tone of voice to suit your target audience and brand identity. Variety is the spice of my working life. I’ve written about everything from accountancy, insurance, and money to clothing, food, lifestyle, and parenting. Plus a lot of travel. You name it. Once I'd created a series of multiple, unique, 200-word product descriptions for continence pads, I found I could write about anything... I have six years of professional copywriting experience under my belt, and it all began with my own blog. So I know my way around WordPress and social media. Since then, I’ve written for all sorts of specialist websites, including a ton of travel sites. As well as many other commercial enterprises. In the business, I’m what we call a middleweight copywriter. Experienced enough to mean you’re in safe hands, yet fresh enough to ensure creativity and continuous learning. Here’s what I can do for you - and have already done for many contented clients: Ghostwriting Update old content Draft press releases Publish regular blogs Hone your tone of voice Tell compelling MSN stories Put together engaging emails Give AI writing the human touch Find keywords for SEO purposes Pen product descriptions that pop Upload posts and pages to WordPress Create landing and sales pages that sell Perfect those social media profiles and posts Compose ads, brochures, leaflets, and posters Write awesome long-form, fact-packed, well-researched articles As well as a whole lot more. I’ve even been known to write poetry and a novel in my spare time. My trio of blogs on food, music, and UK travel also see me waxing lyrical about my own interests. If you don’t know what stop words are and why they matter, or how to hide keywords for both flow and SEO, then you don’t need to. All you should know is that I can create compelling, clear, captivating copy that also converts. If you find content writing a real chore, I can save you lots of time and stress. Words come naturally to me, which means two things. I love what I do - and I don’t waste any of the time you're paying for when getting on with the task. Interested? Find out more about my rates, what I do, and my portfolio by visiting my website. Click the link below to visit contentedcopy.com. No hidden charges - you’ll find my current - and very competitive - hourly rate right there on the homepage. Thanks for reading. Next, why not find out about how I could write for you? Tracy

  • Digital content for purpose-led brands. That's what I do. I'm a freelance content director, content strategist and copywriter with experience across a diverse range of industries and audiences. But what I love best is brands who want to make a difference. It's where I do my best work - whether that's defining the tone of voice for a funeral brand, or shaping up the full digital content strategy for care home providers. I've worked with universities, homecare organisations and non-profits too. So I know how to deliver content that's sensitive, supportive and trauma-informed - all while meeting your commercial goals. If you're an organisation in the care sector, end of life care, charities or education, let's chat.

  • Hola, I'm Laura Imogen, your new copywriting and content consultant. I write creative and thoughtful content that's on your customers' wavelength. Make sure your online and offline presence truly connects with your customers through great copywriting and strategically planned content. Let's get started today.

  • Copywriter and content marketer

  • I am a seasoned content writer with over ten years of experience, specializing in creating high-impact, engaging content for the life sciences and technology sectors. My skill set includes content strategy, copywriting, SEO, and producing various marketing assets, from blogs and whitepapers to email campaigns and industry reports. With a passion for continuous learning, I enjoy exploring topics like microlearning and staying ahead of digital marketing trends. My approach is data-driven, blending creativity with analytics to craft content that resonates with both technical and non-technical audiences. I hold a Graduate Diploma in Law, from the University of Law, London and a BA Hons in Russian from the University of Wales, Swansea.

  • Chief Storyteller at Better Story: I craft words that work for the benefit of people and planet. Author / Coach for writers and creatives.

  • Fourteen years' experience with clients including Cherry Bones magazine (Hoffman Industries), Guardian Labs, The Telegraph, The University of Greenwich, the Wiston Estate and St James's House. Media background (UK nationals and women's interest). Bylines at The Guardian, Vice, The Independent, the i paper, The Huffington Post and the BBC. Member of the Medical Journalists’ Association and shortlisted for the Dr David Delvin Award in 2023. Specialist in covering mental health for magazines including the BACP's Therapy Today. Editor Milly Evans says: “It’s truly a joy to work with Ellie. Her work for Patient has been wide-ranging and tackled difficult subject matter in an engaging and digestible way. On mental health in particular, she’s explored innovative and challenging areas such as dialectical behavioural therapy, intrusive thoughts and the links between diabetes and eating disorders. Her work is of a consistently high standard, which is appreciated both by myself and our readers. I hope we’ll continue working together for some time to come.” Senior production editor Craig Scott says: “I've worked with Ellie for a number of years and have always been impressed with her ability to bring complex subjects to life in her writing – and to spot interesting and original angles on a range of topics. She's also a pleasure to work with.” Day rates start at £350. https://elliebroughton.net | elliebroughton@gmail.com

  • I'm a highly creative copywriter with 10+ years experience. I specialise in brand, product, messaging, UX, content strategy. But really what I specialise in is great ideas that bring your brand or product to life for your customers. I want to work on: - High-impact, needle-shifting brand work (see my projects with Rebel Energy) - Truly creative campaigns (as my work history shows, I love a chance to get really creative) - Content design/UX projects (web or app) - Anything out of left field I'm collaborative, love working with others, and the more ambitious the project the better. I've worked across multiple sectors and always keen to learn more. Tech, automotive, fashion, energy, luxury, and more.

  • Hi, I'm a freelance senior copywriter and creative strategist based in Newcastle upon Tyne, with thirteen years’ experience writing and managing market-leading content. Recent clients include: Pentagram, Verbal Identity, Forge, Arttia Creative Rightmove, The University of Cambridge (Partnership for Education), Vio.com, Soldo, Bouche, Skoot, Wild Nutrition, Helping Rhinos, John Lewis & Partners, John Lewis Finance A heritage whisky maker, luxury bicycle brand, global name in food, market-leading beverage brand, top-5 US art gallery, and several biotech and healthcare businesses Until 2019, I was the Copy and Editorial Manager (Head of Copy equivalent) at John Lewis & Partners, acting as the strategic lead for all digital and print copy and editorial, covering homepage (3.5m weekly visits) and email (5m customer base), POS, brand communications and award-winning marketing campaigns. What I can help you with: Tone of voice Creative strategy Naming and branding Taglines Marketing campaigns UX copy Digital content Editorial Store communications Mission statements Any number of things in between What I've done: Tone of voice for 16 award-winning brands, charities and organisations Led the copy team at ‘Britain’s favourite brand’ Driven 2 million yearly visits to editorial content Managed 1160 elements of signage for the launch of one of Retail Week’s 4 best department stores in the UK Written campaign content to grow likes +243% and shares +264% on Facebook Guest lecturer at the University of Roehampton D&AD Judge Mentor to two copywriters What I love: Design that makes copy pop and copy that makes design sing. Headlines I’ve never read before. Single-word sentences. Hyphens. Ready to find your voice? Check out my full portfolio at sarahhuntwriter.com

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