UK Copywriters Directory - Tone of Voice

I’m here to help you craft copy that truly connects with your audience. Whether it’s telling your brand’s story, driving clicks, or inspiring action, I create engaging content that resonates and keeps people coming back for more. Over the past decade, I’ve worked with a mix of global powerhouses and emerging brands. From Mercedes-Benz, Samsung, British Gas, London Business School, Bacardi, and Gordon Ramsay Group to charities like NSPCC, Marie Curie, Royal British Legion, and Global Fund for Children, I’ve honed my ability to adapt to a brand’s voice and deliver content that makes an impact. My experience spans roles like Copywriter, Content Manager, SEO Specialist, Social Media Manager, and Digital Marketing Manager, which means I’ve seen content from every angle. I’ve worked on everything from website copy and ad campaigns to social media strategies and impact reports; giving me the tools to meet your needs, whatever they may be. Whether you’re a well-established brand or a start-up breaking into new territory, I bring creativity, strategy, and adaptability to every project. Let’s create something that speaks to your audience and delivers results.

Corporate communications specialist. Currently developing and delivering strategic leadership, brand and culture messaging for LV= Life and Pensions.

Technical copywriter working with in-house global marketing team for a broadband and telecoms tech engineering company in South East England. Specialist topics: cable and optical broadband networks / comms powering / corporate sustainability Highly skilled at: writing and copyediting technical papers (white papers, reports, user manuals, brochures, instruction material, technology specs, case studies, use cases, technical briefs) / generating original content (blogs) / corporate award submissions / corporate press releases / messaging development for marketing collateral Experience includes: video scripting / subtitling / AI voiceover generation / TOV development / style guide development / devising nomenclature for product naming conventions / e-commerce product descriptions Background: Law graduate (2023). B2C music and lifestyle writer for consumer titles. High street ecommerce. Events marketing.

I help brands use storytelling techniques and emotional psychology to build unbreakable connections which convert audiences to loyal brand advocates. "She really got to the heart of my brand and what I was trying to communicate" Emily, Founder of a Common Sense "She has a talent for understanding the audience and delivering what they need." Yanika, Marketing Design Manager "Hollie can put into words any thought you have when you can't find them and even better than you can imagine." Claire, Content Creator

Copywriting = Art + Science | Compelling | Clear | Captivating | Creative | Converts | Generalist + Travel Specialist | Great rates | I’m Tracy, a Dorset-based Geordie. If you want your copy to tick all the right boxes, I’d love to help. I’ve crafted content for big brands, SEO agencies, charities, small start-ups, professional bloggers, and many more. My clients are based in the UK, the US, Europe, Australia, and beyond. So switching between UK and US English is second nature. As is adopting - and honing - the right tone of voice to suit your target audience and brand identity. Variety is the spice of my working life. I’ve written about everything from accountancy, insurance, and money to clothing, food, lifestyle, and parenting. Plus a lot of travel. You name it. Once I'd created a series of multiple, unique, 200-word product descriptions for continence pads, I found I could write about anything... I have six years of professional copywriting experience under my belt, and it all began with my own blog. So I know my way around WordPress and social media. Since then, I’ve written for all sorts of specialist websites, including a ton of travel sites. As well as many other commercial enterprises. In the business, I’m what we call a middleweight copywriter. Experienced enough to mean you’re in safe hands, yet fresh enough to ensure creativity and continuous learning. Here’s what I can do for you - and have already done for many contented clients: Ghostwriting Update old content Draft press releases Publish regular blogs Hone your tone of voice Tell compelling MSN stories Put together engaging emails Give AI writing the human touch Find keywords for SEO purposes Pen product descriptions that pop Upload posts and pages to WordPress Create landing and sales pages that sell Perfect those social media profiles and posts Compose ads, brochures, leaflets, and posters Write awesome long-form, fact-packed, well-researched articles As well as a whole lot more. I’ve even been known to write poetry and a novel in my spare time. My trio of blogs on food, music, and UK travel also see me waxing lyrical about my own interests. If you don’t know what stop words are and why they matter, or how to hide keywords for both flow and SEO, then you don’t need to. All you should know is that I can create compelling, clear, captivating copy that also converts. If you find content writing a real chore, I can save you lots of time and stress. Words come naturally to me, which means two things. I love what I do - and I don’t waste any of the time you're paying for when getting on with the task. Interested? Find out more about my rates, what I do, and my portfolio by visiting my website. Click the link below to visit contentedcopy.com. No hidden charges - you’ll find my current - and very competitive - hourly rate right there on the homepage. Thanks for reading. Next, why not find out about how I could write for you? Tracy

I'm a freelance copywriter, web editor and blogger. Previously I've worked as the digital content manager for a large charity, a writer for a national gardening magazine and marketing manager for an agricultural company.

Hola, I'm Laura Imogen, your new copywriting and content consultant. I write creative and thoughtful content that's on your customers' wavelength. Make sure your online and offline presence truly connects with your customers through great copywriting and strategically planned content. Let's get started today.

Specialist human resources copywriter. Building your confidence with words. Focusing on writing for HR consultants, or businesses targeting Human Resources leaders as clients, I'm a former HR professional with nearly 20 years experience. I speak HR and write in plain English. Many people in the world of Human Resources are used to corporate constraints and formal communication. And that's great for delivering, but not great for marketing their business. By bridging the gap and helping them find their own voice, my clients build their confidence at being a business owner, while sharing subjects they love. If your website needs a once over, or your profile needs more persuasion, grab yourself a call through my website, https://KatieJoCopywriting.co.uk