UK Copywriters Directory - Content marketing

  • PRO
    I get it...the brief, the deadline and the expectations. And, more importantly I'll get it done, quickly, without a fuss, on time and with effort. However, if you would like a more formal description...I have strategic marketing communications and copywriting expertise across public and private sectors in both B2B and B2C campaign planning, delivery and evaluation. I have extensive experience in copywriting, PR, media relations, crisis management, running a busy and varied portfolio of clients including integrated, on and off line campaigns covering home interiors, leisure and entertainment, property and regeneration, industrial metal and waste recycling, innovation, tech and retail. This includes an aptitude for identifying key messages, defining target audiences, analysing, writing, editing and presenting complex information for diverse audiences.

  • PRO
    Hello there, I'm a copywriter based in Croatia. I have a translator's background, majoring in English and German. My mother tongue is Hungarian. As a translator, I have come across many types of texts, and analyzing them and translating them into English or German made me realize that copywriting is another branch that I can be good at, which I am, mainly because: I know how to convey the message the writer of the text wants to convey, but in another language. I know how to adapt and localize the text to fit the target audience. I know how to craft a copy (web pages, brochures...) to persuade clients to buy, incorporating stories, writing in a TOV that befits the particular field of business. Having affinities toward writing poetry is also something that adds extra interest and an element of "oddity"to my copy, should such a copy need to be written. So, I started out as a translator, but am a copywriter, who has a dab hand in writing appealing copy in more than 1 language. IN 2023- I'm now a website copywriter, adding SEO to my forte. On-page SEO. I write copy in English and CRoatian, and translate from German and Hungarian.

  • PRO

    Ben

    Looking for a copywriter? Well, you’re in the right place. But where to start with over 600 copywriters and numerous agencies to choose from here on ProCopywriters? Here’s my advice … 1. Decide on your non-negotiables You may want an expert in your field. You may simply want someone who can write well and turn their hand to any subject. 2. Draw up a longlist Use the Search Directory helpfully provided by ProCopywriters to find those with the required skills and specialisms. You can also specify region: you may wish to meet someone in person; you may want someone to work in-house. 3. Whittle it down to a shortlist Read as many profiles as you can until you have five or so candidates who meet those non-negotiables. Before selecting which ones to contact, pay particular attention to: portfolios and testimonials, as well as how well written their profiles are. They should be readable and entertaining, without being overwritten or too eager to please everyone. 4. Look at websites (if you haven't done so already) 5. Set your copywriter their first all-important test: how easy are they to contact? How quickly do they get back to you? Are they friendly and approachable on the phone? As you introduce yourself and your brief, are they really listening or are they too quick to sell? Ask for specifics and evidence of expertise. Other titbits... Trust your instincts. Don’t commit too soon. There are plenty more copywriters out there if the first few aren’t the right fit. (Word of warning: you need to book the best copywriters well in advance. Get in early.) All the best with your search. I’m sure it’ll be worth it. Once you’ve found the right copywriter, you can return to whatever you love most about running your business. If you wish to find out a little more about me, check out my LinkedIn profile or my website.

  • PRO
    From start-ups to established businesses, I help co-operatives, charities, not for profits and membership organisations get their message across in a clear and compelling way. I'm a freelance copywriter, based in Milton Keynes and specialising in corporate publications, content design and stakeholder communications (internal and member). I've worked in communications, copywriting and marketing for over 18 years and freelanced for a wide range of well-known organisations including The Open University, The Midcounties Co-operative, One YMCA, Alzheimer's Society and the Institute of Chartered Accountants. I'm also fully trained by Content Design London. What clients say about working with me: “Angie is flexible, enthusiastic, rises to any challenges we set her and consistently meets deadlines. Angie has really taken the time to understand our brand and requirements and always delivers a high standard of copy. She is a great extension to the team.” The Open University “Angie is a trusted partner that instils a high degree of confidence in getting the job done with the utmost professionalism and attention to detail. Great at managing both complex communications requirements and providing general support too. Angie is a great person to work with.” The Midcounties Co-operative

  • PRO

    Liz

    What have I worked on recently? >> An ecommerce email campaign that boosted sales by 80% >> Ongoing nurture emails for a small B2B business with consistently high open rates of 30-40%, creating an uplift in enquiries >> Conversion boosting sales pages and landing pages for a course creator >> An internal tone of voice project for a multi-national snacking company >> Top and mid-funnel engagement emails for a fast-growth US tech firm If you want to grow your business by turning more of your website visitors and email subscribers into sales and leads, let’s talk. I have a BSc from Birmingham Uni, more than seventeen years’ experience as a copywriter, and a mind that’s both creative and analytical. You get copy that’s written using facts and customer data, rather than guesswork. It means I get into the heads of your customers and use that information to write website copy, emails, landing pages and entire funnels that connect with your audience, build relationships and win you more customers. I can advise on content strategy and “They Ask You Answer” style customer Q&As. I work with content writers who create engaging blog posts, articles, ebooks and case studies for my clients. These get used on websites and blogs, as guest posts, and shared on social media platforms. Are we a good fit? I work with growing businesses in the UK, the US, Canada and beyond. Clients tend to be B2B, SaaS or ecommerce companies. If you’re interested in working with me, drop me an email: liz@commacomma.co.uk "Liz delivered fantastic emails ahead of schedule while acting like the pro she is the whole way. It's so great to know I've now got a talented SaaS email copywriter to trust with even the toughest offer and market." ~ Joanna Wiebe, Copyhackers

  • PRO
    I have been running my own business since 2012, initially managing social media (including content creation). My passion has always been writing, and in 2020 I took a Diploma in copywriting to formalise this area of my business. I am now writing blogs, monthly newsletters, web pages, eBooks, lead magnets and articles for clients throughout the UK. The feedback from clients is that I always find their tone of voice, and very rarely get asked for amendments. Clients range from an IT company to a tattoo studio - and just about everything in between! I am a keen business networker and a member of BNI, which has really changed my business and client base. When I'm not scribing, I love to cook and eat out - yes, I'm a real foodie! I also follow many sports including cricket, F1 and MotoGP. As a teenager I wanted to be a music journalist and still have a real passion for music - I'm not one of those writers who needs silence to be productive.

  • PRO
    As a UX copywriter, offering web copywriting services, I write words that resonate with your ideal client in a way that makes sense to them so that hitting that “book now” or “sign up” button is natural. Expect a research-based strategy-focused approach, and a lot of chat about how words and design go hand-in-hand for a high quality user experience. Choose from full done-for-you website copywriting and blog writing services or budget friendly support options for those who wish to DIY. A typical website copy project includes: • In-depth research of your business – copy project kick-off questionnaire, 4 x 15 mins voice of customer interviews, competitor analysis, brand voice development. • UX website strategy – guidance on what pages are needed, what the flow of each page and the entire website should look like, and what key information is needed and where. • SEO keyword research and on-page optimisation – to help people find you on Google. • Research summary – delivered at projection completion to help you in shaping your marketing strategy (you’ll have ready-to-use snippets of copy to use in social media captions). • 6 pages of website copy – e.g. Home, About, 1-3 Services pages, Contact, Portfolio (strategy stage will determine the exact needs for your business). • SEO optimised title tags and meta descriptions – to help people click through to you in the search results. • Fully formatted copy wireframe to guide your website designer with design and layout for each page – you’ll get clear information about where headings, lists, buttons etc go. • One page mocked up as a web page (PDF) – to allow you to see the flow of information and visualise how the words can come to life on your website. • Support to help you provide me with effective feedback – you’ll get detailed notes to help you understand the wireframed copy, a support document with examples of ‘copy in design’, and a guided ‘walk through’ call of the copy after the first draft is written. • 2 rounds of amendments – to ensure you are 100% happy. • Support during the website build / design stage – I’ll liaise with your website designer so that they can speak to me if there are queries or if tweaks are needed during the website build and copy input process. I’ll review your site from a UX perspective before it goes live. Check out examples of work: https://wordcraftservices.co.uk/portfolio/

  • PRO
    PUTTING YOUR WHY INTO WORDS I'm a freelance copywriter and editor specialising in corporate reports - annual, sustainability, ESG, DEI, gender pay, inclusion and any other type of report you care to publish. I've worked with universities as well as some of the world's biggest corporates. I love working with businesses and organisations who have something different to say and want to say it well. I don't just write reports - you can also reply on me for beautifully-written websites and case studies, landing pages, customer emails, blog posts, feature articles, sales leaflets and press releases. I don't just write pitch-perfect words - I can help with strategic input and wider comms planning as well. I'll drill down to the core of your product or service and extract the nugget of communications gold that will encourage people to sit up and take notice. I don't just create stuff - I improve it, too. If you need a copy editor or proofreader for anything from a press release to a self-published business book, just give me a shout. PSSTT.. want a freebie? I've created a couple of short e-books you might find interesting. 1. PRESS RELEASES: all you ever wanted to know 2. 28 of the web's sneakiest writing secrets Get in touch if you'd like a copy.

  • PRO
    Well-written copy is invaluable. It builds brand awareness and trust, communicates your story, and compels the reader to take action. Copy makes the difference in visiting a website; clicking an ad or scrolling past; liking, sharing, engaging and following; making a call or sending an email; a decision to purchase there and then. When it comes to digital and content marketing, copywriters don’t just need to be great writers. They also need to understand SEO, link building, and the user journey. For businesses without the necessary in-house expertise or resources, getting this right can be a hard slog. It doesn't have to be. I'll take the time to understand your business and what you need. Then we can get to work - creating copy and content that speaks to your customers.

  • PRO
    I started my writing career in broadcast news, working for BBC radio then ITV. 20 years of reporting taught me the art of storytelling and the value of keeping things simple. I now run If... Media from my home in Devon, helping businesses and charities to fine-tune their communications, engage with their clients through words and pictures and get their message "out there". I provide copywriting, PR, media training and script/produce/present videos.

  • PRO
    An experienced content and copywriter specialising in recruitment and technology. I produce original, high-quality blogs, articles and web copy that converts into leads.

  • PRO
    I make life easier for people in the drinks and hospitality industries. If you're struggling to find the time or the team to deliver the quality of communication you really want, I can help. I have over 25 years of experience in marketing and communication for the drinks and hospitality industries, with a particular focus on wine, craft beer and spirits. - Strategy - Commissioning - Project Management - Content - Copywriting - Copyediting - Proofreading I've worked with everyone from specialist family businesses to global FMCG groups. Whatever your scale, I'm here to make your life easier. See testimonials on my website and LinkedIn profile for how I do it. I'm a also Professional Member of the Chartered Institute of Editing and Proofreading and a Full Member of the British Guild of Beer Writers. Please don't hesitate to get in touch with any questions or to set up an introductory call or coffee. If you use the ProCopywriters contact form, don't forget to leave your contact details!

Pricing and Quoting

Guidance on how copywriters price and quote – with ballpark rates drawn from the ProCopywriters survey

The Copywriter Code

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Briefing

Guidance on briefing and scoping a copywriting project effectively.

Looking For A Copywriter?

Member spotlight

Judith Rafferty

“Meet your audience where they are. Understand what keeps them awake at night.”

Patricia Mae Estenoso

“Fortify your strengths, strengthen your weaknesses.”

Fashion copywriter Katie RamsinghKatie Ramsingh

“AI is making a lot of copywriting jobs obsolete, so to survive you’re going to need to offer an expertise that companies are willing to pay for.”

Jane Shepley

“I discovered that my words helped to get 2 million people to register for a massive research study.”

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