UK Copywriters Directory - SaaS copywriting

To create great content, you need a freelance copywriter who'll work to understand your business. Someone who can draw the line between your experts (who know stuff) and your clients (who need help). That's how you can meet your goals. If you work in B2B, tech, sustainability or another specialist niche, please visit www.chrisalden.co.uk to get in touch. I can write your articles, blogs, brochures, case studies, web pages, white papers and more. Report writing is a speciality: I’m highly numerate, and can handle your numbers as well as your words. I’ll also provide editing services, including copy-editing and proofreading. Before working as a copywriter, I was a journalist, working for UK national newspapers and magazines. Shall we get started? Visit www.chrisalden.co.uk/portfolio to find out how I've helped my clients.

Accredited freelance copywriter, specialising in education, publishing and technology. I'll work with you to produce copy and content that informs, engages and inspires your ideal clients and customers. I've worked with people of all ages and from all walks of life. I've been able to understand their desires, frustrations and fears. And speak to them with empathy. If we work together, you'll get the clicks and build long-lasting relationships with your clients and customers. WHY AM I QUALIFIED TO HELP YOU? In addition to being a former researcher, I've worked as a teacher and private tutor for over six years. So, I know how to nurture a deep love of learning in children and adults of all ages and abilities. I can explain why particular tools, programmes and courses will give them the knowledge, skills and confidence they need to succeed. Plus, I can offer useful tips and advice on mental health, self-care and productivity. I’ve trained as a copywriter with the American Writers & Artists Institute (AWAI), the global leader in copywriting training. I’m a member of AWAI’s Circle of Success and the Professional Writers’ Alliance. Since May 2024, I've been a copywriter for the creative agency Semi-famous Studio, working on marketing campaigns for multinational companies, including Bloomberg and Elsevier. WHY IS THIS IMPORTANT TO YOU? It means you get a qualified copywriter, who understands your industry, products and services. And, of course, how to connect with your ideal client or customer. MY PROMISE TO YOU As a former political researcher with two Master’s degrees and a PhD, you can rest assured that I'll conduct thorough research on your company, products, services, ideal clients and customers. I’ll produce polished work to a standard that you and I will be proud of. Here's what Semi-famous Studio, says about me: 'Shaira is a very thoughtful copywriter with great attention to detail and able to really get under the skin and understand the complexities of the brief, the brand and our global clients, big or small. Her range of writing varies enormously across clients from high level thinking messaging frameworks, to writing ad campaigns and social media content. She is a great team player working closely with designers, strategists and clients to ensure best outcomes.' Here's what another client, Kent-Teach, said about my work: 'Shaira sent us a blog in an incredibly timely fashion, the blog is well-researched and expertly written. Shaira has considered not only the layout and how the blog reads but also imagery and advice as well. We are incredibly excited to use this blog on our platform and I feel it will be a huge hit with our followers. We hope to work in partnership with Shaira again in the near future.' For a consultation about your content and copywriting needs, email me at: kadir.copywriting@gmail.com

I’m Jim, a freelance copywriter based in London. That’s the introduction over. Now let’s get on with the important stuff - SELLING! No doubt you’ve been clicking around this directory in search of a copywriter whose profile really speaks to you and now your finger’s starting to ache. Let's rid you of that pain, and make this the last click the old nose-picker makes today – at least in terms of finding a writer, that is. I’m highly experienced (16 years copywriting and 25+ years working in sales and marketing). I’ve worked with SMEs, start-ups, agencies, and corporates (more than 200), and I can write pretty much any type of sales and marketing copy (though I can’t write nonsensical fluffy stuff or corporate nonsense). My successes are big: ADVERTISING AND WEBSITE COPYWRITING Commercial interiors company – 20,000% ROI WEBSITE, NEWSLETTER, AND ARTICLE WRITING Domestic plumbing company – 68% newsletter open rate and #1 ‘Holy Grail’ key phrase Google rankings WEBSITE COPYWRITING AND SALES TRAINING (yes, I do that too) Record producer – 75% increase in bookings SALES AND INTRODUCTION LETTER COPYWRITING Largest independent estate agency – 55 sales letters written (you know, the ones that convince people to sell their house, even when they had no initial intention of doing so) I could go on, but you get my drift… my writing works! Some of my clients are big, too: -Tesco -Haart estate agents -Weber BBQ -Wildfowl and Wetland Trust -Ricoh -Protect My Bubble MY VALUE-ADD However, I’m guessing you’re quite savvy – especially as you’re putting time and effort into finding the right copywriter. Therefore, you want more… you want a real value-add that’s going to make it more likely you’ll be skipping over the success winning line. That’s music to my ears… a client who won’t settle for mediocre. So, now you’re asking: “Okay, Jim, other than your sharp wit, good looks, and unrelenting charm, what’s so special about you?” It’s simple. I’m a salesman. I’ve had the good fortune (and misfortune) of running multiple businesses, so I truly understand what drives you and what I have to challenge within you to get the very best result. Yes, you read that right – challenge YOU. It’s not about what I write; it’s about how we solve the problems of your potential customers and, how we edge them towards spending their money with you – not your competitors. When we speak, I’m going to make you think about your business in a way that you never previously considered. I’ll start by asking you the two simplest questions you’ve ever been asked; but I guarantee you’ll be absolutely stuck for the answers. That will be our starting point. And hey, you can challenge me too - that's how we'll get the best result! Also, remind me to tell you about KASUE: a sales methodology I created that’s 100% guaranteed to help you close any deal. It beautifully complements AIDCA, the most famous sales method in history, still used to this day. Don’t worry, I’ll tell you all about that too. Use another finger and get in touch with me right now. I’m waiting to hear from you. I’ve already got a shed load of ideas about your business, and you’d be mad not to hear them. Catch you shortly.

I’m a content specialist with over 17 years of experience in copywriting, content marketing, content design, UX writing, and editorial storytelling. My passion lies in helping brands find their voice, tell their story, and connect with the people who matter most. I thrive on creating content that’s smart, engaging, and human—whether that’s designing seamless user experiences, crafting multi-channel content strategies, or building brands from the ground up. My work spans industries like Tech, B2B, Wellbeing, Lifestyle, Wealth Management, Startups, Fashion, and Consumer Brands, and I’ve partnered with businesses of all sizes, from ambitious startups to global giants. Some of my key strengths include: Content Design & UX Writing: Creating clear, accessible, and user-centered content for websites, apps, and digital journeys that align with both brand values and customer needs. Content Marketing & SEO Strategy: Designing data-driven content systems that boost visibility, engagement, and conversions across platforms. Ghostwriting & Thought Leadership: Crafting insightful, high-impact pieces that position brands and executives as trusted voices in their industries. Brand Building: Developing tone of voice and storytelling frameworks that give brands personality and purpose. I’ve had the privilege of working on some incredible projects, including reimagining brand websites, creating thought leadership campaigns, and developing content for platforms for household names. Brands I've collaborated with include Pure London, Drapers, Fashion Revolution, and Huffington Post UK. My client list spans FinTech, SaaS, B-Corps, and consumer brands, and I’m passionate about using content to drive real results. Clients and employers include: Publicis Sapient, WP Communications, ASOS, Coach, Lloyds, Salesforce, Seek'd, Azuni Jewellery, Imperial Brands, and Philip Morris International. At the heart of everything I do is a commitment to creating meaningful, human-centered content. I love working with brands to solve complex challenges with words, whether that’s designing a product page that converts, writing a story that sticks, or shaping a strategy that takes a brand to the next level. With a CAM Diploma in Marketing (CIM) and membership in the National Union of Journalists (NUJ), I bring both creativity and credibility to every project. I’m confident, curious, and always up for a challenge—and I’d love to help you tell your story.

Do you want your content to stand out and drive action? Let me help. I’ll take your brief and deliver clear, impactful content that connects with your audience and supports your business growth. I'm an experienced and effective B2B copywriter and content strategist, providing actionable content to both brands and agencies. Things I can do: content strategy, market research, site audits, copy guidelines, customer personas, SEO copywriting, website copy, blog posts, case studies, white papers, marketing and sales collateral, campaign content, email newsletters, ABM campaign planning and asset creation. Brands I've worked with: UiPath, Pure Storage, Box, Zebra, Yocova, 101 Ways, Saga, Gallagher, Hiscox, Tessella, London Women's Clinic, London Egg Bank, Florence, The Virtual Forge and many more. Agencies I've worked with: Hut-3, 1973 Ltd, Mindshare, Oxford Content Company, We Love Words. What they say: "Sarah is a talented and insightful writer who is easy to work with and produces great content. I had the pleasure of engaging her while working at Florence and found her bright, pleasant and full of ideas. If you have the chance to hire her for any reason, please take it. She's a gem!" Jeanne Loganbill, Florence "I highly recommend Sarah Wood as a talented and professional copywriter. She consistently delivers clear, engaging, and well-written content that aligns perfectly with London Egg Bank brand and goals. Sarah is adaptable, meeting deadlines and providing high-quality work. She’s also responsive to feedback and a pleasure to work with." Elena Martynova, London Egg Bank "I've been working with Sarah over the last few months and she has delivered content in the form of white papers for us. Her communication is great, she's really responsive and easy to work with. Her work is of an excellent standard and she has fulfilled all our briefs with work that is of a high standard that we've been really pleased with. I wouldn't hesitate to recommend Sarah." Gemma Christie, The Virtual Forge "I have had the pleasure to work with Sarah on many campaigns. Not only is she a very talented wordsmith, but she gets the bigger marketing picture. Her first drafts are of a high quality, which means a speedy and efficient process. Sarah has consistently added value beyond the art of putting words on to paper. Most importantly, she is an absolute joy to work with." Jamie MacDow, 1973Ltd With over twenty years’ experience working in an online environment, I've been involved in running the web front end of several major organisations such as Dell, T-Mobile and Vodafone, and have years of experience in dealing with and understanding the needs of senior stakeholders. I have very solid ecommerce experience and understand the commercial drivers behind running large-scale B2C and B2B operations. How I can help you: If you need something saying, let's work together to find the best way to say it - get in touch at sarah.wood@marketingondemand.co.uk and let's get started.

I have been successfully running my freelance copywriting business, PAC Copywriting, since 2004. With a BA Honours degree in English and Latin, as well as many years' experience in corporate marketing communications, I have come to realise the importance of words and how they can help your business succeed. I have over 25 years' marketing experience across all media. I have written content for websites and videos, compiled brochures, devised promotional messaging for poster campaigns and written blogs. I have also proofed magazine features, created strap lines, edited leaflets and even books, generated press releases and submitted numerous award entries. In short, I can provide a comprehensive range of writing and editing services, to suit virtually any marketing medium.

I’m a copywriter at heart, a grammar nerd/linguist by training and an SEO by career choice. Hard writing makes for easy reading. But that doesn’t just mean that text has to be meticulously proofread and edited. I focus on understanding the pain points and challenges of businesses in the SaaS and tech space. This evolves and requires constant research and copy edits – which is why I call it “hard writing”. You put in the hard work → you win trust. You win trust → you win engagement. You win engagement → you win leads.

Creative copy, content and communications that help global, national and regional organisations connect with their audiences. I've worked with leading brands across a range of sectors, from financial services to energy, property to healthcare. If you're looking for an experienced communications expert to support your employee engagement initiative, change communications project, product marketing or PR campaign, I can help. Visit www.everycomma.co.uk to find out more.

Hello! I'm here to support you and your team with the words you need and, crucially, a working style you'll love. Working style I'm not just a writer. I'm a writer who's good to work with. That means I respect deadlines, I pick up the phone when you call, and I keep you updated on your project's progress. Small details, but they make all the difference. With nigh on 20 years of experience in marketing and communications, I've got a solid background in working within teams and on my own, so tell me how I can slot into your team and trust I'll crack on with what you need. Specialisms I've worked on all types of projects in the past. I particularly enjoy working with professional service organisations, SMEs and HR tech firms. I enjoy long-form content writing, especially blogs and whitepapers. Skills I'm commercially aware and know my way around a P&L or share of market report. I love to dig into the figures to pull out juicy facts that we can use to strengthen your story. I'm SEO-smart. Not an expert, but more than capable of optimising copy in line with your objectives. I'm relatable and love helping non-experts become more confident at writing for their roles. This makes my training and mentoring service especially popular. I'm UK-based, in the South East of England. But don't let that stop you if you're based elsewhere. So long as you have a phone and the internet, we'll get on just fine. Want to know what others say? My LinkedIn profile is the best place to head for testimonials, but here are two to give you a flavour of how I could help you... "I love it!!!! It’s like you got inside my head and put together all my nonsense chatter into exactly what I wanted to say!" "Laura quickly managed to articulate my tone in a friendly but business-like fashion from the outset, and she is now helping me with other content for my business. I love the way Laura works - structured and organised with an informal and friendly approach, patient and always delivering to deadlines."

What have I worked on recently? >> An ecommerce email campaign that boosted sales by 80% >> Ongoing nurture emails for a small B2B business with consistently high open rates of 30-40%, creating an uplift in enquiries >> Conversion boosting sales pages and landing pages for a course creator >> An internal tone of voice project for a multi-national snacking company >> Top and mid-funnel engagement emails for a fast-growth US tech firm If you want to grow your business by turning more of your website visitors and email subscribers into sales and leads, let’s talk. I have a BSc from Birmingham Uni, more than seventeen years’ experience as a copywriter, and a mind that’s both creative and analytical. You get copy that’s written using facts and customer data, rather than guesswork. It means I get into the heads of your customers and use that information to write website copy, emails, landing pages and entire funnels that connect with your audience, build relationships and win you more customers. I can advise on content strategy and “They Ask You Answer” style customer Q&As. I work with content writers who create engaging blog posts, articles, ebooks and case studies for my clients. These get used on websites and blogs, as guest posts, and shared on social media platforms. Are we a good fit? I work with growing businesses in the UK, the US, Canada and beyond. Clients tend to be B2B, SaaS or ecommerce companies. If you’re interested in working with me, drop me an email: liz@commacomma.co.uk "Liz delivered fantastic emails ahead of schedule while acting like the pro she is the whole way. It's so great to know I've now got a talented SaaS email copywriter to trust with even the toughest offer and market." ~ Joanna Wiebe, Copyhackers

People need you - let’s not waste words. You’ve got fifty-five words to make people stay. You’ll need the exact search terms people use to look for you. That leaves about fifty words to say what you do. Using language that sounds like you and your brand. While tickling their subconscious psychological needs. Oh, and make it entertaining, too. Want some help? I’ve been writing professionally since 2016. I wrote content for personal finance blogs, then progressed into copywriting for a wide variety of clients and agencies. If you poked me with sticks, I’d probably admit a preference for working with ethical businesses and social enterprises. But I love to learn how things work, and I get a real kick from immersing myself in the fine details of different industries and disciplines. The bulk of my work this year has been for universities and HE providers, including University College London and the digital learning platform Coursera. I deliver: • Thumb-stopping website copy and article content • Extensive topic and industry research • Tone-Of-Voice Audio Recording Analysis, to help founders and entrepreneurs develop an authentic written persona Get in touch, and let’s get it written up the way you need. Email dan@magnifycopy.co.uk, or call me on 07927389370.

Hiya! First of all, thanks for getting this far. It means me looking all 'deer in the headlights' in my profile photo didn't put you off. That's comforting to know. Now that you're here, let's talk copywriting. Why should you choose me over the 800+ other copywriters in the directory? You'd be taking a chance, for sure. But not a huge chance. I’ve been a copywriter since 2011, writing all kinds of words for all kinds of businesses - some big, some small, some you might you have heard of, some you almost certainly haven't. So I've got experience on my side. I've also not been found out yet, which means I must be doing something right. A copywriter who writes for businesses and has yet to be labelled an imposter. How about that for a tag line. It just screams 'take a chance', doesn't it? Doesn't it? Okay, here's how it is... I'm relying on you picking up some kind of vibe from this. The kind of vibe that makes you want to learn more or get in touch. If you're feeling a bit learn-moreish, there’s a link for my website below. There's more about me and the people I’ve worked with there. If you're feeling get-in-touchy, my phone number is below, along with a handy blue contact button that lets you email me. Speak soon. Maybe. Cheers.