UK Copywriters Directory - Content strategy

My writing and writing skills training services help healthcare and public sector organisations as well as tech and professional services businesses create better written communications. Perhaps the biggest testament to my abilities is that I have been working with several of my clients since I started my first business in 2004. Apart from the quality of my work, I believe they choose to stay with me for four reasons. I’m pragmatic: I’ll always be able to back up anything I’ve recommended or written with best practice knowledge and sound thinking. That said, you’re the customer and you know your world. I’m not diva-ish or precious. I’m proactive: you’re engaging me to write copy or deliver training but I’ll always go the extra mile to work with you and your team to add value and offer suggestions, ideas and feedback where it’s appropriate. I’m practical: I’ll call when I've told you I will; I’ll deliver when I've told you I will. My job is to help you and your organisation, so you can rely on me to be reliable. I’m professional: if I need to talk to a partner or customer of yours, you can put me in touch with them without fear. I work hard to make a good impression and reflect well on you and your organisation. If you'd like to have a conversation about how I could help you, get in touch – I'll look forward to hearing from you.

"Helen writes high-quality authoritative content that resonates with our target audience and inspires them to take action. She simply takes the brief and works her magic." Hi, I’m an experienced, friendly, and flexible Freelance Marketing Copywriter. I write copy from a marketing point of view by understanding your customers, their pain points and what makes them want to buy. I have a Masters in Marketing, a degree in Psychology, and the experience and passion to pick the right words to tell your compelling story. WHO I WORK FOR Based in Goring-on-Thames, Berkshire, I work with blue-chip clients, marketing and media agencies, SMEs, and sole traders across the UK. WHAT I HELP WITH * SEO website content * Lead-converting landing pages * Informative blog posts * Engaging social media content and post design * Motivating email campaigns and newsletters * Newsworthy articles and press releases * Relatable testimonials and case studies * Award-winning nomination entries * Responsive complaint response letters * Editing and proofreading anything from brochures to business proposals * AI Content Review to help tweak content you have generated using AI tools so that it better targets your requirements and audience. WHY CHOOSE ME Choose me and benefit from an experienced and commercially aware marketing and copywriting professional who writes copy and content that delivers the results you need. I write motivating copy that persuades and resonates with your audience to encourage action and engagement with your business. I develop content that educates, informs, tells your brand story, and entertains your readers to build trust and reassurance. As a healthcare specialist, I write clear and compelling copy that breaks down industry jargon and complex subject matter into easily digestible content. My blogs have been accredited by Findspot. I can turn my hand to any industry and bring a fresh approach to your communications. LET'S CHAT Call me for a free 15-minute consultation to find out more about your copywriting needs and answer your questions. I quickly gain a full understanding of your company including your tone of voice, written style, and values. This enables me to write distinctive and cohesive content that tells your customers what you have to offer and why they should choose you. Find out more about me, read my case studies, and book your free 15-minute appointment at: https://www.hkennardmarketingandcopywriting.co.uk/copywriter WHAT MY CLIENTS SAY ABOUT ME “Helen is extremely professional and knowledgeable and adapts her writing style to suit various media channels. Helen goes over and above to research subject matter and provides high-quality inspiring content, which is interesting and suitable for the varying audiences. I would not hesitate to recommend Helen to any of my contacts, she is easy to work with and nothing is ever too much trouble." Nicola Morgan, Regional Digital Marketing Southern Region, Ramsay Health Care UK. “Helen was a Copywriter for our biggest national client after being chosen as the lead copywriter for their blog. Her work was always spot on, perfectly aligned with the brief, and delivered on time. She has done an amazing job fulfilling very high client expectations. I would happily work with Helen in the future and would strongly recommend her." Kasia Bigda, Head of SEO, Greenwood Campbell I look forward to hearing all about your business and working with you soon. Portfolio: https://www.hkennardmarketingandcopywriting.co.uk/clients Email: helskennard@hotmail.com Call: 07747 028436

Connect with your audience by untangling complexity and freeing simplicity. Portfolio includes Dell, Lenovo and Samsung. Get in touch today. SERVICES ✒BLOG POSTS✒ • Are blog posts taking up too much of your time? • Want to drive people to your website with useful content? • Would you like to talk to your audience in a non-technical way? Hiring a blog copywriter will: • Free up your time • Improve SEO (Search Engine Optimization) • Target your audience • Engage your readers ✒WEBSITE CONTENT✒ • Are you looking at redesigning your website? • Does your website struggle to convert visitors? • Want to rank better in search engines? As a technology company, you may have lots of jargon, but your clients might not understand it. I write complex information simply, so your services and products connect with your audience. I optimise the content so your website ranks better in Google, and use other copywriting techniques to help convert your prospects. ✒CASE STUDIES✒ Most case studies are boring and uninteresting to read. This is because they fail to engage the reader and create a compelling story. But when done right, a case study is a great opportunity for your reader to relate to someone who overcame their problem by using your products or services. Case studies have all the potential ingredients to connect with your audience, such as: • Building trust by example • Explaining the customer journey through storytelling • Using real-world, human examples to establish empathy • Demonstrating how your services or products resolved the customer pain points ALL SERVICES: • Blog articles, blog posts • IT copywriting • Tech copywriter • Website copywriting • B2B content writing • SEO copywriting • White papers • Case studies • Social media posts • Website content reviews • Website usability evaluations LET'S TALK! If you were thinking 'this is me' to any of the above - let's talk about how I can help. - Richard Website: www.kingcopywriting.co.uk | Email: richard@kingcopywriting.co.uk | Phone: 07794494879 P.S. Although I specialise in writing for the technology sector, I've also written for a variety of other industries including travel and health. Don't hesitate to get in touch whatever space you're in.

I've been a freelance copywriter for over 25 years, working for leading advertising and digital agencies as well as direct with numerous clients. I'm based in London but I have experience with clients in over 35 countries. My specialisms include: Consumer, B2B, Property, Employee Engagement, IT, Legal and Financial. Where am I based? I’m in London, but I work with clients all over the world – 35+ countries and counting. What kind of writer do you need? A highly experienced copywriter who knows your sector well whether B2B or Consumer, including sectors such as Property, Financial, IT, Legal and Hospitality. A website copywriter to make your content sings and your Google rankings soar. From 100+ pages for big brand websites through to small businesses and start-ups, I can help you attract, convert and retain customers. Someone you can improve your bottom line – whether with an advert, brochure, sales letter, white paper, new product name, video script, social media posts, or case study, perhaps with some sound marketing advice to go with it. A British copywriter who understands you and your market, be it in North America, Europe, the Middle East, Africa, Asia or elsewhere. Or simply someone to ensure what you have written is in good English. What clients are saying “The best freelance writer in town.” Steve Harrison, direct marketing legend, agency founder and best-selling author. “I am a return customer. Peter wrote an advertising letter and leaflet for me previously. They have worked very well so I decided to ask Peter to re-write my website and copy optimise it. He gave me lots of practical advice, worked very quickly and did fantastic work again.” Robert Kublicki, Poland. ” I am very pleased with what you have produced, thank you.” Reverend Tim Harford, Director of Fundraising and Communications, USPG “I really like working with Peter, and I’ve never been disappointed by his work, whether ads, web copy or brochures. He combines three things that don’t always come together: (1) He’s creative and witty (2) He can write so that people understand (3) He’s very easy to work with.” John Moore, Founder, The Harwood Agency “They were really pleased with the work! This is definitely a first in [Client Name] history.” VCCP ME. it’s always a pleasure to work with Pete. He’s deeply literate and highly creative, with a work ethic that’s second to none.” Theo Pike, Black Russia Contact me now for a free quote Please call 07767 687 524 or email peter@ideaswise.com There are also lots more work samples on my website – www.ideaswise.com

Hello! I’m Sam, a results-driven freelance copywriter and content strategist. I have 14 years of experience and a solid marketing background, meaning I understand the importance of making those words work. If you’re casting your net at the top of the funnel, building your brand awareness, and want more potential customers to find you, I can help with SEO copywriting and a content strategy that creates and builds momentum. For those warm prospects in the middle of the funnel, I can produce eye-catching social media captions, or an email marketing campaign that will be opened and engaged with. Looking to turn visitors into customers at the bottom of the funnel? I’ll create landing page copy that converts. Get in touch, and let’s have a chat about what I can do for your business.

A conceptual copywriter with many years' experience harnessing the power of words. I've built brands. Teased out tones of voice. And crafted copy that's found its way above, below and through the line. In English this means my words have been seen and heard on every medium - TV, radio, OOH (billboards to you and me), websites, apps, social media*. Oh, and I'm quite fun to work with. emmamelville.com *This is not an exhaustive list.

Nice to meet you. I'm Fuchsia. I'm an experienced communications specialist based in the Fine City of Norwich, UK. My strengths lie in brand creation and development, youth campaigns, and educational and charitable content marketing. As is often the nature of this freelance life, I've also gained buckets of experience in a whole host of other areas. I've worked with universities, produced horticultural content and garden writing, created awareness campaigns for healthcare providers, written for retail and promoted FMCG in the food and drink sector. As a creative thinker with strong writing skills across print and digital, I have a keen eye for visual content, encompassing photography, video and illustration. Who are my clients? I've written for the RHS, the NHS, the World Economic Forum, UCAS, Start-Rite Shoes, Sarah Raven and Adnams, to name a few.

If you are looking for a creative & tech-savvy SEO Copywriter who thinks outside the box read on! I eat words for breakfast, lunch and dinner and can help your copy stand out in the crowd! Whether you need website content, somebody to write your blog posts, lead magnets and sales funnels, social media branded templates, Facebook ads, newsletters, ebooks or a flyer designed I am your girl! Currently working with a London based tech startup and have gained experience writing copy & editing a crypto/blockchain blog. Also, have experience of food and drink blogging working for a client in the artisan spirits business. Particularly interested in all things tech, startups and business related. Background: Ex City PA. I now run a lifestyle management business + Freelance PA + recently qualified Copywriter. However, I have been writing for years! In 2011 I instigated & co-edited a best selling poetry anthology Soul Feathers in aid of Macmillan Cancer Support. Published short story writer and poet. Writing a crime thriller! Other Qualifications: I have a bi-lingual Business & Secretarial Diploma, BA (Hons) Social Sciences (Psych) degree and Fellow Member of Executive & Personal Assistants Association (FEPAA). I've done a number of toolkits to help freelancers and self-employed including a freelancer toolkit, VA toolkit, digital marketing toolkit, content writing toolkit and branding toolkit (see portfolio). Killer Copy Club is launching in Spring 2023 to help startups, entrepreneurs and small businesses write killer copy. And if you're looking to hire a LinkedIn Ghostwriter, then please get in touch for more info.

Making life easier for marketing, growth and content managers. I'm a content strategist and writer for B2B, SaaS, and tech startups. I plan, write and refresh deeply-researched blog content that brings in lots of traffic. I've written research-backed, SEO-optimised posts for Trello, Timetastic, Synextra, Latana, DataDome, and more. My articles have appeared top of the SERPs for multiple search terms and bring in £10,000s worth of organic traffic every month. One article alone brings in £3,000+ worth of traffic each month - and the client only paid for it once! My specialities: • Article writing • Content strategy • Content refreshing 2025 content strategy is all about structured, targeted writing: using AI and analytical tools to answer your customers' burning questions and gain the algorithms' blessings. Working together, we'll hoover up relevant data and use it to publish laser-focused content that'll have you zooming up the rankings. --- FOR MARKETING MANAGERS THAT KNOW WHAT THEY NEED WRITTEN: Give me a brief, I'll go away and write it. You get an article ready to post, with an optional distribution checklist for maximum exposure. FOR MARKETING MANAGERS THAT KNOW THEY WANT A WRITER, BUT DON'T KNOW WHAT NEEDS WRITING: Book some strategy time with me, and you'll come away with an actionable content plan to hand to your writer (which might be me!) This might be a content calendar with topics and titles, or it could be fully outlined article structures with an accompanying Clearscope report - ready to write. --- Working with me, you'll get: More clicks, more conversions, more signups. Fewer headaches, a healthier lead generation funnel, and a happier boss. Get in touch! ---------------------- 📥 Message me on LinkedIn ⭐️ Follow me on Twitter 🖼️ View my portfolio ----------------------- "Michael’s a legend, you should defo hire him. Over the past 2 years he's researched & written a huge amount of top class content for our blog. Our page views and time on page are up ten-fold. You won't look back." - Gary Bury, Timetastic

I’m a Berkshire-based copywriter who specialises in content and social media, mainly for B2B organisations within the SaaS, financial services, and telecoms industries. I work directly for clients and sometimes also in partnership with PR, digital, and creative agencies. Working remotely with my MacBook, Slack, Teams, email. *** Brands I’ve delivered work for include *** O2 Business, KPMG, Bynder, Inriver, Vodafone, CommScope, Oracle Netsuite, Luma, DataStax, GatherContent, Schofields Insurance, Salesforce, Underpinned, Coconut, Lenovo, HubSpot, Workingincontent, Together For Short Lives, OneBite, Content Science, Norwegian Log, Nutanix, BRCGS, The London Bridge Experience, Hamilton Specialist Referrals, HeathBrook, Underpinned, Hytera… *** What clients say about me *** “Fi ramped up super quickly, grasping very technical messaging and creating content that resonates with our audience. She would be a great asset to any team looking to elevate their content.” — Bynder “Working with Fi has been nothing short of amazing. She delivers detailed, high-quality articles that truly engage our readers. What really sets her apart is her ability to work independently, conduct her own research, and deliver drafts that are nearly final.” — Workingincontent.com "Fi interpreted our ambitions brilliantly and brought her own insight to the table. An invaluable partner to work with." — Coconut "Fi was excellent to work with, both in terms of knowledge and advice — but also being easy to work with and reliable." — Together For Short Lives Portfolio: https://www.clippings.me/writeful

'Don’t just reach an audience. Connect with every person.' I’m an experienced copywriter, editor, and content consultant who loves helping brands to connect deeply with the people they want to reach – and get results. As former Editor-in-Chief at Which?, I led award-winning content and creative teams to achieve measurable success across editorial campaigns, product redesigns, newsletters, in-house ads, and social media. Whether you need to boost engagement, grow subscribers, or produce standout creative, I’ve been there, and delivered. Here’s how I can help your business: - Big-picture thinking: I combine multichannel expertise (print, digital, social, video, podcasts, newsletters, PR) with data-driven strategy to ensure your content works harder and smarter. - Expert copy creation and editing: From web content and conversion copy, to newsletters, brochures and white papers, I craft content that engages, informs, and prompts action. My expertise spans journalism and PR, storytelling, content design and SEO, tone of voice development, scriptwriting, and more. - Creative collaboration: I know how to inspire and collaborate with others in the creative process – clients, designers, producers and product teams – to produce brilliant work that sticks in the mind. - Results focus: I’ll work with you to define the results that matter, then make them happen. My specialities include: - Full-funnel content strategy and execution (from audience growth to conversion and retention) - Channel-specific content strategy and copy creation - Data-led content optimisation - Brand positioning and tone of voice - Making complex topics simple (and surprisingly interesting) - Digital transformation and editorial planning (for clients looking to streamline content production) My current clients range from global law firms and fintechs to boutique consultancies and specialist premium publishers. Clients include NatWest Cushon, Pinsent Masons LLP, Quiet Mark, Media Voices, Whycatcher, and Dust & Grooves (US). If you’re looking for a strategic copywriter and content consultant to grow your brand and engage your audience, get in touch! I’d love to hear about your challenges and explore how I can help you solve them.

"James has a remarkable ability to deliver high-quality content quickly and efficiently. He has a knack for understanding the needs of the project and tailoring his writing style to match, ensuring a perfect fit for our brand...What truly stands out about James is his professionalism." - Cheryl Jones, Career Moves Group While attention spans shrink and the demand for engaging content becomes ever more important to stand out, I fully understand the need for copy that actually works. I have been working in the marketing industry for over 15 years and I love helping people express what they do in the best possible way. Recently, I've had the privilege of working with the Scottish AI Alliance on two major initiatives: crafting the website copy for their Living with AI educational platform (which has reached over 1,000 learners), and developing the 'Practical AI Guidance' segment for the Scottish AI Playbook - a government-backed resource that turns Scotland's AI Strategy into direct guidance for businesses across the nation. I work with some truly remarkable clients, who rely on me to create a voice that reflects their brand, their dedication and their ambition. I hope I can do the same for you. I specialise in B2B articles that promote thought leadership, content marketing (including strategy and SEO), email copy and Google Ad writing. But, please get in touch if you'd like me to help with something else. I would love to hear all about your business. "Working with James was such a pleasure...Since my first project, I keep finding other things to hire James for. He is organised, easy to work with and communicate with, full of integrity, creative and on point. If you are looking for a great copywriter, James is your guy!" Sophie Frabotta - Awaken