I'm a freelance B2B copywriter working mainly in the tech sector. I specialise in the energy industry, a sector I've loved working for over the past six years. Before becoming a copywriter, I ran in-person brand strategy and idea-generation workshops for clients at a London ad agency. Exploring where future trends will lead us is something I find fascinating. While at the agency I researched and wrote a regular trend publication for clients. It's a skill I still put to use writing about energy sector trends for my copywriting clients. My working life started in a New York publishing house, honing my proofing and editing skills. Now I combine that experience with my marketing background to help brands express what makes them unique and help them stand out online. Client Testimonial “Sarah is a detail-oriented writer whose creativity and writing style boosts our ability to transform our technical solution content and expertise working with utilities around the world into meaningful thought leadership stories and technical blog posts. “Frederik ten Sythoff - Greenbird IT

Freelance B2B technology copywriter — helping tech marketers and agency account managers add value by seamlessly delivering exceptional copy DIVERSE EXPERIENCE I’ve been a business writer for almost three decades — as a journalist, agency head of content, and senior copywriter (most recently with Radix Communications). I specialise in interview-based, thought leadership content and long-form assets for technology brands, but I also write in every format across all B2B sectors. One of my favourite project types is crafting brand positioning, messaging, and tone of voice for B2B tech businesses. BIG TECH BRANDS I've written for SAP, Microsoft, Endava, Unit4, Snowflake, SUSE, Oracle, AWS, Deltek, Udemy, Advanced, IRIS, IFS, Trustpilot, Symantec, Google Cloud, NTT, and Royal HaskoningDHV. VALUE-ADDED SERVICES • Planning and ideation — working on a consultative basis to help plan content; suggesting new ideas, titles, synopses, and outlines (when needed) • SME interviews — sourcing fresh input for thought leadership content, case studies, and other high-value assets • Brand/content strategy — positioning, messaging, and ToV guides (based on stakeholder interviews) to inform content creation • Repurposing and atomising — spinning out large assets into smaller content formats for different funnel stages • Rewriting and merging — re-focusing and simplifying existing content, sometimes by combining and condensing multiple assets STRONG MARKETING OUTCOMES I focus on doing one thing well: seamlessly delivering exceptional copy. And I can help you: • Raise copy quality • Make budgets go further • Increase stakeholder satisfaction • Clarify brand messages • Accelerate content production • Reduce everyone’s workload HOW CAN I HELP? I'm genuinely fascinated by how B2B technology enhances work and society, and I get a buzz out of bringing products and brands to life. Wherever possible, I work with climate-conscious businesses that fix industries and improve people's lives. Get in touch to learn how I can help you solve your content creation problems, delight stakeholders, and elevate your reputation. Thanks for reading. I look forward to meeting you 😎. (Portfolio in progress below...) Oh, and here are some kind words from Radix's Head of Copy, Matt Godfrey: "Craig responds to every brief with creativity, thoughtfulness, and a critical eye, and encourages and enables the people who work with him to do the same. His curiosity and proactive nature mean he’s always looking for ways to do things better, and he has a positive attitude that inspires others and makes him a valuable asset to any team." Thanks Matt (and the rest of the team), it's been a pleasure.

Lost for words? Cat’s got your tongue That’s me, hello. I’m a Leicestershire-based creative and commercial copywriter ready to tell your story. I’ll help you find the right words and your unique voice to sell your products, promote your services and make an impact. Whether yours is a well-known brand or a start-up, I specialise in creating tone of voice tailored to you. I inject your personality to every page and project, big or small, whether B2B or B2C. Save valuable time and hire me for: Branding: Tone of voice, slogans, personas, guidelines Strategy: Comms and content planning Digital: Landing pages, websites, emails, blogs, online ads Print: Brochures, newsletters, DM, press ads, posters, articles and point of sale Workshops, training and mentoring: For your whole team or individuals I’ll cover all things copywriting, blogging and tone of voice Drop me a line at writers@catcopycreative.co.uk or call me on 07989 596 985, I’ll be ready to listen and happy to help. Although I'm in the midlands I work with clients all over the world, so don't let distance come between us.

Experienced copywriter, editor and journalist. Content production for clients across a variety of B2B and B2C websites and social media channels. Senior newspaper editor with over 25 years experience in honing sparkling copy and content. Currently course Tutor in Copywriting, SEO Content Writing, Social Media Marketing for the College of Media and Publishing. Awards writer for leading UK agency, crafting copy for B2B businesses, helping them achieve the recognition they deserve. Content specialist working with smaller marketing and PR agencies to write website content, blogs and sales copy as well as social media and email marketing. Experienced in client liaison across the B2B and B2C arena, including the compilation of case studies and press releases. Lead copywriter for luxury hotel brand Movenpick.

I’m Jo, I’ve written some books on marketing and run a business called Lean Content. I host a podcast for freelancers called Niche Upon A Star. I have eight years' experience as a copywriter, and ten years' experience trying to teach kids History and Politics. I live in Bristol. I do stand up comedy in my spare time. Today I work with mostly B2B clients, to grow their social following, increase leads and communicate the value of their business. I plan and write content campaigns based on the stories in your business, so you and your team can shine online. My team also write proposal documents, brochures, case studies, web copy, thought leadership articles and eBooks. I’ve been told that I’m honest and straightforward to work with. I certainly love what I do. I’m always happy to talk about marketing, so give me a shout: 📞 +447872 488682 💌 jo@leancontent.co.uk

When you don’t have the writing capacity, confidence or skills you need in your team, I’m here to help. You can work with me in two ways. You can outsource your writing to me, or you can hire me to boost your in-house writing skills. My clients include marketing agencies, SMEs, and national and multinational businesses. Perhaps the biggest testament to my qualities is that I have been working with several of them since I started my business in 2012. I believe they choose to stay with me for four reasons. I’m pragmatic: I’ll always be able to back up anything I’ve recommended or written with best practice knowledge and sound thinking. That said, you’re the customer and you know your business. I’m not diva-ish or precious. I’m proactive: you’re engaging me to write copy but I’ll always go the extra mile to work with you and your team to add value and offer suggestions, ideas and feedback where it’s appropriate. I’m practical: I’ll call when I say I will; I’ll deliver when I say I will. My job is to help you and your business, so you can rely on me to be reliable. I’m professional: if I need to talk to a customer or supplier of yours, you can put me in touch with them without fear. I work hard to make a good impression and reflect well on you and your business. If you'd like to have a conversation about how I could help you, get in touch - I'll look forward to hearing from you.

Engage, persuade & convert your audience with expertly written ads, landing pages, UX/micro copy and emails. Since 2018, I've specialised in writing copy for digital marketing campaigns, boosting brand awareness and driving engagement and conversions. My approach centres on developing customer-focused, omnichannel campaigns that hit the mark and create unique emotional connections. I write compelling narratives using data insights and evidence-based behavioural science to engage specific target audiences and context to ensure impactful engagement. Here's how I can collaborate with your marketing and design teams: • Create persuasive content that boosts conversions • Write clear, engaging copy that improves performance • Simplify complex language into something everyone can understand • Take ownership and responsibility for tasks and projects with a proactive attitude • Consistently meet project deadlines • Adhere to the strict regulations in pharmaceuticals • Work in accordance with ABPI and other codes of practice I'm adept at working in busy and regulated environments, often on several projects simultaneously across multiple squads and to varying deadlines. Interested in my copywriting skills for your organisation? Send me a DM, let's talk. Marketing Copywriter | Email Copywriter | Digital Marketing | Conversion Copywriter | Direct Response Copywriter | Landing Pages| Healthcare Advertising | Healthcare Copywriter | Copy Editor | UX copy | Video Scripts | Social Media Advertising | Tone of Voice | Behavioural Science

Copywriting is more than just putting a few words together on a page. It’s a creative process to tell stories, build brands and communicate values. That's exactly what I do. Services: Website copy, email marketing, product descriptions, script writing, tone of voice development, marketing materials, editing. Who I work with: Brands in the luxury retail, ecommerce and lifestyle sectors. Current and past clients include: Musto, Star7, Convelio, Liberty PR, Chippa Nation, WildBounds, nope. hair care, Liongate Consulting, and Mengloria. What clients say: "Hayley’s work has helped to improve the tone of voice across all our email campaigns. We look forward to continuing our collaboration for many years to come.” - Emmie Brown, Head of Brand Marketing, Musto “We hired Hayley to write the services and client pages for our website. Hayley’s work was thorough, and we very much appreciated her reactivity. We look forward to working with her again.” - Stéphane Saint-Denis, Product Marketing Manager, Convelio “Hayley’s freelance service provides a valuable resource to support and complement our account management and content teams. Her expertise, attention to detail and communication skills are first class.” - David Watts, Director, Liberty PR "Hayley provided us with on the spot copywriting that is tailored to our client’s needs.” - Florian Kaiser, CEO and Co-Founder, Liongate Consulting Want to know more? Visit my website at hayleymaguire.com Subscribe to the Just Write newsletter at justwrite.substack.com Introduce yourself at hello@hayleymaguire.com

Congratulations. You’ve decided to read my profile! In copywriting circles, getting the right sort of attention is half the battle. The other half is what I’m much better at; writing the right sort of words. Words that help people understand ideas, businesses and products (and take the right kind of action). Clients large and small Over the years, I’ve written car ads for Porsche, social posts for Bombay Sapphire and entire websites for the RAF. Big brands are often great fun to write for. What I really love is working with small businesses; seeing the smiles cross my clients’ faces as I bring their dream project to life with a few well chosen words. Tone of voice projects are my favourite, and I’ve recently enjoyed collaborating closely with clients such as biomass energy firm Innasol and pest control startup Spotta to get their brand language perfectly tuned for their audience. My skills I can turn my hand to: Websites Long and short form copy ads Brand Tone of Voice Documents Emails Leaflets and brochures Banner headlines Social Posts App and interface copy TV scripts Content scripts Brand and company names Packaging copy Point of sale copy Dating profile copy (that’s a joke, but I’m happy to try…) I’m also one half of a copywriting duo, as my wife Laura is a very talented (and outspoken) wordsmith too. Our copywriting agency folio is online at www.tmcmcopy.co.uk Recent satisfied customers ‘We picked TMCM out of 5 other agencies and were not disappointed. They understood very quickly our challenges and answered very creatively. The result is beyond our expectations. Thanks again!’ Julien Lescure, Founder of Chrome Carbon ‘TMCM are super quick, when they can be and job allows, and I have found the costs very reasonable for the excellent high level service they deliver. I am always satisfied!’ Phil Sills, Photographer and Director - Phil Sills Photography Contact Details Ready to get the right words right? Drop me an email or call me at: dylan@tmcmcopy.co.uk 07879452950 Easter Egg Want to know how I became a successful copymonkey? Course you do. Fellow copywriter Nigel Graber was kind enough to interview me recently: https://mightier-than.com/copywriter-stories-number-15-dylan-glover/

Complicated product? Confused audience? I help people just like you. Whether you’re clear or somewhat muddy on what you need, I’m all ears. Let’s arrange a quick call so you can tell me more. Focusing on B2B (especially SaaS, software, tech, and cybersecurity), I support business owners and marketing heads. 🔸 Helping you understand your audience better 🔸 Creating compelling customer stories 🔸 Writing web copy from scratch or refreshing tired pages 🔸 Creating long-form articles 🔸 Writing nurturing email sequences. We start exactly where you need me. That might be helping with your strategy and customer insight or leaping straight into your copywriting. I’m a hands-on type of gal. Marketing qualified and after 23 years of running my own business, I’ve helped countless others communicate better – with great results. In fact, Cantaloupe was awarded Best Copywriting Services 2020 by SME News. You’ll get the right copy and additional support where it’s needed - on time and in budget. ⭐ It’ll be fun, friendly, and productive ⭐ I’m in Worcestershire, but don’t let that stop you. My clients have stretched from Aberdeen to Cornwall in the UK. Not to mention Australia and Ireland. Take a weight off your mind and get in touch. I’ll understand your copy frustrations and help you determine the right way forward to achieve the results you’re after. Email me: anna@cantaloupemarketing.co.uk Phone me: 01886 502159

Language shapes what people think. My roles have included News & Features Writer, Senior Communications Executive, Senior Press & PR Officer, and I was the Head of Marketing Communications, before becoming freelance over five years ago. I have nearly 20 years’ experience, with an English degree, a CIM Diploma in Marketing Communications, and Accredited PR Practitioner status with the CIPR. I have worked across well-known publishing, education, and charity organisations, and businesses having a positive impact. I really care about the world, and all the souls in it. I love animals. I love learning. Curiosity has always saved this cat (although companion-wise it’s dogs for me). Give me your tangles and I'll give you back gold. Subscribe to the newsletter: https://www.roguebee.co.uk/newsletter

I've been a freelance copywriter for over 30 years, working for leading advertising and digital agencies as well as direct with numerous clients. I'm based in London but I have experience with clients in over 35 countries. My specialisms include: Consumer, B2B, Property, Employee Engagement, IT, Legal and Financial. Where am I based? I’m in North London, but I work with clients all over the world – 30+ countries and counting. What kind of writer do you need? A highly experienced copywriter who knows your sector well whether B2B or Consumer, including sectors such as Property, Financial, IT, Legal and Hospitality. A website copywriter to make your content sings and your Google rankings soar. From 100+ pages for big brand websites through to small businesses and start-ups, I can help you attract, convert and retain customers. Someone you can improve your bottom line – whether with an advert, brochure, sales letter, white paper, new product name, video script, social media posts, or case study, perhaps with some sound marketing advice to go with it. A British copywriter who understands you and your market, be it in North America, Europe, the Middle East, Africa, Asia or elsewhere. Or simply someone to ensure what you have written is in good English. What clients are saying “The best freelance writer in town.” Steve Harrison, direct marketing legend, agency founder and best-selling author. “I am a return customer. Peter wrote an advertising letter and leaflet for me previously. They have worked very well so I decided to ask Peter to re-write my website and copy optimise it. He gave me lots of practical advice, worked very quickly and did fantastic work again.” Robert Kublicki, Poland. ” I am very pleased with what you have produced, thank you.” Reverend Tim Harford, Director of Fundraising and Communications, USPG “I really like working with Peter, and I’ve never been disappointed by his work, whether ads, web copy or brochures. He combines three things that don’t always come together: (1) He’s creative and witty (2) He can write so that people understand (3) He’s very easy to work with.” John Moore, Founder, The Harwood Agency “They were really pleased with the work! This is definitely a first in [Client Name] history.” VCCP ME. it’s always a pleasure to work with Pete. He’s deeply literate and highly creative, with a work ethic that’s second to none.” Theo Pike, Black Russia Contact me now for a free quote Please call 07767 687 524 or email peter@ideaswise.com There are also lots more work samples on my website – www.ideaswise.com