UK Copywriters Directory - Tone of Voice

  • PRO
    I make life easier for people in the drinks and hospitality industries. If you're struggling to find the time or the team to deliver the quality of communication you really want, I can help. I have over 25 years of experience in marketing and communication for the drinks and hospitality industries, with a particular focus on wine, craft beer and spirits. - Strategy - Commissioning - Project Management - Content - Copywriting - Copyediting - Proofreading I've worked with everyone from specialist family businesses to global FMCG groups. Whatever your scale, I'm here to make your life easier. See testimonials on my website and LinkedIn profile for how I do it. I'm a also Professional Member of the Chartered Institute of Editing and Proofreading and a Full Member of the British Guild of Beer Writers. Please don't hesitate to get in touch with any questions or to set up an introductory call or coffee. If you use the ProCopywriters contact form, don't forget to leave your contact details!

  • PRO
    Hello. What do you want to achieve? Looking to create a brand tone of voice that sets you apart? Need to increase sales? Or communicate more clearly...or with a bit more oomph? I see every word as an opportunity to get you closer to your goals. Based in Leeds, I work with business owners, in-house teams and agencies across the country and abroad. I've written for big names such as Adidas, Warburtons and BT, and helped start-ups, charities and the public sector too. From creative consumer brochures to serious business reports, persuasive web copy and informative animations, you can rely on me to come up with the big ideas and take care of the small detail. I’m happy to get involved at any point – from developing the tone of voice to writing, editing or proofreading copy. And I’ll gladly manage the project and keep you fully informed of progress. Whatever your goals, I’d love to help you find the words to achieve them.

  • PRO

    Dan

    People need you - let’s not waste words. You’ve got fifty-five words to make people stay. You’ll need the exact search terms people use to look for you. That leaves about fifty words to say what you do. Using language that sounds like you and your brand. While tickling their subconscious psychological needs. Oh, and make it entertaining, too. Want some help? I’ve been writing professionally since 2016. I wrote content for personal finance blogs, then progressed into copywriting for a wide variety of clients and agencies. If you poked me with sticks, I’d probably admit a preference for working with ethical businesses and social enterprises. But I love to learn how things work, and I get a real kick from immersing myself in the fine details of different industries and disciplines. The bulk of my work this year has been for universities and HE providers, including University College London and the digital learning platform Coursera. I deliver: • Thumb-stopping website copy and article content • Extensive topic and industry research • Tone-Of-Voice Audio Recording Analysis, to help founders and entrepreneurs develop an authentic written persona Get in touch, and let’s get it written up the way you need. Email dan@magnifycopy.co.uk, or call me on 07927389370.

  • PRO
    Here's a copywriter who can share your vision, communicate your message and hit your deadline. I'm a team player with a major can-do attitude. Plus, having oodles of experience gives me just what's needed to create great content for you time and again. It's this insight that shapes the words I choose, and how they're arranged to create the strongest impact for all my clients, whether the brief is website or marketing driven. A degree in journalism, a postgraduate digital marketing qualification and two decades embedded within digital, design and creative teams have been the ideal backdrop to my extensive freelance career. Since earning pocket money from my sisters writing their 'thank you' letters as a child, I've always been putting the client first. If you can name it I can write it... Past projects have seen me deliver a creative mix: - website content - film scripts - change & corporate communications - complete magazines - magazine articles - newsletters (print and digital) - social media campaigns - blog posts - print brochures - annual reviews and strategy documents Broad sector experience It's useful for you to know I know my way around a broad sweep of sectors and communication needs. That's first-hand experience of creating killer copy for: - B2B - Fashion and lifestyle - Healthcare/pharma - Health and fitness - Global business - Luxury retail - Higher Education - Consumer goods My time in digital teams gives me strong SEO, functionality and usability skills. My clients receive results-driven copy built around thorough keyword research. Plus, my content design knowhow know how to test and retain reader attention. Web developers build better websites with my content performance insight too. And when it comes speaking in plain English, I know how to explain complex comms to audiences in highly consumable language. If you're looking for a copywriter who's invested in effective client handling and on-target communication then do get in touch. I think you might have found her. What clients have to say... "Rachel joined our team for a twelve-month contract supporting transformation communications for a large global client. Simply put, Rachel writes and curates great content. She is also incredibly reliable and responsive. But that’s not all. What I have really valued about working with Rachel is her ability to analyse, assess and make strategic recommendations for structuring websites and portals, to craft meaningful copy that really lifts corporate newsletters and to come up with headlines that will engage and be memorable.” - Jill Gaskell, Targit Communications “It’s been incredibly helpful to understand the value and quality of our website content, when looking towards implementing something new for the company. As a Content Strategy consultant, Rachel gave us an essential external viewpoint. She has been able to question and analyse our current site and help us plan for future developments.” - Gabriel Murray, Director The Lift Consultancy “Working with Rachel is always a pleasure. She quickly gets a grasp of what is trying to be achieved and will always deliver above and beyond the task. Simplifying the message into it’s simplest form is something that seems to come very naturally to her.“ - Roger Streeten, Streeten Design “Taking a gradual approach to improving our SEO has allowed us to embed our new-found knowledge into our daily work. We now have a stronger understanding of how to research keywords, create content our customers want to read and have a stronger understanding of the work carried out by our digital marketing agency.” - Steve Newins, Director, Whiteley’s Office Supplies

  • PRO
    I'm a copywriter and copywriting trainer based in Leicester. I write clear, vibrant, persuasive text for companies and charities. You can find my work on websites, blogs and social media and in magazines, annual reports and brochures. My copywriting training courses help individuals and businesses write better copy. The focus is on straightforward, practical techniques that get great results – fast.

  • PRO
    I’m a tea-drinking copywriter from Hertfordshire, and winner (mostly) of the daily battle against some pretty independently-minded hair. I specialise in verbal identity (brand voice and messaging) and conversational copy for brands that want to be noticed – throwing in plenty of creativity and strategic thinking along the way. As well as the unpredictable hair, I also have over fifteen years of professional writing experience across the commercial, public and charity sectors. I’ve worked as a freelance copywriter since 2017, and I utterly love my job. I work direct with B2C and B2B businesses and charities, as well as in partnership with design studios and creative agencies.

  • PRO
    Hugely experienced copywriter (I know, that's what they all say!) with in-depth knowledge of Search Engine Optimisation (SEO), social media and sales copywriting. I have a prove record in genrating more web traffic for organisations of all sizes and turning that traffic into paying customers. Recently one client saw their new high ticket sales increase from two a month to five in two weeks after I'd written the copy for their new website. I have a Diploma in Digital Marketing from CIM | The Chartered Institute of Marketing and a Diploma in copywriting (with distinction) from the Blackford Centre which is regarded as the World's Number 1 copywriting course. But before I got into this marketing malarkey I spent many years as a journalist for the consumer organisation Which? and the doyen of new reporting the Financial Times. So what's not to like?! Get in touch to find out how I can help your business dominate the market in 2020 and beyond.

  • PRO
    Ready to say goodbye to tongue tie? Hey, I'm Bex, your friendly neighbourhood copywriter. I love working with values driven businesses to create personality packed copy that shows how brilliant they are and stands out in a sea of AI-generated content. I've worked with coffee houses, travel companies, charities, software companies and I'd love to work with you too. I'm also a marketing translator so I know how to adapt your content to different markets, go international and prepare your copy for translation. Tired of staring at a blank page, can’t find the words or missing a bit of va va voom? Get your hands on copy and content that get eyes on your copy, clicks on your website and appointments in your calendar.

  • PRO
    Hiya! First of all, thanks for getting this far. It means me looking all 'deer in the headlights' in my profile photo didn't put you off. That's comforting to know. Now that you're here, let's talk copywriting. Why should you choose me over the 800+ other copywriters in the directory? You'd be taking a chance, for sure. But not a huge chance. I’ve been a copywriter since 2011, writing all kinds of words for all kinds of businesses - some big, some small, some you might you have heard of, some you almost certainly haven't. So I've got experience on my side. I've also not been found out yet, which means I must be doing something right. A copywriter who writes for businesses and has yet to be labelled an imposter. How about that for a tag line. It just screams 'take a chance', doesn't it? Doesn't it? Okay, here's how it is... I'm relying on you picking up some kind of vibe from this. The kind of vibe that makes you want to learn more or get in touch. If you're feeling a bit learn-moreish, there’s a link for my website below. There's more about me and the people I’ve worked with there. If you're feeling get-in-touchy, my phone number is below, along with a handy blue contact button that lets you email me. Speak soon. Maybe. Cheers.

  • PRO
    14+ years crafting engaging content that converts, compels and puts the user first. 🌟 UX/UI writing 🌟 Content design and strategy 🌟 Brand storytelling 🌟 Journalism and editing My work has spanned editorial and advertorial copy for high profile digital media titles; in-store POS, multi-channel marketing and onboarding journeys for global retail brands; UX and UI writing for apps and websites, plus content strategy, KPI analysis and project management.

  • PRO
    I'm an integrated copywriter based in the U.S. with 15+ years of experience in 360 advertising campaigns. Plus I do all kinds of other stuff involving word-like objects. I currently work at Huge.

  • PRO
    Looking for a storyteller who can write content and copy that turns into tangible clicks, actions and transactions? I'm Elspeth, a freelance copywriter and content creator. I have 19 years' experience of crafting stories for purpose-led organisations charities and not-for-profit organisations. My storytelling career started as a journalist for ITV. Now I’m offering you the opportunity to use those skills to make your story shine. I achieve this through crisp copywriting, captivating content and the planning and execution of campaigns that are memorable for all the right reasons.

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Member spotlight

Helen Johns

“I view each project as a new challenge to be solved, deploying all my knowledge and skills so that the resulting articles or books are the best they can be.”

Jo Millett

“Every comment, every tracked change, every amend is a pathway to you becoming more confident, clearer and a better writer.”

Bill Hinchen

“That weird visceral humanity we can instil into a string of words isn’t quite within AI’s remit.”

Judith Rafferty

“Meet your audience where they are. Understand what keeps them awake at night.”

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