UK Copywriters Directory - Advertisements

I’m a highly experienced B2B marketer and have been crafting compelling copy that educates, promotes and sells for the building products, specification and safety sectors for over 20 years. ​Having worked both client-side and agency, I understand the power of words and how to use them effectively throughout the different marketing channels.  Getting the right message across, in the right tone is at the heart of copywriting. I have extensive experience of construction and safety. During my career I have written for a variety of companies including Fernox water treatment, Dulux Trade, fall protection professional Safesite, safety railing supplier Kee Systems and Nu-Heat underfloor heating. My speciality is in construction, building products and health & safety, but I can write on any topic for any type or size of business. I have Copywriting and SEO Content Writing Diplomas which cover an extensive range of disciplines including advertising, direct mail, email, PR, leaflets, brochures, newsletters, thought leadership articles, blogs and social media. I'm also a professional proofreader and copy editor so if you really want exceptional copy, I can create it - from initial draft to final copy.

I spent 16 years writing and editing for national newspapers, working on news, showbiz, diary, health and features. I left to train as a teacher and wrote extensively for the Times Educational Supplement before leaving the classroom to train in deaf communication. My specialisms are education and health. I'm a copywriter for an education website and I work for health websites and magazines. I spent 18 months writing about addiction for a rehab centre, so I'm pretty clued up on that. I've edited more than 50 non-fiction books and I commission authors for Pen and Sword Books. I split my time between working as a lipspeaker (providing communication support for deaf and hard-of-hearing people who don't use sign language), editing books and copywriting. I occasionally do some journalism and I also run a craft and streetfood market.

Mel specialises in retail product and brands with specialist expertise in Amazon copywriting. Once an Account Director for blue chip fmcg brands such as Carte D'Or ice cream and Immac hair remover, she has now been a freelance copywriter for over twenty years. In that time Mel has written copy for thousands of retail products from sirloin steak to Swarfega hand cleanser, conditioner to Canon cameras. Many of these have been split-test to show stratospheric uplifts, such as a test for South African retail giant The Foschini Group that increased sales by 19% across 23 different websites. Mel is also a published author with an Amazon bestselling book about copywriting for websites and printed catalogues called Flicks & Clicks. In 2022, she appeared in the documentary ‘Marketing Can Change the World’ sponsored by Meta Facebook and produced by The Drum. For the last five years Mel has been specialising in Amazon copy for brands including Stoli vodka, Typhoo Tea, Greenworks lawnmowers and Harry Potter merchandise. If you would like some ideas on how to improve your product copy on your own site or on marketplaces, Mel would be happy to speak to you.

I’m here to help you craft copy that truly connects with your audience. Whether it’s telling your brand’s story, driving clicks, or inspiring action, I create engaging content that resonates and keeps people coming back for more. Over the past decade, I’ve worked with a mix of global powerhouses and emerging brands. From Mercedes-Benz, Samsung, British Gas, London Business School, Bacardi, and Gordon Ramsay Group to charities like NSPCC, Marie Curie, Royal British Legion, and Global Fund for Children, I’ve honed my ability to adapt to a brand’s voice and deliver content that makes an impact. My experience spans roles like Copywriter, Content Manager, SEO Specialist, Social Media Manager, and Digital Marketing Manager, which means I’ve seen content from every angle. I’ve worked on everything from website copy and ad campaigns to social media strategies and impact reports; giving me the tools to meet your needs, whatever they may be. Whether you’re a well-established brand or a start-up breaking into new territory, I bring creativity, strategy, and adaptability to every project. Let’s create something that speaks to your audience and delivers results.

Translator, Copywriter for German - Swiss precision for your texts

I’m a freelance creative copywriter. I help small business owners, brand agencies and design studios with powerful words and new ideas. If you're looking for some support with copy or a campaign let's see where I can lighten your load. You can get a feel for what I do from all the latest work on my website. I'm creative at heart. A wordsmithing wonder and conceptual thinker. I've written copy and content for every marketing role I've had over the last 20 years, from big corporates to small start-ups, and have developed my love of language and tone of voice to help bring brands, products, campaigns, and events to life. Storytelling to educate, engage, excite, or encourage action. I've shaped YouFibre's tone of voice, and I bring my years in broadband marketing to support their in-house designers and CRM team. I write everything from emails, blogs, and campaign headlines to DM packs and paid editorials. I work with the talented chaps at Your Creative Sauce (York) so they can offer campaign strategy and copywriting services to their clients. I'm client-facing and support with pitches and presentations, too. I also freelance as a copywriter for the brilliant team at the brand studio, EDNA (Leeds).

Qualified in proofreading and editing. Member of the Society for Editors and Proofreaders, ProCopywriters and the Institute of Certified Bookkeepers. I specialise in Financial Reports/Reviews, Charity tenders/bids, Disability terminology and Children's Literature. I have worked on websites so that the words are direct and readable. Remember the 3 P's Positive Persuasive Prose My interests include History, Geography and Sport. Being a wheelchair user I am very keen on disability terminology and integration.

Decades of experience, zero assumptions.

Sharpen up your website with SEO-optimised web copy and blog content that will help you rank on Google and reach your ideal customers. 🔹🔸🔹 If you like original thinking, embrace your differences and appreciate what it means to be human, you’ve come to the right place. By as soon as next year, it’s estimated that 90% of online content will be written by AI. Imagine that: an internet filled with soulless, sterile, faux-human garbage. Wanna be part of the other 10% — the human 10%? You should. Because, in a crowded marketplace, being different is so much smarter than being better. And, in a space full of the same old noise, making a different sound will capture more attention than just being louder. 🔹🔸🔹 So, what can I offer you? • SEO copywriting for websites • SEO content/strategy for blogs • Copy editing for businesses • Creative and conceptual copywriting. 🔹🔸🔹 Who do I work with? Brands that want to celebrate their differences and value authentic, human-written words. Agencies that want to partner with a creative writer who can conceptualise, who’s used to writing for designers and who writes high-performing SEO copy and content. Web designers who want to partner with an experienced SEO copywriter so they can offer their clients a more complete website service. 🔹🔸🔹 What specialist skills do I have? 25+ years’ professional writing experience, gained in a variety of roles. 20+ years’ design experience, writing for composition, layout and website wireframes. 15+ years’ SEO copywriting expertise, writing websites and blog articles that rank well on Google. 12+ years’ as a conceptual copywriter, developing fully formed creative concepts for projects and campaigns. 🔹🔸🔹 Who am I? I’m a results-driven problem solver. Imaginative, analytical and relentless. I live and work on a farm in the Leicestershire countryside with an evil genius, an eager digger, and a clown. AKA my farmer fiancé and two little terrors — sorry, terriers. I’ll let you decide which one’s which. I’m a fan of dark humour, Irvine Welsh, hip-hop and dance music. And I love an ice-cold negroni — punchy and bitter, like me* *Just kidding! 🔹🔸🔹 Want to discuss a project? My DMs are open. Want prices first? They’re on my website. You’ll find the link down there 👇🏼

Creative Scot gone south, writing for clients large and small in fields including healthcare, retail, tech and the charity sector. Imaginative and meticulous writer, copy-editor and proofreader of print and online content for websites, blogs, marketing collateral and more, but let's not go on.