UK Copywriters Directory - Digital and SEO Copywriting

A picture is worth a thousand words they say. But the best words can paint the most amazing pictures. Hello! I’m Roger. I’m a passionate copywriter with many years of successful message-making for my clients. Now, let’s talk about YOU. You’re here, most likely, because you want support choosing words to grow your business. You know that what you do is great. You need other people to know it too. The people who need to be aware of you, to spend time thinking about your message, and then to buy from you. (Let’s not be shy of the ‘s’ word. This is all about selling and growing your business.) I give you the support you need. All the way from learning about you and what you do, to collaborating with you to create text, copy, wonderful words that totally nail what makes your business brilliant. You may have worked with a copywriter before and been disappointed. You may have done it on your own and felt there was something missing. Leave all that behind! When we collaborate you will be engaged, supported, excited and inspired by what we create. Because you just know it’s going to work. To start discovering what we can achieve, send me a message. We can have a call and then begin to write wonderful words. I look forward to meeting you! Best wishes Roger

I am the founder and director of The Legal Copywriting Company, specialists in copywriting and PR for law firms. Since launching in 2014, the company has doubled its turnover every year and is projected to do so again in 2017. With over 15 years' experience in sales, marketing, research and writing, we deliver engaging, original content to our many legal and agency clients, as well as developing and implementing PR strategies to gain maximum media and public coverage.

I've been working in the copywriting and marketing field for over 15 years - in-house, agency-side and freelance. I've written for many businesses in a number of different sectors and on a whole range of different topics. From pharmaceutical processing to construction equipment, engineering software, renewable energy, water treatment and sustainable living, I write words to sell products, generate leads and promote thought leadership. As a CIM-qualified marketer, my strategic marketing experience brings a different edge to copywriting. I'll understand your customers, I'll get right to the core of your products and services and I'll create a message that communicates exactly what you're all about and why your prospects should choose you. Although I work across many different markets, I have particular experience and expertise in the following sectors: Pharmaceutical - including analytics, research and drug development and manufacturing technology Sustainability - including renewable energy, energy efficiency and water purification and treatment Science - particularly biology/ biomedical fields and the chemical industry Education - I am a qualified secondary science teacher Construction - from construction equipment to manufacturing services land management, agriculture and rural affairs Ethical consumerism and related subjects

I am a one-stop shop for your content needs - a friendly, skilled writer and editor with 30 years' experience in publishing, working across the business and consumer sectors. I hold a BA (hons) degree in English and art from the University of Surrey and have built my career in newspapers, magazines and online channels. My business specialisms encompass everything from international security to healthcare and the pharmaceutical industry. In my spare (?) time I am a stained glass artist (and I've had articles published on this topic too) - but that is another story! Let me help you write your story - from an advert to an article, a Tweet to a thesis or a website to a white paper. I also write blogs for companies' websites, building engagement, trust and brand awareness that build reputation and lead to sales. I specialise in cleverly-crafted, creative content - no flannel, flummox or fluff.

So, you're searching for a copywriter...? Here's a bit about why you might like to hire me. I'm a multi-passionate brand copywriter & content designer with SEO experience. Hailing from the creative hub of Cornwall, I trained as a fashion & textile designer before moving into brand marketing and copywriting. I'm largely a lifestyle writer for the health and wellbeing, fashion, beauty & fitness industries. However, my versatile experience across B2B and B2C sectors covers: ✧ Theatre & the arts ✧ Travel, tourism & hospitality ✧ Retail ✧ Fashion design ✧ Product design & manufacturing ✧ Business & marketing ✧ Health & wellbeing ✧ Beauty & fitness ✧ Sustainability ✧ Non-profit ✧ Education I’ve crafted brand and SEO copy on subjects ranging from hospital seating design to surf lessons, in turn targeting everyone from international governments to British stay-cationers. My curiously analytical x creative brain makes me a keen researcher. If I don’t know something, I’ll learn it. I particularly like to work with passion-led start-ups, creative small businesses and entrepreneurs with a conscience. If that sounds like you, you'll likely want to free up more time to spend doing what you love. So, just leave the words to me. I'll take the time and care to get a feel for your business and what makes it tick, engage the tone of voice that attracts your ideal audience, and craft copy and content that works just as hard as you do. If you're interested in working with me, get in touch. I'd love to hear from you.

Do you need regular articles for your website or blog? Want help turning boring case studies into compelling stories? Perhaps you need to provide instructions for a new product you sell, or new content for a website you've designed. If you’re looking for simple, engaging content, I can help. I've been a writer, editor and proofreader for over 20 years, specialising in writing for the web. I've been producing digital content since the 90s, so I know how people use the web and how organisations can benefit from understanding the "user journey". I particularly enjoy "translating" complex or technical information into layman's terms - I love writing instructions! As a freelancer, I have written or edited content for The Children's Society, the European Commission, the Citizenship Foundation and Birmingham City Council, as well as many smaller organisations and individuals, especially in the areas of health and wellbeing, and social care. Before freelancing I spent four years as Content Editor for National Express, followed by five years with Maverick Television as Senior Writer for Channel 4's 4Homes website.

Before I tell you about me, here's what someone else has to say... "If you need a competent and creative writer, Jenny is your person. It sounds obvious I know, but actually finding someone who does exactly what you’ve asked them to do well, is really hard! I approached Jenny for help bringing to life a new brand through website content. She listened to my requirements and immersed herself in our brand guidelines. She asked lots of questions and spent time with other colleagues to make sure she understood our business and new brand. As a result, she produced engaging content and took some pressure off me. I really liked Jenny’s ability to interpret what I’d said and the brand guidelines. Lots of people say they can do this but actually it’s very difficult to find someone who delivers, and does it quickly. It’s always difficult taking the decision to outsource work, and particularly for a project as important as rebranding. Working with Jenny was easy!” Anna Goodship, Marketing & Communications Manager, The Futures Group - www.the-futures-group.com A bit about me... I write results-focused copy for socially conscious businesses and charities. Put simply, I help you build your brand, grow your bottom line and make a bigger difference. What do I know about copywriting? Before starting Jenny Wing Copywriting in 2017, I spent more than 15 years working in a range of marketing and communications roles where I developed concepts, delivered campaigns and created powerful copy that helped businesses grow. I put my marketing and copywriting skills to the test in several not-for-profits too where I raised over £10m to fund life-changing projects. When the time was right to forge my own path, I chose to create a business that allows me to do what I love, and do best. My copywriting experience spans small not-for-profits to national charities, owner-managed businesses to global companies and membership organisations to local authorities. I’ve written for manufacturers, professional services, FMCG, leisure, tourism, health, education, medical, retail, recruitment, tech and more besides. Your copy is underpinned by my marketing experience so you get more then just well-written words to give you confidence in your communications. What can I help you with? Digital-ready copy: Web copy | SEO copywriting | Email campaigns | Landing pages Designed for the way we search, browse and buy online. Traditional copy: Brochures | Newsletters | Editorial Page-turning headlines and ‘can’t put it down’ copy to tempt customers and win clients. Charity copywriting: Direct mail | Appeal brochures | Impact reports | Supporter care Authentic and emotive copy so you can do more for your cause. My job is to create copy that helps you achieve your goals. And to make your life easier. Because I’ve been on your side of the fence I understand how to do them both. If you want to find out whether we're suited, drop me a line or give me a call.