UK Copywriters Directory - Tone of Voice

I help businesses in the UK turn casual browsers into loyal customers with copy that actually connects. Whether it's your website, blog, emails, or brand messaging, I’ll make sure your words work as hard as you do. I specialise in brand storytelling, tone of voice, and content marketing strategy, blending creativity with a solid understanding of what makes people tick (and click). The result? Copy that’s not just well-written, but deeply effective. Need words that do the heavy lifting for your business? Let’s talk. 'Till then, keep it sweet; keep it snappy!

Hello, I'm Maia. I’m a freelance writer with over 15 years’ experience. I’ve written for some of the world’s biggest brands, named new start-ups and helped all sorts of companies find their voice. I work with agencies and direct clients on everything from pitches to packaging, tone of voice guidelines to web copy. Either remotely or as part of the team. This year I’m the jury president for the D&AD Writing for Design category – I was also on the jury for Writing for Advertising in 2024, Packaging Design in 2020 and Writing for Design in 2015. In 2022 I won the Women in Marketing Copywriting Award for my work with Jude bladder care.

I have been successfully running my freelance copywriting business, PAC Copywriting, since 2004. With a BA Honours degree in English and Latin, as well as many years' experience in corporate marketing communications, I have come to realise the importance of words and how they can help your business succeed. I have over 25 years' marketing experience across all media. I have written content for websites and videos, compiled brochures, devised promotional messaging for poster campaigns and written blogs. I have also proofed magazine features, created strap lines, edited leaflets and even books, generated press releases and submitted numerous award entries. In short, I can provide a comprehensive range of writing and editing services, to suit virtually any marketing medium.

Creative copy, content and communications that help global, national and regional organisations connect with their audiences. I've worked with leading brands across a range of sectors, from financial services to energy, property to healthcare. If you're looking for an experienced communications expert to support your employee engagement initiative, change communications project, product marketing or PR campaign, I can help. Visit www.everycomma.co.uk to find out more.

Highly experienced copywriter and journalist, active Fellow of the Royal Society of Arts. Qualified paralegal and CMC-approved mediator. Former Editor-in-Chief, Virtual Global Village. Recently specialising in copy, whitepapers and e-mail campaigns for tech firms and apps, but capable of undertaking any suitable brief.

Fearless freelance copywriting. I write for businesses in Bristol and beyond, covering everything from content strategies for global technology companies and FCA-compliant brochures for financial services, to blogging for sports, energy and education organisations. Most importantly, I write words that connect with people and get results.

I don’t do fluff, jargon, or empty promises. I do marketing that works. From email outreach that lands in the right inboxes to newsletters that actually get read, and lumpy mail campaigns that grab attention, I make sure businesses get noticed by the right people. Whether you need more leads, better engagement, or just a marketing plan that makes sense, I’ll build something that fits your business and gets results. No fuss, no gimmicks, just smart, practical marketing that delivers. Want to get more from your marketing? Let’s talk.

"An exceptionally talented writer...working with Anna was a total joy. We always knew she'd deliver on time and to a standard that knocked our socks off." Want to connect with your customers? Improve your online visibility? Or increase conversions? Then I can help! I'm Anna Bartholomew - a freelance copywriter with nearly a decade of experience under my belt. Whether you're short on time or writing expertise, I can provide copy and content support on an ongoing or project basis. Get in touch if you need: ✏ Website copy ✏ SEO blog posts ✏ Ebooks ✏ Social media posts ✏ Marketing emails ✏ Product descriptions ✏ Brochures and leaflets www.abcopywriting.co.uk

I am a trained journalist and a certified copywriter. I provide journalistic-style writing, content, and copywriting services. I write engaging and persuasive words to help small and medium businesses and charities get results. My services are ideal for those who don’t have the time, resources, or skills to write their marketing copy. Or need to improve their marketing copy to get better results. I am also available to agencies looking for freelance copywriters. In my days as a newspaper reporter, I specialised in education. I have happy memories of meeting interesting people in the education sector. I've interviewed headteachers, vice-chancellors, LEA heads, and various Secretaries of State for Education. My interest in education remains, and I offer writing services to this sector. I use my skills as a journalist in my content and copywriting. These skills include storytelling, effective research and interviewing, and attention to detail. I will provide you with powerful copywriting, which: ✔Connects with your customers ✔Persuades ✔Achieves your goals ✔And meets your deadline. My services include: ✅Website pages ✅Blog posts ✅SEO articles ✅Case studies ✅Advertorials ✅Newsletters ✅Press releases ✅Leaflets and brochures ✅Product descriptions I have more than ten years' experience in print journalism. I provide content for print and digital publications. I produce: ✅Feature articles ✅News stories ✅Press releases ✅Ghostwriting ✅And profile writing. I'm based in Barton Upon Humber, home to the South Bank of the Humber Bridge. I'm well situated to work with Lincolnshire, Hull, and East Yorkshire clients. But I am also happy to work remotely for anyone in the UK and beyond. I provide freelance writing services for: ✅SMEs ✅ Charities ✅ Marketing agencies looking for freelance writers. ✅PR agencies looking for freelance writers. ✅ Education-focused marketing and digital agencies ✅Schools, Academy Trusts, Colleges, and Universities.Connects with your customers ✔Persuades ✔Achieves your goals ✔And meets your deadline. My services include: ✅Website pages ✅Blog posts ✅SEO articles ✅Case studies ✅Advertorials ✅Newsletters ✅Press releases ✅Leaflets and brochures ✅Product descriptions ✅mail and email marketing. I have more than ten years' experience in print journalism. I provide content for print and digital publications. I produce: ✅Feature articles ✅News stories ✅Press releases ✅Ghostwriting ✅And profile writing. I also provide a Media Relations service alongside press release writing. I'm based in Barton Upon Humber, North Lincolnshire, and can work remotely.

My style is informal and witty. Some may say irreverent. But at least it's never 'corporatey', jargon-filled or vanilla-flavoured. I could be described as a marketing all-rounder. I've worked in the industry for over thirty years, with stints in various ad agencies, as a media buyer on client side, as a press officer and even a print buyer. In the last twenty years I've settled for my first love: writing. First in-house and now as a freelancer. I work with a range of clients, from creative design agencies, SEO consultants and web developers, to multinationals and SMEs. But I especially like working for clients who give me free stuff. I live in London, like to run and have a season ticket at Arsenal. I also have a quirky sense of humour. (Those last two statements may be related.)

Choosing just the right external consultant isn’t easy. On paper – or rather, on the web – freelance professionals might all seem alike. Maybe deep down you’re even thinking, “One’s as good as any other.” I’m different though. If there’s something I’m particularly proud of, it’s having sat on opposite sides of the desk. As an Italian copywriter I write marketing and advertising copy in my native Italian from scratch, but as a transcreation specialist I translate-adapt it from English and German to Italian. As a translator I translate press releases, but when I used to be a freelance publicist, I would write them. And as an interpreter I translate live for journalists at press conferences, but I first attended those kinds of press conference as a journalist. Confused yet? Watch this 90 second video and you’ll get why I call myself an Italian communications all-rounder. What I can do for you when it comes to marketing and advertising • Origination: I can create marketing and advertising copy in Italian, my mother tongue. • Transcreation: I can adapt your advertising and marketing copy from English or German into Italian so that it will not read like a translation – you want to have an impact on the Italian market! I am Italian, I live in Italy, I know how Italians think and what works for them. • Cultural consultation: I can analyse the elements in your advertising and marketing strategy (e.g. brand name, product name, creative idea) and advise on potential cultural challenges. Not sure what transcreation is and why you need it? Check out my presentation at the University of Westminster: Why should you hire me? • Versatility: I cater to all your needs, shifting easily and smoothly between different types of copy and industries. • Promptness: You can get in touch by phone or email around the clock. • Track record: My work for global brands regularly appears on television, magazines and advertising spaces in the form of TV commercials, print ads and billboards.