UK Copywriters Directory - Content strategy

  • PRO
    Copy and messaging not quite clicking? Get a free 15-minute Loom review from copywriters who've helped Beachbum, Discord, Animal & more. Grab your free review here — we’ll send a 15-minute personalised Loom video with actionable fixes within 3 working days. 100% free, no strings. Hey, I’m Joe 👋 I'm a senior copywriter at Do Words Good, a copywriting studio that I run with my brother, Jack. We help mission-led ecommerce & lifestyle brands show up, stand out, and sell more stuff—without selling their soul. In short? We help brands that do good, do words gooder. So whether you want to build high-converting webpages, nail your brand voice, or create campaigns that turn first-time shoppers into lifelong fans, we've got you covered. We're a good fit if 👇 ✅ You’re a mission-led ecommerce or DTC brand. ✅ You want words that make customers say "holy sh*t, that's the brand for me" ✅ You hate hard-sell, old-school copy tricks and believe that good copy can sell and build trust and brand and all that other good stuff without getting spammy. ✅ You like the planet (we plant 100 trees every time we wrap up a project). Here’s what we can help with: 👉 Nail your brand voice so you sound like you, not every other brand on the shelf 👉 Write high-converting homepages, PDPs and about pages that build trust and drive sales 👉 Turn casual browsers into loyal customers with scroll-stopping campaigns and smart strategy 👉 Help your in-house team write with more clarity, confidence and personality Sound like your vibe? Let’s chat: → Book a 30-min intro call → Or drop us a line: hello@dowordsgood.com → Check out our site → Follow along on Insta 📬 Want copy tips in your inbox? Our weekly newsletter is full of practical tips, psychology-backed tactics, and swipe-worthy brand examples. Read by folks at LEGO, Bloom & Wild, and Toast Brewing. Sign up here — we’ll send 5 quick-win copy tips right away.

  • PRO
    Your words should explode off the page, like a truckload of popping candy going off in your mouth. But if you're a brand, business or agency and: ⚫️ You're struggling to engage your audience and make sales... ⚫ Your copy sounds stiff, boring or bland… ⚫ Your attempts at sounding human, witty or relatable honk like a pongy cheese… ⚫ You’re spending ages trying to figure out your messaging... Work with me! I write fizzy, exciting copy that: 🎉 Sticks in people’s minds ⚡️ Makes your stuff eye-rollingly glorious to read 💥 Gets your customers smiling, clicking and buying And explodes off the flippin' page with a POP! WHIZZ! BANG! 🟡 WHAT I WRITE: ✅ Webpage Copy ✅ Blog Posts/Articles ✅ Product Descriptions ✅ Newsletters/Emails ✅ Case Studies ✅ Social Media Posts ✅ Press Releases 🟣 MY EXPERIENCE I've written for loads of industries, including: Toys. Games. Comic Books. Alcohol (and 0% Alcohol). Weddings. Coaching. Events & Entertainment. Shipping. Sustainability. Clothing. Geo-spatial mapping. Accountancy. Web Design. Podcasting. SEO. Antiques. Dog walking. All sorts! 🔵 MY CLIENTS Although I work with pretty much everyone, here are some names you might recognise: ⚡ LEGO ⚡ Beano ⚡ Universal Pictures/Jurassic World franchise ⚡ Swizzels ⚡ Hampton Court Palace ⚡ Silent Night ⚡ eSure ⚡ Dragon Soop Believe me, fun, human copy worked for them and it’ll work for you too. If you want more POP! 🎉 WHIZZ! ⚡️ BANG! 💥 in your copy, let’s have a chinwag. 🌐 www.indeliblethink.co.uk ✉️ matt@indeliblethink.co.uk

  • PRO
    Drawing on 10+ years' experience in sustainability, I help organisations navigate the evolving wold of ESG, creating content that inspires trust in their environmental and social initiatives. My experience includes three years at the global sustainability standards setter, GRI. I typically support across three content streams: 🌱 Helping businesses demonstrate honest and measurable impacts through ESG / sustainability reporting. 🌎 Helping non-profit and mission-led organisations tell their inspiring stories of change. 💡 Helping sustainability standard setters, certification programmes, and benchmarking organisations communicate their insights and guidance to drive corporate transparency. Whether you're looking for fresh copy for your website, detailed sustainability or ESG impact reports, exploratory white papers, annual reports or quick-read blog content across the spectrum of environmental and social topics, I'm here to help! Take a look at my portfolio below, or head over to my website to get more of a feel for my work: www.write-impact.com. Alternatively, drop me a line at sarah@write-impact.com. I'd love to hear from you!

  • PRO
    Want to build your authority and attract better-quality leads? Technical expertise is the heart of what you do. But to scale your business, you need to upgrade your content. Whether you're an IT MSP, SaaS company, software developer or cloud provider, compelling content gives you a competitive edge. As a freelance B2B tech copywriter, I'll craft content that helps you build your credibility and attract more of your ideal leads. Most popular services ➡️ Website copy ➡️ Case studies ➡️ Articles ➡️ White papers Generate leads through your website Software company Proximity hired me to craft distinctive website copy for two brands Prove your results through success stories Corporate ticketing SaaS Sponsorworks asked me to create case studies with their blue-chip clients including NatWest Group, Diageo and Aon Share your insights and ideas Managed service provider Global Telecom Networks hired me to create a series of articles Establish your authority IT MSP Always Networks asked me to create a cyber security white paper and other content to target decision makers Trusted by B2B technical experts ⭐ "We’ve had new opportunities through both websites. And Rob saved us six months of work. He’s done an exceptional job." Paul Rufus, Proximity ⭐ "Rob's ability to blend technical expertise with clear, compelling copy is remarkable - each article struck the perfect balance between informative and persuasive." Jesse Theron, Global Telecom Networks ⭐ "Rob utterly nailed the brief I gave him. He's surpassed any expectations I had, and what he produced will be invaluable for my business." Nick Shaw, Always Networks About me I’m Rob Beadle, a B2B tech copywriter based in the UK who writes for IT, SaaS and software companies. For eight years, I’ve created content that delivers results. My customers range from single-person businesses to global companies. What’s more, before I became a copywriter, I spent over 20 years working in the technology industry for Accenture, Visa and other brands. Work with me Email hello@robbeadle.co.uk or hit the 'Send an email' button at the top of this page to arrange a call. Looking to find out more about me and my work? Visit my website robbeadle.co.uk

  • PRO
    'Refreshingly different from the usual twaddle.' Or so one of my agency clients tells me. Hey, I’m Laura. I’ve been writing copy and content for well over a decade, parenting a wild child for eight years, and failing to tame a crazy hairstyle for a lifetime. I’m a Leeds-based freelance copywriter. Business owners, like you, hire me to write and edit words that give your business personality and make you more money. They also hire me to run workshops and train their teams to improve their writing and feel confident creating content. My clients are great at what they do. But they need to show that with jargon-free, personality-packed copy, free from AI waffle and full of orginal ideas that sell their stuff to the right people. That’s where I come in. I’ve worked with some big bods, like Marriott Hotels, Netflix and The University of Leeds, and supported SMEs, such as accountancy practices, non-profits and marketing agencies. Nosy at my website and my LinkedIn profile to find out what other people think about me and how much I charge (let's be honest, that's what you want to know, right?).

  • PRO
    Founders and marketers have way too much on their plates right now. You might feel it's hard to show up everywhere, all the time. I'm here to help. Together, we can create: - Websites that bring personality, as well as signups. - Messaging that sings, from every platform. - Webinars, demos, all booked through better converting landing pages and emails. - Creative social-first campaigns that feel personal and inspire action. Want to work together? My favourite types of projects are: 🔊Brand voice & messaging I help you define what to say and how to say it, crafting a distinctive brand voice that builds trust and authority in your industry. 💡Creative campaigns I help you stand out with integrated creative campaigns that are perfectly tuned to your audience and shake up the status quo. 💰Conversion copywriting I bring strategic clarity and personality to websites, landing pages and emails that help you grow your connections and convert more leads. My clients include: B2B : ABB, Spirax Sarco, Google, LHH, Condeco, Purple Change, Balearic Elements, and Cassini Systems to name a few. B2C and DTC: Aunt Bessie's, Malts.com, Mayakoba, BNY Mellon, Mitsubishi, SanDisk, This Time Tomorrow and JFOODO to name a few. Got a business problem you’re trying to crack? Book a call and let’s talk: https://calendly.com/hello-abelwords/book-a-30-minute-call “Working with Julian is a breeze.” “He's a pleasure to work with, bringing a calm and positive presence even in high-pressure situations.” “He doesn't think in just copy, but brings a strategic mindset that spans business impact, art direction and technology”

  • PRO
    I write clear, evidence-based medical content for private healthcare clinics and specialist practices. I combine medical writing with SEO, including keyword research, on-page optimisation and audits. I’m also an OCN Level 5 certified paediatric sleep consultant (two years, 100+ families), and I've written educational parent and baby content for consumer healthcare and baby brands. Clients describe my work as precise, empathetic and strategically effective. Recent feedback includes: 🪶 “An exceptional understanding of healthcare communication and SEO. We saw a noticeable increase in qualified traffic and patient engagement.” (Private GP and Women's Health Specialist) 🪶 “Ahead of the curve in using and understanding AI to boost results. A game-changer for our visibility and growth.” (Private GP Business Manager) Services • Medical writing • SEO (keyword research, on-page, audits) • Blog, newsletter and ghostwritten content Memberships • European Medical Writers Association (EMWA) • Society of Authors (SoA) • ProCopywriters UK Clients • Maven Clinic/Naytal • Tommee Tippee • Summerhill Health Contact me → miriam@oakscript.com

  • PRO
    Looking for the right words to connect with your ideal clients? Then I can help. As an experienced copywriter, I love turning complex messages into clear, compelling content that brings my clients more leads and sales. Clients come to me for everything from website makeovers to blog posts that actually get read and email campaigns that drive sales. I specialise in B2B writing for companies in a whole range of sectors, from technology to training, healthcare and professional services. You name it, I've written about it. But wait, there's more! As a qualified social media strategist, I can also take the headache out of managing your LinkedIn, X/Twitter, Facebook, and Instagram presence. Need to outsource the lot? I've got you covered. Rather do it yourself? I'll train you and your team to become social media savvy. I work with amazing clients all across the UK, from London to the West Midlands, and everywhere in between. Here are just a few of the results I've delivered: I've helped a university client increase their blog readership from 9k to 67k. I've helped a medico-legal company get 500 downloads from an e-book in 24 hours. I've grown social media accounts from tiny numbers to thousands. I've helped a healthcare training company expand sales from 3-140 countries worldwide. And I'd love to help you get the same results for your business. Ready to make your marketing work harder for your business? Check out my work: www.brightwords.co.uk You can also book a call with me here: https://calendly.com/karen-bright-copywriter/one-to-one-discovery-call

  • PRO
    You're busy, so let's keep this quick. Here are 4 questions my clients ask: ONE: How much do you charge for copywriting and content writing? Around £400 per day, depending on your business, the writing which is needed, and the deadline. Small businesses and charities generally pay less than agencies and larger businesses. Once we have a discovery call and I learn all about your business, I'll create a bespoke proposal outlining your whole project and the exact costs. You'll know the full costs of the project before you sign the contract. The only reason the price will change is if the scope changes, but we'll discuss this if it arises. TWO: Are you available now? Sort of. Very likely, yes. I intentionally leave lots of space in my diary for quick projects, such as a page of website copy, or a couple of blogs. So, if I can squeeze in some work I will. I really get a kick out of helping people, and I get that you might need some copy fast. Depending on the exact deadline you need (AKA: how late I'll have to work in the evening or if I'm working over a weekend) I might need to include a 25% rush fee. Generally, it takes around 6- 8 weeks to complete a copywriting project like a white paper or a full website. I can be booked for these projects 2- 3 months in advance. We can discuss exact deadlines in your discovery call. THREE: Are you an experienced copywriter? Yes. I've written everything from SEO blogs to Instagram captions to Deliveroo listings. I've written white papers and website copy. I've written newsletters and emails and product descriptions. I'm pretty gosh darn confident I could write anything you wanted. I mostly write for fabulous small UK business owners, but I've also worked with digital agencies, national brands, and international businesses. My writing has even appeared in the press, and I've got a burgeoning Substack newsletter. Head to my website for examples of my writing. FOUR: What happens when a client works with a copywriter?Everyone's got their own processes, but this is how I work best. 1. We start with a discovery call, which lasts up to 30 minutes. This is where I learn exactly what you’re looking for, the deadline, and your budget. 2. I’ll write you a proposal. If you’re happy to proceed, I’ll send you a contract and an invoice for 50% of the fee. 3. It's time for you to create a super detailed brief. I can help you with this. 4. I write your first draft and send it to you. You tell me about anything which needs to be edited. 5. I edit the first draft and send draft two back to you, with the final invoice. 6. You upload the copy to your website, or send it to your email list, or post on social media, and start engaging with your customers. 7. (And, perhaps you write me a lovely testimonial too? Hey, a girl can dream!) That's it! Easy, huh? "Bonnie refined my brand voice and optimised what I wanted to say into a condensed and easy- to- read format. All my conversations with Bonnie were natural and productive. She delivered all that she promised in a timely and professional manner." I can't wait to meet you and hear all about your business. Book a discovery call: https://www.wordsbybonnie.com/contact

  • PRO
    Do you hear that? That's the sound of your one daily website visitor (a drunk bloke who was actually looking for something else). But we can fix your audience woes and – I'll wager – conversion issues. Once we figure out exactly what your customers need, I'll start turning curious visitors into potential buyers. That means site-plans, wireframes, words, headers, keywords – the lot. Here's what I can do for you... 1/ Websites Your website should be one of your biggest money spinners. If it's not – dang. Let me dissect what you currently have, reimagine it, plan a better approach and then deliver hooky, punchy copy built with user experience, conversion and SEO in mind. Working on web copy for launches or relaunches is what I do most days (please see my freelance copywriter website for testimonials). 2/ Interviews When you need a seasoned writer to extract a great story from someone important — such as a time-pressed CEO or case study participant — I rely on 20+ years of experience and literally thousands of completed projects to deliver what you need. Last time I checked, AI still can't do this. 3/ Fix 'meh' AI copy Let's not pretend no one in marketing is using AI copy. If AI content is a necessity in your organisation, I can give it the shot of multivitamins it needs so it reads well, is accurate, and is rinsed of those irksome AI-isms that piss off search engines and bore the pants off readers. Human AI editing is a thing – and I can help. Check out my page on AI copy editing services for more details. Note: We don't have to go anywhere near AI if you'd prefer not to. I also offer documentable, non-infringing, 100% original copy – just as I have throughout my career. Whatever works for you. I regularly look after other kinds of work, too, such as: * Marketing emails and newsletters that generate clicks. * Survey results/analysis/reports (I'm a bit of a wizz with numbers). * Corporate copy without the corporate speak. * International copywriting (when you need a native-English copywriter for that all-important text aimed at a global market – I do this for clients in Sweden, Finland, Poland, Denmark and Japan). * White papers on almost anything. * LinkedIn and Facebook ads. * Print and digital brochures, sales PDFs, and more. Over the years, I have: * Got lost in creative work for everyone from Samsung to Cannes Lions and Harrods. * Generated meticulously planned (and written) launch copy for countless websites – large and small. I've heard what I do described as "information architect," but I'm not buying it. * Created social media content for all the main channels. * Penned copy for technical guides, flyers, billboards, packaging, and LinkedIn profiles. * Helped numerous brands to increase web traffic, conversions, and time on site. If you need a sharp, efficient, highly skilled writer who 'gets' things quickly and doesn't faff about... drop me a line. --- "We've discovered a true wordsmith in Mike. I am proud to recommend him to those in need of exceptional copywriting services." Rasmus Nørgaard, Group CMO, TITAN Containers "We needed sharp, accurate copy on a tight timeline, and Mike absolutely delivered. He grasped the brief straight away and articulated a complex framework in a way that felt both accessible and engaging." Guljeet Sahney – Head of Market Insights, Pearson Ham "I was picky when choosing our copywriter – I'm so glad I hit the jackpot with Mike! He gets it. Quick, self-propelled, adaptable – and super-professional to work with." Ingrid Söderberg, Marketing & Growth Manager, Upsales Check this out if you found yourself here after falling down a rabbit hole and wondering what does a freelance copywriter do? hello@bymikepeake.com / mike.peake@gmail.com 020 8133 4306

  • PRO
    Does your travel business have a story to tell but you can't find the right words? Do you have a blog page that is in desperate need of updating? Are you just starting out and want some landing pages that will harness curiosity and drive sales? I work with businesses in the travel and hospitality sector, creating web pages, blog articles, email newsletters, brochures, and digital marketing copy. I'll help your brand find its voice, and use it creatively to get your message across. Whether you need a destination page on a region of Malawi, a blog article on how to prepare for a trek in the Peruvian Andes, or want to add a touch of magic to some hotel accommodation listings in Rome, I'm here to help. If you're a start-up or are looking at rebranding, I can also work with you on tone of voice and content strategy to support your business objectives. I began working in the travel industry 20 years ago and have seen it from all angles thanks to roles in sales, marketing, operations, and content management. For the last 13 years I've also been a travel blogger, working with tour operators, accommodation providers, tourist boards, and gear suppliers to create content and promote their brands. My work has won several travel writing competitions, and it's experience like this that I can use to make your own company stand out from the crowd. I'm based in the beautiful English Lake District, but my clients come from all corners of the world so I'm experienced working internationally, and am comfortable writing in UK, US, or AU English. No matter how big your project, get in touch so we can come up with a world-conquering plan.

  • PRO
    When you're tired of being just another voice shouting into the marketing noise... When you want to build distinctive, living brands, sustained by authentic stakeholder relationships… Here's where to come. * Branding and Brand Strategy * Creative Concepts & Copy * PR * Speeches * Storytelling * I’m 66 with a 40-year career in communications, providing Board-Level / C-suite support to big names in areas as diverse as corporate philanthropy, expedition cruises, packaging, medicine and motorcycling. I consequently offer deep and extensive experience of branding, copywriting and storytelling, working both in-house and as a freelance for advertising agencies, blue-chip multinationals, philanthropic organisations and non-profits alike. The services I provide range from board-level support with communications strategy and brand development to writing copy and concepts for B2B and B2C commercials, video scripts, print ads, website banners, press releases, social media posts and reposts, CRM emails/newsletters, themed and more conventional annual reports, internal communications (including to support change management), speeches, correspondence with critical stakeholders, crisis communications and even competition submissions. I also provide brand custodianship services (including AI custodianship). In addition, I have experience as a journalist and have organised large events. I was the Chair of the Brighton-based charity SIS for around 11 years, and a Trustee of the Institute of Translation and Interpreting. In the latter role, I was also a consultant to the Lord Chancellor’s Department. During these positions and in my work as a senior copywriter and creative director, I have recruited and supervised teams at all levels, providing close individual support and mentorship. You can find testimonials on LinkedIn https://www.linkedin.com/in/michael-benis-377249/details/recommendations/?detailScreenTabIndex=0 and see examples of my work at: https://michaelbenis.com/michaelbenis.com/Case_Histories.html

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