UK Copywriters Directory - Tone of Voice

I am the founder and director of The Legal Copywriting Company, specialists in copywriting and PR for law firms. Since launching in 2014, the company has doubled its turnover every year and is projected to do so again in 2017. With over 15 years' experience in sales, marketing, research and writing, we deliver engaging, original content to our many legal and agency clients, as well as developing and implementing PR strategies to gain maximum media and public coverage.

I've been working in the copywriting and marketing field for over 15 years - in-house, agency-side and freelance. I've written for many businesses in a number of different sectors and on a whole range of different topics. From pharmaceutical processing to construction equipment, engineering software, renewable energy, water treatment and sustainable living, I write words to sell products, generate leads and promote thought leadership. As a CIM-qualified marketer, my strategic marketing experience brings a different edge to copywriting. I'll understand your customers, I'll get right to the core of your products and services and I'll create a message that communicates exactly what you're all about and why your prospects should choose you. Although I work across many different markets, I have particular experience and expertise in the following sectors: Pharmaceutical - including analytics, research and drug development and manufacturing technology Sustainability - including renewable energy, energy efficiency and water purification and treatment Science - particularly biology/ biomedical fields and the chemical industry Education - I am a qualified secondary science teacher Construction - from construction equipment to manufacturing services land management, agriculture and rural affairs Ethical consumerism and related subjects

I am a one-stop shop for your content needs - a friendly, skilled writer and editor with 30 years' experience in publishing, working across the business and consumer sectors. I hold a BA (hons) degree in English and art from the University of Surrey and have built my career in newspapers, magazines and online channels. My business specialisms encompass everything from international security to healthcare and the pharmaceutical industry. In my spare (?) time I am a stained glass artist (and I've had articles published on this topic too) - but that is another story! Let me help you write your story - from an advert to an article, a Tweet to a thesis or a website to a white paper. I also write blogs for companies' websites, building engagement, trust and brand awareness that build reputation and lead to sales. I specialise in cleverly-crafted, creative content - no flannel, flummox or fluff.

So, you're searching for a copywriter...? Here's a bit about why you might like to hire me. I'm a multi-passionate brand copywriter & content designer with SEO experience. Hailing from the creative hub of Cornwall, I trained as a fashion & textile designer before moving into brand marketing and copywriting. I'm largely a lifestyle writer for the health and wellbeing, fashion, beauty & fitness industries. However, my versatile experience across B2B and B2C sectors covers: ✧ Theatre & the arts ✧ Travel, tourism & hospitality ✧ Retail ✧ Fashion design ✧ Product design & manufacturing ✧ Business & marketing ✧ Health & wellbeing ✧ Beauty & fitness ✧ Sustainability ✧ Non-profit ✧ Education I’ve crafted brand and SEO copy on subjects ranging from hospital seating design to surf lessons, in turn targeting everyone from international governments to British stay-cationers. My curiously analytical x creative brain makes me a keen researcher. If I don’t know something, I’ll learn it. I particularly like to work with passion-led start-ups, creative small businesses and entrepreneurs with a conscience. If that sounds like you, you'll likely want to free up more time to spend doing what you love. So, just leave the words to me. I'll take the time and care to get a feel for your business and what makes it tick, engage the tone of voice that attracts your ideal audience, and craft copy and content that works just as hard as you do. If you're interested in working with me, get in touch. I'd love to hear from you.

I specialise in academic texts, copywriting, translating and editing for an expert, global, English-speaking audience, working with university and medical researchers across Europe. I’ve been translating since 1999 and am happiest in the space between languages or in an intercultural setting. I also facilitate writing retreats. I am an Advanced Professional Member fo the Chartered Institute of Editing and Proofreading (CIEP), Qualified Member of the Institute of Translation and Interpreting (ITI), and vice chair of Nordic Editors and Translators (NEaT).

Writer, re-writer, editor, communications adviser: 10 years in advertising, 10 years in EU institutions, 20 years in European multinationals, 5 years in development NGOs, World Food Programme and African Development Bank as Communications Chief. Now UK based but wide European perspective. Writing on all subjects including economic development, health, politics and climate change. I have edited and written books of all types including poetry, prose, philosophy and business. Experienced copywriter and high level speechwriter.

I edited SquareMeal, London’s market-leading restaurant guide, for 13 years and I have been the restaurant expert for Telegraph Luxury since 2013. Whether contributing to trade titles such as The Caterer and Imbibe or lifestyle glossies including Marie Claire and Men’s Health, I have a proven track record of adapting my writing style and producing engaging content for different readerships. I am happy to undertake public speaking and I am a recognised opinion leader in my field. I have been quoted extensively as an expert commentator in The New York Times, the Daily Mail and the London Evening Standard.