UK Copywriters Directory - Digital and SEO Copywriting

I spent 16 years writing and editing for national newspapers, working on news, showbiz, diary, health and features. I left to train as a teacher and wrote extensively for the Times Educational Supplement before leaving the classroom to train in deaf communication. My specialisms are education and health. I'm a copywriter for an education website and I work for health websites and magazines. I spent 18 months writing about addiction for a rehab centre, so I'm pretty clued up on that. I've edited more than 50 non-fiction books and I commission authors for Pen and Sword Books. I split my time between working as a lipspeaker (providing communication support for deaf and hard-of-hearing people who don't use sign language), editing books and copywriting. I occasionally do some journalism and I also run a craft and streetfood market.

Mel specialises in retail product and brands with specialist expertise in Amazon copywriting. Once an Account Director for blue chip fmcg brands such as Carte D'Or ice cream and Immac hair remover, she has now been a freelance copywriter for over twenty years. In that time Mel has written copy for thousands of retail products from sirloin steak to Swarfega hand cleanser, conditioner to Canon cameras. Many of these have been split-test to show stratospheric uplifts, such as a test for South African retail giant The Foschini Group that increased sales by 19% across 23 different websites. Mel is also a published author with an Amazon bestselling book about copywriting for websites and printed catalogues called Flicks & Clicks. In 2022, she appeared in the documentary ‘Marketing Can Change the World’ sponsored by Meta Facebook and produced by The Drum. For the last five years Mel has been specialising in Amazon copy for brands including Stoli vodka, Typhoo Tea, Greenworks lawnmowers and Harry Potter merchandise. If you would like some ideas on how to improve your product copy on your own site or on marketplaces, Mel would be happy to speak to you.

I’m here to help you craft copy that truly connects with your audience. Whether it’s telling your brand’s story, driving clicks, or inspiring action, I create engaging content that resonates and keeps people coming back for more. Over the past decade, I’ve worked with a mix of global powerhouses and emerging brands. From Mercedes-Benz, Samsung, British Gas, London Business School, Bacardi, and Gordon Ramsay Group to charities like NSPCC, Marie Curie, Royal British Legion, and Global Fund for Children, I’ve honed my ability to adapt to a brand’s voice and deliver content that makes an impact. My experience spans roles like Copywriter, Content Manager, SEO Specialist, Social Media Manager, and Digital Marketing Manager, which means I’ve seen content from every angle. I’ve worked on everything from website copy and ad campaigns to social media strategies and impact reports; giving me the tools to meet your needs, whatever they may be. Whether you’re a well-established brand or a start-up breaking into new territory, I bring creativity, strategy, and adaptability to every project. Let’s create something that speaks to your audience and delivers results.

Let me lighten your load. YOU'RE BUSY AND WRITING TAKES A LOT OF EFFORT Unless you're professional writer yourself, producing content is a distraction from your main responsibilities. CREATING QUALITY COPY IS HARD Yes, AI can help, but producing thoroughly-researched content, written in your brand's tone of voice, requires a professional. YOU NEED TO CONSTANTLY UPDATE YOUR CONTENT You need to keep you blog, product pages, case studies, brochures and eBooks continuously updated. And this is where I help. [Contact: Len@lenwilliams.com] I'm a professional copywriter with over 10 years' experience. I produce clear, readable and high quality content that converts. "Len is one of the most reliable copywriters I've had the pleasure of working with" - Craig Pavitt, SEO Strategist, Re:signal. I have experience working with companies in a wide range of industries, including: - B2B tech - Healthcare - Sport - Engineering - Energy - eCommerce - B2C - Insurance and financial services - And much more Working with me provides plenty of benefits: - SAVE TIME: You can focus on your main job, confident that your marketing copy is being written by a pro - FAST: I'm super efficient, don't get writer's block, and can produce multiple pieces of content per day (all without AI) - COMPETITIVE: Since I'm very efficient, I'm also affordable - you get more bang for your buck - ACCURACY: Your content will be accurate and reliable, which is more important than ever in an era of AI hallucinations and Google's Helpful Content update - BEST PRACTICE: I know SEO, how to produce content for different stages of the marketing funnel, and how to write in your brand's tone of voice CONTACT ME TODAY ABOUT YOUR PROJECT Here's what my customers say: "Len is a consummate professional who I've had the pleasure of working with over the past several years. Through this time our website traffic has surged from zero to tens-of-thousands per month, based largely on the thoroughly well researched articles with an SEO focus Len has written for us" - Alex Meredith - Marketing Manager - Epsy "Len is one of the most reliable copywriters I've had the pleasure of working with. His attention to detail and understanding of brand tones of voice has helped to create world class commercial and informational content for a number of brands we work with. Len always goes the extra mile by conducting his own research to truly understand a topic, and will always ensure that any work delivered is to the highest standard" - Craig Pavitt - SEO Strategist - Re:signal. "Len has provided support writing B2B content about complex technology and engineering topics for a variety of our clients since 2019. We are very satisfied with the quality of his work. He has the capability to make material which is technical in nature come alive. Also he has some very good ideas. Recommended." - Stéphane Viaud-Murat - CEO - Mi4 "Len has consistently delivered to us interesting and well written articles, since the early stages of our company. Len has a great ability to have a range of topics and requests dropped on him, and from that can produce original content that reads like he’s been in the particular industry for many years. Some of our best performing articles have come from Len. I would recommend very, very highly" - David Hodkinson - CEO - Xace.

Hi, I'm Martha, a freelance copywriter in Leicester for creative brands and businesses. After spending over 12 years sourcing shoes for the high street, I went on to launch my own product range but it seemed to be impossible to get found online. I vowed that no brand should ever suffer the same fate. I set out to master SEO and conquer digital marketing and have since written for international beauty and interiors brands, hosted webinars and talks for major players in the craft and gift industry and had the privilege of working with some of the most creative and interesting businesses around. My services include: - Copywriting - Content writing - SEO keyword research and writing - Writing product descriptions - Uncovering and writing brand story - Developing tone of voice - Case studies - Email marketing - Straplines and slogans I believe in writing like you talk, loving your audience and the pursuit of the perfect story.

I’m here to get your ideas the headlines they deserve. With more than ten years’ international experience in copywriting and communications across financial services and sport, I've worked on everything from the ins and outs of insurance to simplifying Para-athlete classification. 🏅 It's even taken me to five Paralympic and three Olympic Games. 🏅 So if you're after: ✅ Copywriting ✅ Communications ✅ Reputation guidance 📩 DM me or email hello@copycomms.com to have an initial chat.

Sharpen up your website with SEO-optimised web copy and blog content that will help you rank on Google and reach your ideal customers. 🔹🔸🔹 If you like original thinking, embrace your differences and appreciate what it means to be human, you’ve come to the right place. By as soon as next year, it’s estimated that 90% of online content will be written by AI. Imagine that: an internet filled with soulless, sterile, faux-human garbage. Wanna be part of the other 10% — the human 10%? You should. Because, in a crowded marketplace, being different is so much smarter than being better. And, in a space full of the same old noise, making a different sound will capture more attention than just being louder. 🔹🔸🔹 So, what can I offer you? • SEO copywriting for websites • SEO content/strategy for blogs • Copy editing for businesses • Creative and conceptual copywriting. 🔹🔸🔹 Who do I work with? Brands that want to celebrate their differences and value authentic, human-written words. Agencies that want to partner with a creative writer who can conceptualise, who’s used to writing for designers and who writes high-performing SEO copy and content. Web designers who want to partner with an experienced SEO copywriter so they can offer their clients a more complete website service. 🔹🔸🔹 What specialist skills do I have? 25+ years’ professional writing experience, gained in a variety of roles. 20+ years’ design experience, writing for composition, layout and website wireframes. 15+ years’ SEO copywriting expertise, writing websites and blog articles that rank well on Google. 12+ years’ as a conceptual copywriter, developing fully formed creative concepts for projects and campaigns. 🔹🔸🔹 Who am I? I’m a results-driven problem solver. Imaginative, analytical and relentless. I live and work on a farm in the Leicestershire countryside with an evil genius, an eager digger, and a clown. AKA my farmer fiancé and two little terrors — sorry, terriers. I’ll let you decide which one’s which. I’m a fan of dark humour, Irvine Welsh, hip-hop and dance music. And I love an ice-cold negroni — punchy and bitter, like me* *Just kidding! 🔹🔸🔹 Want to discuss a project? My DMs are open. Want prices first? They’re on my website. You’ll find the link down there 👇🏼

Creative Scot gone south, writing for clients large and small in fields including healthcare, retail, tech and the charity sector. Imaginative and meticulous writer, copy-editor and proofreader of print and online content for websites, blogs, marketing collateral and more, but let's not go on.

I'm an ex journalist turned copywriter with 20+ years' experience. I run Wordsworks copywriting agency, where our team writes everything from a few lines of ad copy to 200+ page annual reports and thought-leadership, and everything in between. Our clients include leading names in sectors like professional and financial services, technology, education, public sector, manufacturing and engineering, both in the UK and overseas. Take a look at our website for more information (www.wordsworks.co.uk), or don't hesitate to drop me a line.

Hello there, I'm a copywriter based in Croatia. I have a translator's background, majoring in English and German. My mother tongue is Hungarian. As a translator, I have come across many types of texts, and analyzing them and translating them into English or German made me realize that copywriting is another branch that I can be good at, which I am, mainly because: I know how to convey the message the writer of the text wants to convey, but in another language. I know how to adapt and localize the text to fit the target audience. I know how to craft a copy (web pages, brochures...) to persuade clients to buy, incorporating stories, writing in a TOV that befits the particular field of business. Having affinities toward writing poetry is also something that adds extra interest and an element of "oddity"to my copy, should such a copy need to be written. So, I started out as a translator, but am a copywriter, who has a dab hand in writing appealing copy in more than 1 language. IN 2023- I'm now a website copywriter, adding SEO to my forte. On-page SEO. I write copy in English and CRoatian, and translate from German and Hungarian.

Looking for a copywriter? Well, you’re in the right place. But where to start with over 600 copywriters and numerous agencies to choose from here on ProCopywriters? Here’s my advice … 1. Decide on your non-negotiables You may want an expert in your field. You may simply want someone who can write well and turn their hand to any subject. 2. Draw up a longlist Use the Search Directory helpfully provided by ProCopywriters to find those with the required skills and specialisms. You can also specify region: you may wish to meet someone in person; you may want someone to work in-house. 3. Whittle it down to a shortlist Read as many profiles as you can until you have five or so candidates who meet those non-negotiables. Before selecting which ones to contact, pay particular attention to: portfolios and testimonials, as well as how well written their profiles are. They should be readable and entertaining, without being overwritten or too eager to please everyone. 4. Look at websites (if you haven't done so already) 5. Set your copywriter their first all-important test: how easy are they to contact? How quickly do they get back to you? Are they friendly and approachable on the phone? As you introduce yourself and your brief, are they really listening or are they too quick to sell? Ask for specifics and evidence of expertise. Other titbits... Trust your instincts. Don’t commit too soon. There are plenty more copywriters out there if the first few aren’t the right fit. (Word of warning: you need to book the best copywriters well in advance. Get in early.) All the best with your search. I’m sure it’ll be worth it. Once you’ve found the right copywriter, you can return to whatever you love most about running your business. If you wish to find out a little more about me, check out my LinkedIn profile or my website.

From start-ups to established businesses, I help co-operatives, charities, not for profits and membership organisations get their message across in a clear and compelling way. I'm a freelance copywriter, based in Milton Keynes and specialising in corporate publications, content design and stakeholder communications (internal and member). I've worked in communications, copywriting and marketing for over 18 years and freelanced for a wide range of well-known organisations including The Open University, The Midcounties Co-operative, One YMCA, Alzheimer's Society and the Institute of Chartered Accountants. I'm also fully trained by Content Design London. What clients say about working with me: “Angie is flexible, enthusiastic, rises to any challenges we set her and consistently meets deadlines. Angie has really taken the time to understand our brand and requirements and always delivers a high standard of copy. She is a great extension to the team.” The Open University “Angie is a trusted partner that instils a high degree of confidence in getting the job done with the utmost professionalism and attention to detail. Great at managing both complex communications requirements and providing general support too. Angie is a great person to work with.” The Midcounties Co-operative