UK Copywriters Directory - Conversion copywriting

I’m a freelance creative copywriter. I help small business owners, brand agencies and design studios with powerful words and new ideas. If you're looking for some support with copy or a campaign let's see where I can lighten your load. You can get a feel for what I do from all the latest work on my website. I'm creative at heart. A wordsmithing wonder and conceptual thinker. I've written copy and content for every marketing role I've had over the last 20 years, from big corporates to small start-ups, and have developed my love of language and tone of voice to help bring brands, products, campaigns, and events to life. Storytelling to educate, engage, excite, or encourage action. I've shaped YouFibre's tone of voice, and I bring my years in broadband marketing to support their in-house designers and CRM team. I write everything from emails, blogs, and campaign headlines to DM packs and paid editorials. I work with the talented chaps at Your Creative Sauce (York) so they can offer campaign strategy and copywriting services to their clients. I'm client-facing and support with pitches and presentations, too. I also freelance as a copywriter for the brilliant team at the brand studio, EDNA (Leeds).

As a UX copywriter, offering web copywriting services, I write words that resonate with your ideal client in a way that makes sense to them so that hitting that “book now” or “sign up” button is natural. Expect a research-based strategy-focused approach, and a lot of chat about how words and design go hand-in-hand for a high quality user experience. Choose from full done-for-you website copywriting and blog writing services or budget friendly support options for those who wish to DIY. A typical website copy project includes: • In-depth research of your business – copy project kick-off questionnaire, 4 x 15 mins voice of customer interviews, competitor analysis, brand voice development. • UX website strategy – guidance on what pages are needed, what the flow of each page and the entire website should look like, and what key information is needed and where. • SEO keyword research and on-page optimisation – to help people find you on Google. • Research summary – delivered at projection completion to help you in shaping your marketing strategy (you’ll have ready-to-use snippets of copy to use in social media captions). • 6 pages of website copy – e.g. Home, About, 1-3 Services pages, Contact, Portfolio (strategy stage will determine the exact needs for your business). • SEO optimised title tags and meta descriptions – to help people click through to you in the search results. • Fully formatted copy wireframe to guide your website designer with design and layout for each page – you’ll get clear information about where headings, lists, buttons etc go. • One page mocked up as a web page (PDF) – to allow you to see the flow of information and visualise how the words can come to life on your website. • Support to help you provide me with effective feedback – you’ll get detailed notes to help you understand the wireframed copy, a support document with examples of ‘copy in design’, and a guided ‘walk through’ call of the copy after the first draft is written. • 2 rounds of amendments – to ensure you are 100% happy. • Support during the website build / design stage – I’ll liaise with your website designer so that they can speak to me if there are queries or if tweaks are needed during the website build and copy input process. I’ll review your site from a UX perspective before it goes live. Check out examples of work: https://wordcraftservices.co.uk/portfolio/

I help brands find their voice, articulate their message and connect with their audience. Before becoming a freelancer, I was a (rather exacting) client. I used to be Head of Digital for some blue-chip brands, so ROI is never far from my mind as I put words through their paces. I’m fluent in all things digital, and I love collaborating with developers and designers to create content with impact. My side-hustle is sociolinguistics and my research is published in the journal Gender and Language. That means I’m just as happy conducting in-depth research and communicating complex ideas as I am writing killer UX copy. As a seasoned freelancer and contractor, I bring all my expertise and experience to each new project, whether that’s writing for a heritage brand or creating a launch strategy for a start-up.

Ready to say goodbye to tongue tie? Hey, I'm Bex, your friendly neighbourhood copywriter. I love working with values driven businesses to create personality packed copy that shows how brilliant they are and stands out in a sea of AI-generated content. I've worked with coffee houses, travel companies, charities, software companies and I'd love to work with you too. I'm also a marketing translator so I know how to adapt your content to different markets, go international and prepare your copy for translation. Tired of staring at a blank page, can’t find the words or missing a bit of va va voom? Get your hands on copy and content that get eyes on your copy, clicks on your website and appointments in your calendar.

Hiya! First of all, thanks for getting this far. It means me looking all 'deer in the headlights' in my profile photo didn't put you off. That's comforting to know. Now that you're here, let's talk copywriting. Why should you choose me over the 800+ other copywriters in the directory? You'd be taking a chance, for sure. But not a huge chance. I’ve been a copywriter since 2011, writing all kinds of words for all kinds of businesses - some big, some small, some you might you have heard of, some you almost certainly haven't. So I've got experience on my side. I've also not been found out yet, which means I must be doing something right. A copywriter who writes for businesses and has yet to be labelled an imposter. How about that for a tag line. It just screams 'take a chance', doesn't it? Doesn't it? Okay, here's how it is... I'm relying on you picking up some kind of vibe from this. The kind of vibe that makes you want to learn more or get in touch. If you're feeling a bit learn-moreish, there’s a link for my website below. There's more about me and the people I’ve worked with there. If you're feeling get-in-touchy, my phone number is below, along with a handy blue contact button that lets you email me. Speak soon. Maybe. Cheers.

14+ years crafting engaging content that converts, compels and puts the user first. 🌟 UX/UI writing 🌟 Content design and strategy 🌟 Brand storytelling 🌟 Journalism and editing My work has spanned editorial and advertorial copy for high profile digital media titles; in-store POS, multi-channel marketing and onboarding journeys for global retail brands; UX and UI writing for apps and websites, plus content strategy, KPI analysis and project management.

Looking for a storyteller who can write content and copy that turns into tangible clicks, actions and transactions? I'm Elspeth, a freelance copywriter and content creator. I have 19 years' experience of crafting stories for purpose-led organisations charities and not-for-profit organisations. My storytelling career started as a journalist for ITV. Now I’m offering you the opportunity to use those skills to make your story shine. I achieve this through crisp copywriting, captivating content and the planning and execution of campaigns that are memorable for all the right reasons.

📌 Copywriting partner and strategist for international companies, ambitious agencies, and intelligent marketers. - - - - - - - - - Do you need clear, powerful copy that keeps attention -- and gets results? Nota Bene Copywriting helps international companies produce marketing material that makes a measurable impact. We work in tech, sports, finance, manufacturing, and more. We're trusted by clients in 19 countries across EMEA, APAC and NA. Here's why: 🚩 Fixed-price costs. No more worrying about how much time your team is spending on a task they don’t know how to do. 🚩 Convenience and speed. We’ll give you a clear timetable for your copy. Most small jobs are completed within a week. 🚩 Detailed research and depth of thinking. From voice-of-customer data to scouring industry reports, we’ll make sure your copy has all the authority you need. 🚩 A flexible approach. Access strategic support -- or task us with a straightforward copy request. 🚩 Director-level involvement and oversight on every project. - - - - - - - - - Here's what we do: 💼 Corporate copy Detailed research processes. High-level interview experience. A commitment to plain English principles. And a collaborative approach that keeps your stakeholders happy. You’ll get the copy you need in the style you want -- with all the detail you expect. 💵 Conversion copy Data-driven messaging built on exactly what your leads and customers say and think. Your copy will reflect extensive voice-of-customer research, including surveys, interviews and user testing. Because when you get inside your prospect’s head, your conversion chances soar. 💡 Creative copy You’ve already got design that wows. Your accounts team has built solid client relationships. If you could just tighten up your copy game, you’ve got the lot. When space is tight, you need copy that sings -- however short the tune. - - - - - - - - - Get in touch today. 🌎 www.notabenecopywriting.com - - - - - - - - - "Here’s what I can honestly say about working with Nota Bene Copywriting: we were very, very happy about our decision." *** "Neil's been wonderful to work with. His experience and the quality of his work speaks for itself. But as a small, fast-moving team, we also need people who are responsive, reliable, and don't need hand-holding. Neil hit the ground running... and we're so glad to have him in our reach." *** "As a business, we have technically complex products and we serve a diverse set of audiences. That's why having Nota Bene Copywriting as an approved supplier is so valuable to our entire marketing team... We know we can trust Neil with anything." *** "When we need writing skills we can trust, we head straight to Nota Bene. Our work involves complex and technical subjects, as well as in-depth interviews with senior business leaders. Nota Bene delivers. No hassle, no difficulties: just great writing and a service to match."

I am an SEO specialist, a sales and marketing specialist and a copywriter. I have worked in the digital sector for over 20 years, and I have held various senior level SEO and marketing positions for a number of well-known brands. I now run a small sales and marketing and content writing agency. I write SEO-friendly copy that is sales and marketing orientated. My copywriting is always focused around helping clients generate digital enquiries and brand awareness. I am an experienced website copywriter, SEO copywriter and marketing copywriter. I specialise in digital copywriting, which includes the following types of digital content:- • Website copywriting • Blog writing • Feature article writing • Social media profile writing • Ecommerce product description writing • PPC and digital adverts • Meta tagging – planning/writing meta tags (meta titles and meta descriptions) I also help clients with the following :- • Brand planning (brand concepts, brand name ideas and brand creation) • Taglines and straplines • Keyword research and keyword planning • Search engine optimisation and PPC planning • Sales copy planning – USP’s and sales messaging • Website strategy and website planning • Content strategy and content planning • Digital marketing strategy • Content marketing strategy • Conversion rate optimisation strategy (CRO) • Social selling strategy I think these “planning areas” are very important if you want to improve your digital positioning and generate new enquiries from digital activity and content creation. I also believe that good content planning prior to copywriting is vital for many elements of digital success, especially SEO. I can plan and write sales and marketing copy for the following type of offline projects too :- • Press adverts • Sales literature • Marketing literature • Advertising brochures • Media packs • Sales presentations • Elevator pitches. My service offering can be applied to various different sectors, and sizes of business, so it’s usually worth contacting me, to see if I can help with your project. However, I generally undertake work for start-up and SME’s in the following areas. • Business services • Charities • Creative • Design and digital • Entertainment and leisure • House and garden • Media, marketing and PR • Retail, fashion and ecommerce. Please note, I do not provide services for any of the following sectors - finance, insurance, legal, health, energy, medicine or gambling. As a digital copywriter, a key area that I specialise in, is planning and writing SEO-friendly website content for new websites and for companies wanting a redesign of an existing website. Writing website copy that works well is an art. I believe it takes specialist expertise and many years of experience to perfect this. My expertise in SEO copywriting and sales copywriting, combined with two decades of experience in digital sales and marketing, is a very strong combination. I am often able to liaise with and/or work in conjunction with web developers too, if required. Alongside my digital copywriting expertise, I am experienced and skilled at writing rhyming copy and poetry. So, if you want somebody to write marketing, advertising or general copy that rhymes, I provide this copywriting service too. If you have any questions about the services I offer, or if you require more details about my experience or the projects I have worked on, then please get in contact to ask for additional information. After receiving an initial enquiry, I am usually willing to have a free 30 minute discussion if this is required. So, if you think I could be right for your project, then please do get in touch.

Hello, I'm Michael, and I'm passionate about writing. When I was 11, I dreamed of getting my letter from Hogwarts. Later I wanted to start my adventure across Middle Earth. Words create new, unknown worlds in which we can completely immerse ourselves. Reading a good text, you can feel the magic and the emotions. Every written word is the building block for a story that takes us into a new world. It makes us laugh, cry, become angry or be happy. We walk through mysterious forests or dive through the deepest ocean. A well-written text makes you smell the scent of paper or feel the tingling on your skin. It makes you feel content while imagining the solution to your problem. Do you already have a product that fulfils your customers' wishes as if by magic? Unfortunately, loyal customers are still far and few in between? What use is a (digital) offer without the right words? It's like an elixir without the philosopher's stone. You can drink it, but it doesn't enchant you. With good copy, you open the magical closet to a legendary new world for your customers. This gives your brand its unique voice and accompanies your customers on their journey. I have made it my mission to find the right words for your brand and offer. Together we create your enchanted wardrobe. You will find more customers and employees if you speak the right language. Do people find it hard to remember you? Then let's talk. Call me on 0049 151 281 49 555 or email me at mail@michaelkaufhold.de.

Roles: Creative director/Senior content designer and strategist Senior UX/SEO and email writer Senior conceptual and brand copywriter Story: My combination of digital, advertising and strategic experience enables me to offer a rare blend of ‘best-practice’ content, branding, and communication skills. Extensive digital and content experience > Over the past decade, I’ve accumulated extensive digital experience in the UK, collaborating with content strategists, service and UX designers, product owners, and project managers. As a content strategist, designer and UX/SEO writer, I’ve successfully delivered numerous digital projects for large corporate websites using content management systems (CMS). A wealth of advertising and branding experience > My advertising experience includes positions at 5 top 10 global agency networks as an award-winning Creative Director and Copywriter, including FCB, Ogilvy & Mather, MullenLowe, Leo Burnett and McCann (Kenya). My work has picked up many global awards for creative direction and copywriting at the world’s top advertising festivals. This includes gold, silver and bronze statues at Cannes Lions, the One Show (Club), Clio, London International Awards, New York Festivals, Cresta, and the Art Directors Club of New York (ADC). An experienced communication strategist > My expertise extends to communication strategy, having worked closely with many strategic planners over my career. I’ve also actively participated in numerous strategy workshops for Unilever, Nestle, and Playtex, to name a few. Experience: Creative director – 20+ years Senior content designer/strategist – 8 years Senior digital UX/SEO writer – 10 years Senior conceptual/brand copywriter – 25+ years