UK Copywriters Directory - Tone of Voice

You want to connect with your customers. I can help you make it happen. I’m Iain Cairns, freelance copywriter and brand content creator. Based in London, UK, I have over 25 years of professional copywriting experience, creating award-winning work for leading brands. I work with organisations of all sizes, in a wide range of B2B and B2C sectors – helping them drive content strategy, evolve brand messaging, define tone of voice, and engage more closely with customers. I write compelling content for integrated marketing campaigns, advertising, websites, social media, videos, blogs, corporate literature, apps and more. Brands that I’ve helped connect with customers include: Google, London Stock Exchange, Volvo, FT, Standard Life, Nectar, Dell, VMware, Sage, KPMG, AppDynamics, Dun & Bradstreet, CSC, BP, Time Out, Chevrolet, INRIX, Carbon Credentials, Equinix, Gemalto, Hiscox Insurance, 3 Mobile, Direct Line, RBS, ITN, Swatch, M&G Investments, Mastercard, Design Council, Linux Professional Institute, Direct Debit. Let’s talk about how I can help you. Contact me on +44 7941 215148, email iain@cairnscopywriting.com, connect on LinkedIn or visit cairnscopywriting.com

Claire is a specialist in PR and marketing communications with an emphasis on technology and B2B accounts. She has held a number of senior roles in the PR industry and has worked both in house for leading technology companies and for some well-known agencies, including eight years at the London-based top ten international PR consultancy The Grayling Group, where she was a Board director and director of the Technology Division, and four years as Managing Director, Convergence Group, at Porter Novelli International in London before founding her own agency, The Forge Public Relations. She has extensive UK and international PR experience. Claire has a BA Honours degree (2:1) from the University of York in English and French Literature and is an accredited member of the Chartered Institute of Public Relations, Chartered Institute of Marketing, Worshipful Company of Marketors, the Media Society, Women in Journalism, Women in PR, the Chartered Institute of Journalists, the Institute of Directors, Society of Editors, Chartered Institute for Copy Editors and Proofreaders, Professional Copywriters’ Network, and is a Fellow of the Royal Society of Arts

Copywriter with experience in education (PhD from Trinity College Dublin), corporate, and non-profit sectors.

⭐️ Qualified freelance business copywriter with the College of Media and Publishing and with over 19 years of business and sales expertise. ⭐️ Crafting content to help SME's and business leaders grow their audience by creating sharp, smart and captivating copy. ⭐️ Specialisms include: website content, blog articles, case studies, email sequences and social media content that brings to life your vision with words - to attract the right readers and clients. ⭐️ So, if you need copy that turns up the volume to your business voice and amplifies your message -- get in contact and let's enhance your impact online....

Founder and senior copywriter of BCNcontent, Barcelona's leading copywriting agency. I work alongside an international team of talented freelancers: copywriters, translators, journalists, proofreaders, SEO/SEM experts and more. We provide companies and creative agencies — in Spain, the U.K. and around the world — with original and translated copy and content. Get in touch — we're here to help.

I’m an Edinburgh-based copywriter who helps healthcare brands, coaches and charities find the right words to attract clients, fans and funders — and save a whole load of time and stress in the process. Using data and insights, I create copy that works hard for your business, so you can work your magic elsewhere. Simple! Here's how I can help you: + persuasive web copy, optimised for conversion with data and insights + sales pages and lead magnets that convert + shareable blog posts (did I mention that time I increased audience engagement by 5000%?) + email sequences that turn visitors into customers and customers into fans If you're in the business of helping people improve their health (and I'm interpreting that broadly - health, healthcare, personal trainer, nutritionist, fitness, medical, wellness, coaching, food & beverage, public sector, third sector, non-profit...) I've got your copy covered. Got a project in mind? Let's talk: Louise@thecopyprescription.com.

Your story... You’re busy bringing out the best in others. Coaching leaders. Developing teams. Supporting customers. Helping organisations to be effective, engaging and successful. You know what makes people tick. And you’ve got a point of view on leadership, business, culture, behaviour, emotional intelligence, talent, assessment and learning. With more time – or an easier way with words – you’d be knocking out white papers, brochures, guides and blog posts like there’s no tomorrow. My words... Great writing builds trust. But it’s not just about picking the right words. It’s about the work behind them. The requirements gathering, fact finding, benefit spotting, message distilling, meaning building, tone setting, experience testing, perspective shifting, consistency checking, problem fixing. My job is to take this work off your plate. To think about what makes you and your business special. To tune in to your audience. And to craft the words that capture your point of view – on time and in budget. Their feedback... "Sam asked all the right questions, listened carefully to the answers and quickly demonstrated great understanding of what our business is about and what we are looking to achieve. We knew immediately that Sam could help us with our business and with achieving our objectives." Mark Constable, MD, Business Consultant and Coach at Equip Business. "I know Sam’s going to think hard about every sentence, which means we don’t have to!" Nick Padmore, Creative Director at Schwa Consulting.

Freelance writer of words worth reading. Often working with technology and financial services businesses but not exclusively. Experienced agency freelancer hired for strategy and concepts through to brochure and newsletter copy. Enjoy crafting words worth reading however knotty the subject matter.

With 25 years in PR, marketing and design agencies, my experience has involved working with organisations such as Morrisons and Boots as well as being heavily focused on B2B communications activity. With specific experience in the construction and interiors sectors, I now specialise in copywriting and find myself crafting anything from technical features to brand platform copy to website and marketing copy.

Hi there, I’m Ettie. I’m an experienced B2B tech writer and strategist. And I'm Director and Writer-in-Chief over at HR Tech Copy. Here are some of the fab things my clients have said about me recently (read them in full on my LinkedIn profile): • “Ettie’s brilliant – hire her!” • “Ettie is immensely talented and a true professional.” • “Ettie is the ideal writer for any agency or client.” • “Ettie is first class. In her own league.” • “Ettie outshines her competition every time.” • “Ettie has made a huge difference to us.” • “Ettie gets B2B like few writers do – and brings real swagger to it.” • “Ettie masters the art of writing B2B sales email that gets responses” • “Ettie is a highly talented and exceptional wordsmith.” • “Ettie - I couldn't recommend you highly enough!" • “Ettie’s skills to understand a product and the audience shone through." • “Ettie was an absolute pleasure to work with. You're in good hands!" HR Tech Copy is small-but-mighty boutique communications consultancy based in Cambridge in the UK. We help HR and recruitment tech businesses accelerate growth with powerful written communications that compel action. Our main focus is the written word, and the strategy driving it. So… We write websites, landing pages, taglines and ads We write infographics, e-books, whitepapers and blogs We write emails and newsletters, case studies and scripts And… We do copy audits, app copy and internal comms We flesh-out personas; write sales pitches and decks We hone tone-of-voice; train writers and teams, And map journeys and funnels and craft strategies too. Head over to www.hrtechcopy.com to hear about the clients we’ve been helping lately. You’ll fit right in, I promise.

Hi, I'm Laura, a freelance copywriter based in West Yorkshire. As a copywriter for over 10 years I’ve worked on a wide range of different projects. My experience ranges from special words for mum cards at Christmas to complex product descriptions for hydraulic components. Industries I’ve worked within include travel, gifting and recruitment. I've also worked with app creators, major high street retailers such as M&S Home and Paperchase, and various health websites. I have trained and acted as a mentor for a number of junior copywriters throughout my career. I’m happy to work in a way that suits you and have built a range of clients who each require a different approach.