I’m a strategic brand and conversion copywriter. Translation: I like small words and big ideas that get real results. And getting there is the fun part. Thinking like the customer so they feel seen in whatever I’m writing. Pulling them along a narrative until they feel compelled to take action. In 15+ years as a professional copywriter I’ve written for global brands, leading agencies and seen my work on tv and billboards - but nothing satisfies me more than increasing conversions rates. It might not be as sexy…but putting my own spin on proven strategies, conversion techniques and copywriting formulas to persuade your audience to say… YES to your offer. YES to your solution. YES to your value. …Is sexy to me baby. Brands & agencies come to me for: B2B Copywriting | Websites | Email strategy & automations | Scripts | Landing Pages | Brand Guidelines | Creative Concepts | Social Ads | Articles | Reports | Guides | Case Studies | & More Is it me you’re looking for? Say hello@abelwords.com www.abelwords.com

"Helen writes high-quality authoritative content that resonates with our target audience and inspires them to take action. She simply takes the brief and works her magic." Hi, I’m an experienced, friendly, and flexible Freelance Marketing Copywriter. I write copy from a marketing point of view by understanding your customers, their pain points and what makes them want to buy. I have a Masters in Marketing, a degree in Psychology, and the experience and passion to pick the right words to tell your compelling story. WHO I WORK FOR Based in Goring-on-Thames, Berkshire, I work with blue-chip clients, marketing and media agencies, SMEs, and sole traders across the UK. WHAT I HELP WITH * SEO website content * Lead-converting landing pages * Informative blog posts * Engaging social media content and post design * Motivating email campaigns and newsletters * Newsworthy articles and press releases * Relatable testimonials and case studies * Award-winning nomination entries * Responsive complaint response letters * Editing and proofreading anything from brochures to business proposals * AI Content Review to help tweak content you have generated using AI tools so that it better targets your requirements and audience. WHY CHOOSE ME Choose me and benefit from an experienced and commercially aware marketing and copywriting professional who writes copy and content that delivers the results you need. I write motivating copy that persuades and resonates with your audience to encourage action and engagement with your business. I develop content that educates, informs, tells your brand story, and entertains your readers to build trust and reassurance. As a healthcare specialist, I write clear and compelling copy that breaks down industry jargon and complex subject matter into easily digestible content. My blogs have been accredited by Findspot. I can turn my hand to any industry and bring a fresh approach to your communications. LET'S CHAT Call me for a free 15-minute consultation to find out more about your copywriting needs and answer your questions. I quickly gain a full understanding of your company including your tone of voice, written style, and values. This enables me to write distinctive and cohesive content that tells your customers what you have to offer and why they should choose you. Find out more about me, read my case studies, and book your free 15-minute appointment at: https://www.hkennardmarketingandcopywriting.co.uk/copywriter WHAT MY CLIENTS SAY ABOUT ME “Helen is extremely professional and knowledgeable and adapts her writing style to suit various media channels. Helen goes over and above to research subject matter and provides high-quality inspiring content, which is interesting and suitable for the varying audiences. I would not hesitate to recommend Helen to any of my contacts, she is easy to work with and nothing is ever too much trouble." Nicola Morgan, Regional Digital Marketing Southern Region, Ramsay Health Care UK. “Helen was a Copywriter for our biggest national client after being chosen as the lead copywriter for their blog. Her work was always spot on, perfectly aligned with the brief, and delivered on time. She has done an amazing job fulfilling very high client expectations. I would happily work with Helen in the future and would strongly recommend her." Kasia Bigda, Head of SEO, Greenwood Campbell I look forward to hearing all about your business and working with you soon. Portfolio: https://www.hkennardmarketingandcopywriting.co.uk/clients Email: helskennard@hotmail.com Call: 07747 028436

I'm a Senior B2B Copywriter with experience spanning tech startups to global leaders like PayPal, Adobe, and TCS. I've worked freelance, agency-side, and in-house, helping tech brands find the right words and the best way to say them. With a background in Psychology, I understand what drives people and how to write copy that truly connects. Here's how I can help you: 👉 Bring your website to life with copy that tells your story and engages your audience. 👉 Write social media posts that stop scrollers in their tracks and drive engagement. 👉 Create gated content that attracts leads, builds trust, and encourages action. 👉 Improve your SEO to bring in more visitors and turn them into loyal customers. 👉 Refine your brand’s tone of voice to reflect who you are, authentically and consistently. Take a look at some recent examples: https://www.sophiewillinkwrites.com/ --------------------------------------------------- Over the past 7+ years, I’ve been lucky enough to work on all kinds of interesting projects across marketing, strategy, and copywriting, including: Brands: Adobe | Anaplan | CPI Cards | Equinix | ESI Group | Havas | Ideagen | LinkedIn | McDonalds | Palo Alto Networks | PayPal | Riverbed | Send | TCS | Tetra Pak | Visionable | Wolsey Hall Oxford | Yell Business Content: ABM | Ads | Case studies | Concepts | eBooks | Emails | Infographics | Messaging frameworks | Newsletters | Product brochures | Reports | Sales enablement | SEO blogs | SEO audits | Social media | Video scripts | Webpages | Webinars | White papers Industries: B2B | B2C | Banking | Cybersecurity | Digital Marketing | Education | Finance | Fintech | Food & Beverage | Governance, Risk & Compliance | Healthcare | Health Tech | HR | Insurance | Life Sciences | Payments | Pharma | Quality Management | SaaS | Technology ----------------------------------------------------- Testimonials: Sophie was absolutely wonderful to work with, and her attention to detail and organisation skills are second to none. I highly recommend booking Sophie for your next job, you won't go wrong! - Shwetha, Client Services, bbp agency It’s not often that you have the opportunity to work with a writer who’s as flexible and kind personally as they are talented professionally. But Sophie is not-your-average writer. “Exceptional” is the first word that comes to mind. - Kristen, Lead Writer, Just Global Sophie is an extremely talented individual and I am fortunate to have had her on my team. Her passion and enthusiasm for healthcare is inspiring. She is hardworking, dedicated and an absolute team player. I would highly recommend Sophie, and whoever lands her next - you are very lucky! - Vaishali, Head of Marketing, Visionable You have truly been amazing, praying we get to work together again as it’s been a delight. - Harriet, Digital Strategy Director, Havas People

Nice to meet you. I'm Fuchsia. I'm an experienced communications specialist based in the Fine City of Norwich, UK. My strengths lie in brand creation and development, youth campaigns, and educational and charitable content marketing. As is often the nature of this freelance life, I've also gained buckets of experience in a whole host of other areas. I've worked with universities, produced horticultural content and garden writing, created awareness campaigns for healthcare providers, written for retail and promoted FMCG in the food and drink sector. As a creative thinker with strong writing skills across print and digital, I have a keen eye for visual content, encompassing photography, video and illustration. Who are my clients? I've written for the RHS, the NHS, the World Economic Forum, UCAS, Start-Rite Shoes, Sarah Raven and Adnams, to name a few.

Specialist in thought-leadership and long-form content. I have over 20 + years' experience working with top brands, agencies, and startup so you can be confident your copywriting projects are in safe hands. I excel in turning complex concepts into content that's clear, engaging, and converting. I can communicate your product benefits so that you stand out from your competitors - and help you introduce your brand to a wider demographic. I will make sure your message is tailored exactly to your target audience. It's no secret that I'm a fan of AI, but this is something models struggle to do. Establish your credentials as a TRUSTWORTHY BRAND I can provide you with expertly-researched and written pieces for customers further down the sales funnel. Again, this is not something AI can do for you. I specialise in creating in-depth, expertly researched content, enabling you to engage with potential customers and experts in your field and encourage them to book a demo or buy. CLIENTS They types of companies I work with every day SaaS companies in the areas of finance, logistics, transport, digital marketing, promotions, hotel management, hospitality, accounting, VoIP, project management and e-commerce platforms. And many others - reach out to me and I'll provide you with examples that are relevant to your industry. AGENCY COPYWRITER As well as working directly with clients, I partner with top digital marketing agencies, based in London and Europe. I'm a key contributor to large-scale writing projects for many high profile B2B and B2C clients. A True Partner in Content Creation As well as writing, I'm also happy to get involved in content strategy and brief creation - and I'm comfortable leading client-facing meetings. Seamless collaboration My clientele spans the UK, Europe, and beyond. No matter where you're located in the world we can get together at a time that suits you - either online or - wherever possible - face-to-face. Accredited AI practitioner I'm a "creative copywriter" at heart, and it's what I love doing. However AI content generation tools are emerging (and getting better) daily. They can be an incredibly powerful force for good when used correctly. That's why I've invested in accredited training, equipping myself to prompt, harness, and optimise content generated by cutting-edge tools like ChatGpt and Google Gemini. What I Offer Competitive pricing, adaptable workloads to suit your business needs, swift turnarounds wherever possible, SEO-optimised content, comprehensive content management support, adept research and interviewing skills. Get in touch for in-depth whitepapers, engaging video scripts and walkthroughs, long-form content that resonates, high quality copy for websites and landing pages – banners, interstitial ads, all types of promotional advertising copy - and much, much, more. Client Testimonials Here's what some of my clients have to say: "A true professional, she delves into the heart of your project, crafting compelling copy for blog posts, web pages, and brochures. Whether it's a one-time project or an ongoing collaboration, I can't recommend her highly enough." - Richard Mawer (Ignite Growth) "I've had the pleasure of working with Thora in various roles, and she consistently delivers spot-on copy without the need for revisions. Thora's versatile writing can cater to any industry. If you're seeking a dependable, professional copywriter who delivers spot on copy every time, look no further." - Joanne Morley (formerly Head of Brand, Northern Railway) See My Work Explore my portfolio to experience my writing style and discover the diverse clients I've had the privilege to collaborate with. Don't forget to visit my website at www.yourcreativecopywriter.co.uk for additional insights. Exclusive Samples Some of my content is 'ghost-written' and can't be featured here. However, I'm happy to share relevant samples with you on request – just drop me a line. Let's Connect For an informal discussion about your content requirements, call me on +44 (0)7913659619 or drop me a quick message at thora@yourcreativecopywriter.co.uk. Thank You for Your Interest If you've read this far, I appreciate your time and interest and look forward to hearing from you. 😊

I turned complex data into user-focused content for the Cabinet Office, Universal Credit and Cancer Research UK. Let me do the same for you. ”Thank you for your outstanding post on trauma-informed content and AI. Just excellent work!” Kristina Halvorson, CEO & Founder of Button Events and Brain Traffic - widely recognised as one of the most important voices in content strategy and UX For over three decades, I've crafted content that cuts through complexity and meets people where they are, whether they're reporting having their drink spiked at 3am, claiming benefits while juggling childcare or searching for cancer treatment information during the most frightening time of their lives. My work has transformed government services, healthcare information and crisis support systems that touch millions of lives. What sets me apart I've spent my career at the intersection of complex systems and human vulnerability. As the first lead content designer for Universal Credit, I eliminated 70% of housing benefit questions by challenging every piece of data collection: "Do we really need to ask this? What happens if we don't?" When communities needed flood defence funding, I transformed a 350-column spreadsheet that nobody could complete correctly into an intuitive online journey that helped people protect their communities. For cancer patients, I created information pathways that respected both their medical and emotional journeys, giving them control over what they engaged with and when. My commitment has always been to the people using services, not to making systems appear successful when they're failing their users. This sometimes means being the uncomfortable voice in the room, like when I advocated for elderly farmers who were struggling with digital systems during the Rural Payments fiasco that ultimately led to a public inquiry. AI and technology in content creation As a regular writer on AI's impact on content design, I navigate the evolving relationship between human expertise and technological advancement. I evaluate AI tools, rethink digital transformation processes in an AI-driven world and explore the optimal balance between automation and human creativity. My experience implementing AI-assisted processes within content teams has shown me where technology excels and where human judgement remains essential. This perspective is particularly valuable for organisations looking to integrate AI tools while maintaining content quality, brand voice and regulatory compliance. With my journalistic background (where I was quoted by the Wall Street Journal just three months after starting as a business editor), I bring a data-informed, analytical approach to content that ensures measurable outcomes - from increased conversion and completion rates to improved user satisfaction and retention. What I've learned about humans and systems Trust must be earned before information can be received. This is especially true for services related to welfare, policing and healthcare, where historical mistrust creates barriers before the first word is read. I have conducted hundreds of hours of user research across diverse audiences. The questions people don't ask often matter more than those they do. Successful content design requires understanding what people are afraid to say, what they don't know they don't know, and what they assume about a service. That is especially important in trauma-informed content, like I created for Cancer Research UK and the Met Police. First-time-right isn't a luxury; it's essential. When someone is reporting domestic abuse or applying for benefits to feed their children, they need systems that work the first time. There may not be a second chance. Cognitive load is unequally distributed. People facing crisis, poverty, illness or trauma have diminished capacity for complexity, not because they're less capable but because their cognitive resources are already stretched. Simplicity in these contexts isn't just good practice; it's an act of compassion. Content at scale and global contexts My experience leading large-scale content transformations - from restructuring Cancer Research UK's 5,000-page information architecture to coordinating content across multiple government departments - has equipped me with strategies for maintaining consistency and quality across complex content ecosystems. I understand how content needs vary across cultures, languages and regulatory environments. This sensitivity to global context ensures content that resonates with diverse audiences while meeting specific regional requirements - essential for organisations operating internationally. Beyond content design My versatility extends beyond traditional content design. I can step in with graphic design, audio and video editing when resources are limited. I've eliminated the need for external SEO agencies by mastering search optimisation myself. Let's talk I'm interested in projects where I can continue to make life better for millions through content that truly serves human needs, whether that's through traditional content design, AI-enhanced processes or global content strategy. I'd love to talk to you if that aligns with your organisation's mission. Based in London and Narbonne, France.

You're busy, so let's keep this quick. Here are 4 questions my clients ask: ONE: How much do you charge for copywriting and content writing? Around £400 per day, depending on your business, the writing which is needed, and the deadline. Small businesses and charities generally pay less than agencies and larger businesses. Once we have a discovery call and I learn all about your business, I'll create a bespoke proposal outlining your whole project and the exact costs. You'll know the full costs of the project before you sign the contract. The only reason the price will change is if the scope changes, but we'll discuss this if it arises. TWO: Are you available now? Sort of. Very likely, yes. I intentionally leave lots of space in my diary for quick projects, such as a page of website copy, or a couple of blogs. So, if I can squeeze in some work I will. I really get a kick out of helping people, and I get that you might need some copy fast. Depending on the exact deadline you need (AKA: how late I'll have to work in the evening or if I'm working over a weekend) I might need to include a 25% rush fee. Generally, it takes around 6- 8 weeks to complete a copywriting project like a white paper or a full website. I can be booked for these projects 2- 3 months in advance. We can discuss exact deadlines in your discovery call. THREE: Are you an experienced copywriter? Yes. I've written everything from SEO blogs to Instagram captions to Deliveroo listings. I've written white papers and website copy. I've written newsletters and emails and product descriptions. I'm pretty gosh darn confident I could write anything you wanted. I mostly write for fabulous small UK business owners, but I've also worked with digital agencies, national brands, and international businesses. My writing has even appeared in the press, and I've got a burgeoning Substack newsletter. Head to my website for examples of my writing. FOUR: What happens when a client works with a copywriter?Everyone's got their own processes, but this is how I work best. 1. We start with a discovery call, which lasts up to 30 minutes. This is where I learn exactly what you’re looking for, the deadline, and your budget. 2. I’ll write you a proposal. If you’re happy to proceed, I’ll send you a contract and an invoice for 50% of the fee. 3. It's time for you to create a super detailed brief. I can help you with this. 4. I write your first draft and send it to you. You tell me about anything which needs to be edited. 5. I edit the first draft and send draft two back to you, with the final invoice. 6. You upload the copy to your website, or send it to your email list, or post on social media, and start engaging with your customers. 7. (And, perhaps you write me a lovely testimonial too? Hey, a girl can dream!) That's it! Easy, huh? "Bonnie refined my brand voice and optimised what I wanted to say into a condensed and easy- to- read format. All my conversations with Bonnie were natural and productive. She delivered all that she promised in a timely and professional manner." I can't wait to meet you and hear all about your business. Book a discovery call: https://www.wordsbybonnie.com/contact

Struggling to find the right words to attract your ideal clients? Then I can help. I'm a B2B copywriter who loves turning complex messages into clear, compelling content that drives sales. My clients come to me for everything from website makeovers to blog posts that actually get read and email campaigns that drive sales. I specialise in B2B writing for companies in a whole range of sectors, from technology to training, healthcare and professional services. You name it, I've written about it. But wait, there's more! As a qualified social media strategist, I can also take the headache out of managing your LinkedIn, X/Twitter, Facebook, and Instagram presence. Need to outsource the lot? I've got you covered. Rather do it yourself? I'll train you and your team to become social media savvy. I work with amazing clients all across the UK, from London to the West Midlands, and everywhere in between. Here are just a few of the results I've delivered: I've helped a medico-legal company get 500 downloads from an e-book in 24 hours. I've grown social media accounts from tiny numbers to thousands. I've helped a healthcare training company expand sales from 3-140 countries worldwide. And I'd love to help you get the same results for your business. Ready to make your marketing work harder for your business? Check out my work: www.brightwords.co.uk You can also book a call with me here: https://calendly.com/karen-bright-copywriter/one-to-one-discovery-call

Technical expertise is the heart of your business. But you need extra skills to scale up. In the competitive world of IT managed services, cloud solutions and cyber security, telling prospects what you do is only the first step. You also have to show what makes you different. That's where credible and engaging content helps by giving your business a unique voice. You'll connect with potential customers using your experiences and in-depth knowledge. Whether you're a Microsoft Partner, an MSP or an MSSP, compelling content gives you a competitive edge… ➡️ Case studies - Highlight your impact through success stories ➡️ Website copy - Create the right first impression and attract new leads ➡️ Articles - Share your technical insights and thought leadership ideas ➡️ White papers - Establish your authority with decision-makers How I can help you As a freelance B2B tech copywriter, I'll listen to what you want to achieve and craft the copy and content you need. Over the last 8 years, I've written for IT managed service providers, cloud partners, cyber security consultants and software companies. Before that, I spent over 20 years working in IT and technology for Accenture, Visa and other brands. Trusted by IT providers, software companies and other technical experts ⭐ "It’s been brilliant working with Rob on our website copy. We now have clear messaging and engaging copy for our new websites." Paul Rufus, Proximity Enterprise Solutions ⭐ "Rob recently supported us with cybersecurity copywriting. The blog was structured well, and he provided a video walking us through the piece – which was really helpful." Kate Mingo, Evalian ⭐ "Rob utterly nailed the case study brief I gave him. He's surpassed any expectations I had, and what he produced will be invaluable for my business." Nick Shaw, Always Networks Want me to write for your business? Email hello@robbeadle.co.uk or hit the 'Send an email' button at the top of this page to arrange a free 20-minute call. Looking to find out more about me and my work? Visit my website robbeadle.co.uk

I’ve always loved words and wrote pieces for the student newspaper at university. My first job was as a copy editor with Penguin Books which gave me fantastic training, that has served me well ever since. I have spent much of my 40-years-plus career in sales, marketing and business development roles. I worked for several of the top book publishers for twenty years, mainly in sales and marketing roles, and subsequently started my own business selling books to big brands for promotional use. My next role was working for a sales promotion agency, before spending ten years as marketing and business development manager with a top twenty accountancy firm. Since 2009 I’ve been running my own copywriting business, Results Department, providing copywriting, editing and proofreading services to businesses and individuals. I can work with clients anywhere but they tend to be mainly in Oxfordshire and Buckinghamshire. Recent projects have included editing the memoirs of an eminent neurosurgeon, drafting newsletters and press releases for the International Stress Management Association, and editing a book on infrastructure development in Africa. I have just had a new website created which focusses on my skills in copywriting, copy editing and proofreading, especially for book authors. I’m also involved in voluntary work in my town of Thame: I write press releases for Thame Players Theatre Company (who own the popular Players Theatre, run entirely by volunteers), and help to promote our guided Midsomer Walking Tours of Thame (a major destination for Midsomer Murders filming locations). When I’m not working, I love listening to classical music and reading, and I’m also a foodie who loves cooking. An important member of the household is our enthusiastic and very handsome golden retriever-poodle cross (groodle) who loves to be taken for walks twice a day.

'Refreshingly different from the usual twaddle.' Or so one of my agency clients tells me. Hey, I’m Laura. I’ve been writing copy and content for well over a decade, parenting a wild child for six years, and failing to tame a crazy hairstyle for a lifetime. I’m a Leeds-based freelance copywriter. Business owners, like you, hire me to write and edit words that give your business personality and make you more money. You’re great at what you do. You’ve got fab ideas, you’re a laugh to be around, and you have a killer business approach that throws shade on your competitors. But if you’re a “synergy-focussed solutions expert with a passion for customer care”, no one’s going to have a bloody clue what you’re on about. Your copy needs to be free from naff jargon, full of personality, friendly to Google, and fire up your customers to think: ‘Hey, it’s YOU I need to buy from.’ But how do you do that? Hire a freelance copywriter and content writer, like me. I’ll save you time, reduce your stress and build your business with the words that sell your stuff to the right people. Nosy at my website for other people's opinions about me and how much I charge (let's be honest, that's what you want to know, right?).

Does your copy sound bland, dry or stuffy even though your brand isn't? If so, you need to put a bit of POP! 🎉 WHIZZ! ⚡ BANG! 💥into it. How? By working with a fun brand copywriter, like me. When I'm finished, you'll have: 🎉 Must-click-around web pages ⚡️ Must-read social posts 💥 Must-buy product descriptions 🎉 Must-open email funnels ⚡️ Must-share articles 💥 Must-print press releases All written in a human tone of voice that's perfect for your brand and audience. Everything I write for you is SEO-friendly and bursting with the same electrifying POP! 🎉 WHIZZ! ⚡ BANG! 💥 energy you experienced the first time you chucked popping candy in your gob as a kid. So, what are you waiting for? Let's chat. Visit my website at www.indeliblethink.co.uk, send me a DM or email matt@indeliblethink.co.uk