UK Copywriters Directory

Hi, I'm Dympna and I help businesses in Hospitality and Tourism supercharge their website and marketing channels so they work harder and smarter. The magic is in the words. That’s right, I’m calling it. Because the truth is, it doesn’t matter how shiny and sleek your website or marketing campaigns are, if the words don’t land, it’s crickets, right? With 25+ years in hospitality & tourism, I understand all the ins, outs and nuances of what goes on behind the scenes, and what needs doing for successful comms. My years spent in sales and marketing roles means I love getting into the nitty-gritty of communications and selling. Bit nerdy, but I love it. Though I've been writing for marketing a long time, as an official copywriter it's been since 2021. My first client was the National Trust for Scotland. A biggie! Since then, I’ve been privileged to write for luxury hotels and venues, visitor attractions, Silverstone, HIT Scotland as well as booking platforms, digital marketing agencies, the press and media. If you need words that don't just sound good, but work, I'm here to help. Let's talk dympna@dympnamckenna.com

"Working with Jem was an absolute pleasure. From start to finish, she brought a lovely energy to the organisation, warm, thoughtful, and committed to producing great work. What really stood out was her openness to feedback; she not only took everything on board with grace, but actively worked on it with care and attention to detail, making each iteration stronger. Her professionalism, responsiveness, and collaborative spirit made the entire process smooth and enjoyable. Jem truly listens, which is a rare and valuable quality. I wouldn’t hesitate to work with her again and highly recommend her to anyone looking for someone who brings both heart and skill to the table." The best copywriting doesn't trick people into buying; it helps them make informed decisions by truly understanding their needs and building a genuine connection. Hi, I'm Jem. I'm a creative copywriter based in Bristol. With a Distinction in Copywriting from the College of Media and Publishing and natural ability to simplify complex ideas, I'll add value to your audience while helping you reach your marketing goals. Alongside my work with several creative agencies, I have experience in the following sectors: - Environment and Sustainability - Ethical Brands - Charity - Tech - Consumer Goods - B2B - B2C - Finance - Legal What sets me apart? My genuine curiosity about people. I understand your audience's challenges and needs, then craft copy that feels like it's written just for them. I'd love to hear from you. Let's work together on your next project. E-mail: jem.adeola@amplifiedcopy.com