UK Copywriters Directory - Content strategy

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    Brand Positioning / Message Clarity / Narrative Strategy / Tone of Voice / Big Ideas ___ Call me a narrative strategist. A clarity consultant. Or just a copywriter. Whatever the label, the jobโ€™s the same: helping people understand why your business is brill. Not the best at explaining yourself? Iโ€™ll help people understand why youโ€™re good at what you do. ______________________________________________________________ WHAT THEY SAY โ€œLee offers creative and clever solutions. Our copy looks slick and grabs attention. Give him your money.โ€ โ€“ Matt, Kimpton "โ€œLee is really excellent at what he does and is an absolute pleasure to work with.โ€ โ€“ Emily, EAT Landscape โ€œFrom the start, Lee has worked hard to understand the organisation and really get us. The way he wrote about the work we do and the sensitivity to the people we support has been great throughout.โ€ โ€“ Ellie, YMCA Together ____ Iโ€™ve loved the written word for as long as I can remember. Mind you, Iโ€™ve distrusted it since I misspelt โ€˜Februaryโ€™ in a school competition, aged 9. One missing letter cost me first place and a giant Easter egg. I carried that love (and healthy distrust of spellings) into my first marketing role as a commercial copywriter for a leading Liverpool radio station. Nothing teaches you how much brands like to waffle quite like writing radio ads. Be short, sharp and clear or immediately forgotten. Over the next decade and a half, I worked for several other well-known media companies as a copywriter, content strategist, head of sales and commercial director. During that time, I realised most businesses donโ€™t struggle because they lack expertise. They struggle because they explain themselves badly. Thatโ€™s where my experience โ€“ and lifelong love of writing โ€“ comes in.

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    As a business owner or senior leader, you've built something worth talking about. The problem is finding the time and the right words to shout about it in a way that speaks to people in the right tone of voice. I work with established B2B businesses that are really good at what they do, but don't always sound like it. My job is to get under the skin of your business, understand what makes you different, and turn that into copy and content that actually works. I'm also a bit of a strategy nerd, so I like to dig into the strategic thinking that ties it all together. I spent over five years writing for an internationally syndicated print magazine, which taught me how to research properly, ask the questions other people miss, and write in a way that keeps people reading. This helped to shape my style and how I work. I'm based in Margate, Kent, but I work with clients across the UK.

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    ๐–๐‡๐Ž ๐€๐Œ ๐ˆ? ๐Ÿ‘‹ Iโ€™m Sanina, a former journalist-turned-freelance-copywriter. ๐Ÿ† I'm an industry awards judge & run The Awards Clinic (my awards-writing service) in addition to providing content strategy & delivery support. โŒจ๏ธ Iโ€™ve been writing for 20+ years. My experience spans: โšฌ Print and broadcast journalism โšฌ In-house local Government communications โšฌ Agency-side PR & content/inbound marketing ๐–๐‡๐˜ ๐‚๐‡๐Ž๐Ž๐’๐„ ๐Œ๐„? Iโ€™ve been writing since the age of 17, when I started out as a trainee reporter at my local newspaper. More than 20 years later, Iโ€™m still writing. Over the years, Iโ€™ve helped a wide range of B2B and B2C businesses, agencies and individuals across a variety of sectors generate leads and increase sales by communicating the right messages to the right people at the right time. ๐–๐‡๐€๐“โ€™๐’ ๐ˆ๐“ ๐‹๐ˆ๐Š๐„ ๐“๐Ž ๐–๐Ž๐‘๐Š ๐–๐ˆ๐“๐‡ ๐Œ๐„? Iโ€™m quick-thinking, results-driven and passionate about producing copy that delivers on multiple levels (thatโ€™s how I describe myself, anyway). And hereโ€™s what some of my clients have to say about me: 1. '๐˜ž๐˜ฐ๐˜ณ๐˜ฌ๐˜ช๐˜ฏ๐˜จ ๐˜ธ๐˜ช๐˜ต๐˜ฉ ๐˜š๐˜ข๐˜ฏ๐˜ช๐˜ฏ๐˜ข ๐˜ช๐˜ด ๐˜ข๐˜ญ๐˜ธ๐˜ข๐˜บ๐˜ด ๐˜ข ๐˜ฑ๐˜ญ๐˜ฆ๐˜ข๐˜ด๐˜ถ๐˜ณ๐˜ฆ. ๐˜š๐˜ฉ๐˜ฆ ๐˜ฑ๐˜ณ๐˜ฐ๐˜ฎ๐˜ฐ๐˜ต๐˜ฆ๐˜ด ๐˜ค๐˜ฐ๐˜ฏ๐˜ต๐˜ฆ๐˜ฏ๐˜ต ๐˜ฎ๐˜ข๐˜ณ๐˜ฌ๐˜ฆ๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ฃ๐˜ฆ๐˜ด๐˜ต ๐˜ฑ๐˜ณ๐˜ข๐˜ค๐˜ต๐˜ช๐˜ค๐˜ฆ ๐˜ฃ๐˜บ ๐˜ฑ๐˜ณ๐˜ฐ๐˜ฅ๐˜ถ๐˜ค๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ณ๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ฑ๐˜ช๐˜ฆ๐˜ค๐˜ฆ๐˜ด ๐˜ฐ๐˜ง ๐˜ค๐˜ฐ๐˜ฏ๐˜ต๐˜ฆ๐˜ฏ๐˜ต ๐˜ง๐˜ฐ๐˜ณ ๐˜ฅ๐˜ช๐˜ง๐˜ง๐˜ฆ๐˜ณ๐˜ฆ๐˜ฏ๐˜ต ๐˜ฑ๐˜ฐ๐˜ช๐˜ฏ๐˜ต๐˜ด ๐˜ช๐˜ฏ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ค๐˜ถ๐˜ด๐˜ต๐˜ฐ๐˜ฎ๐˜ฆ๐˜ณ ๐˜ซ๐˜ฐ๐˜ถ๐˜ณ๐˜ฏ๐˜ฆ๐˜บ. ๐˜๐˜ฆ๐˜ณ ๐˜ด๐˜ถ๐˜ฑ๐˜ฑ๐˜ฐ๐˜ณ๐˜ต ๐˜ฉ๐˜ข๐˜ด ๐˜ฃ๐˜ฆ๐˜ฆ๐˜ฏ ๐˜ช๐˜ฏ๐˜ท๐˜ข๐˜ญ๐˜ถ๐˜ข๐˜ฃ๐˜ญ๐˜ฆ ๐˜ช๐˜ฏ ๐˜ฉ๐˜ฆ๐˜ญ๐˜ฑ๐˜ช๐˜ฏ๐˜จ ๐˜ถ๐˜ด ๐˜ต๐˜ฐ ๐˜ฃ๐˜ถ๐˜ช๐˜ญ๐˜ฅ ๐˜ฎ๐˜ฐ๐˜ฎ๐˜ฆ๐˜ฏ๐˜ต๐˜ถ๐˜ฎ ๐˜ฃ๐˜ฆ๐˜ฉ๐˜ช๐˜ฏ๐˜ฅ ๐˜ฐ๐˜ถ๐˜ณ ๐˜ฏ๐˜ฆ๐˜ธ ๐˜ค๐˜ฐ๐˜ฏ๐˜ต๐˜ฆ๐˜ฏ๐˜ต ๐˜ฎ๐˜ข๐˜ณ๐˜ฌ๐˜ฆ๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ฑ๐˜ณ๐˜ฐ๐˜จ๐˜ณ๐˜ข๐˜ฎ๐˜ฎ๐˜ฆ, ๐˜ธ๐˜ฆ ๐˜ธ๐˜ฐ๐˜ถ๐˜ญ๐˜ฅ๐˜ฏ'๐˜ต ๐˜ฉ๐˜ข๐˜ท๐˜ฆ ๐˜ฎ๐˜ข๐˜ฅ๐˜ฆ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ด๐˜ข๐˜ฎ๐˜ฆ ๐˜ฑ๐˜ณ๐˜ฐ๐˜จ๐˜ณ๐˜ฆ๐˜ด๐˜ด ๐˜ธ๐˜ช๐˜ต๐˜ฉ๐˜ฐ๐˜ถ๐˜ต ๐˜ฉ๐˜ฆ๐˜ณ.' โ€“ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ง๐š๐ ๐ž๐ซ. 2. โ€˜๐˜š๐˜ข๐˜ฏ๐˜ช๐˜ฏ๐˜ข ๐˜ช๐˜ด ๐˜ข ๐˜ฉ๐˜ช๐˜จ๐˜ฉ๐˜ญ๐˜บ ๐˜ด๐˜ฌ๐˜ช๐˜ญ๐˜ญ๐˜ฆ๐˜ฅ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ฆ๐˜น๐˜ฑ๐˜ฆ๐˜ณ๐˜ช๐˜ฆ๐˜ฏ๐˜ค๐˜ฆ๐˜ฅ ๐˜ค๐˜ฐ๐˜ฑ๐˜บ๐˜ธ๐˜ณ๐˜ช๐˜ต๐˜ฆ๐˜ณ, ๐˜ธ๐˜ฉ๐˜ฐ ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ๐˜ด ๐˜ฒ๐˜ถ๐˜ช๐˜ค๐˜ฌ๐˜ญ๐˜บ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ข๐˜ค๐˜ค๐˜ถ๐˜ณ๐˜ข๐˜ต๐˜ฆ๐˜ญ๐˜บ ๐˜ต๐˜ฐ ๐˜ค๐˜ณ๐˜ฆ๐˜ข๐˜ต๐˜ฆ ๐˜ฆ๐˜ฏ๐˜จ๐˜ข๐˜จ๐˜ช๐˜ฏ๐˜จ ๐˜ค๐˜ฐ๐˜ฑ๐˜บ ๐˜ต๐˜ฉ๐˜ข๐˜ต ๐˜ช๐˜ด ๐˜ฐ๐˜ฏ ๐˜ฑ๐˜ฐ๐˜ช๐˜ฏ๐˜ต ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ ๐˜ต๐˜ช๐˜ฎ๐˜ฆ. ๐˜š๐˜ฉ๐˜ฆ ๐˜ช๐˜ด ๐˜ฑ๐˜ณ๐˜ฐ๐˜ง๐˜ฆ๐˜ด๐˜ด๐˜ช๐˜ฐ๐˜ฏ๐˜ข๐˜ญ, ๐˜ข๐˜ฑ๐˜ฑ๐˜ณ๐˜ฐ๐˜ข๐˜ค๐˜ฉ๐˜ข๐˜ฃ๐˜ญ๐˜ฆ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ง๐˜ณ๐˜ช๐˜ฆ๐˜ฏ๐˜ฅ๐˜ญ๐˜บ, ๐˜ธ๐˜ช๐˜ต๐˜ฉ ๐˜ข๐˜ฏ ๐˜ฆ๐˜บ๐˜ฆ ๐˜ง๐˜ฐ๐˜ณ ๐˜ข ๐˜ค๐˜ฐ๐˜ฎ๐˜ฑ๐˜ญ๐˜ฆ๐˜น ๐˜ฃ๐˜ณ๐˜ช๐˜ฆ๐˜ง ๐˜ข๐˜ฏ๐˜ฅ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ณ๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ธ๐˜ฐ๐˜ณ๐˜ฅ๐˜ด ๐˜ต๐˜ฐ ๐˜ฉ๐˜ฆ๐˜ญ๐˜ฑ ๐˜ข๐˜ฏ๐˜บ ๐˜ต๐˜บ๐˜ฑ๐˜ฆ ๐˜ฐ๐˜ง ๐˜ฃ๐˜ถ๐˜ด๐˜ช๐˜ฏ๐˜ฆ๐˜ด๐˜ด.โ€™ โ€“ ๐ƒ๐ข๐ซ๐ž๐œ๐ญ๐จ๐ซ. 3. '๐˜š๐˜ข๐˜ฏ๐˜ช๐˜ฏ๐˜ข ๐˜ช๐˜ด ๐˜ฐ๐˜ฏ๐˜ฆ ๐˜ฐ๐˜ง ๐˜ต๐˜ฉ๐˜ฐ๐˜ด๐˜ฆ ๐˜ธ๐˜ณ๐˜ช๐˜ต๐˜ฆ๐˜ณ๐˜ด ๐˜บ๐˜ฐ๐˜ถ ๐˜ค๐˜ข๐˜ฏ ๐˜ต๐˜ณ๐˜ถ๐˜ด๐˜ต. ๐˜š๐˜ฉ๐˜ฆ ๐˜ข๐˜ด๐˜ฌ๐˜ด ๐˜ข๐˜ญ๐˜ญ ๐˜ฐ๐˜ง ๐˜ต๐˜ฉ๐˜ฆ ๐˜ณ๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ฒ๐˜ถ๐˜ฆ๐˜ด๐˜ต๐˜ช๐˜ฐ๐˜ฏ๐˜ด ๐˜ข๐˜ฏ๐˜ฅ ๐˜ฑ๐˜ถ๐˜ต๐˜ด ๐˜ข ๐˜ฉ๐˜ช๐˜จ๐˜ฉ ๐˜ญ๐˜ฆ๐˜ท๐˜ฆ๐˜ญ ๐˜ฐ๐˜ง ๐˜ค๐˜ข๐˜ณ๐˜ฆ ๐˜ช๐˜ฏ๐˜ต๐˜ฐ ๐˜ฉ๐˜ฆ๐˜ณ ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ, ๐˜ฎ๐˜ข๐˜ฌ๐˜ช๐˜ฏ๐˜จ ๐˜ด๐˜ถ๐˜ณ๐˜ฆ ๐˜ต๐˜ฉ๐˜ข๐˜ต ๐˜ฉ๐˜ฆ๐˜ณ ๐˜ต๐˜ฐ๐˜ฏ๐˜ฆ, ๐˜ญ๐˜ข๐˜ฏ๐˜จ๐˜ถ๐˜ข๐˜จ๐˜ฆ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ข๐˜ค๐˜ค๐˜ถ๐˜ณ๐˜ข๐˜ค๐˜บ ๐˜ฉ๐˜ช๐˜ต๐˜ด ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฃ๐˜ณ๐˜ช๐˜ฆ๐˜ง. ๐˜'๐˜ท๐˜ฆ ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ๐˜ฆ๐˜ฅ ๐˜ธ๐˜ช๐˜ต๐˜ฉ ๐˜ฉ๐˜ฆ๐˜ณ ๐˜ฐ๐˜ฏ ๐˜ข ๐˜ฏ๐˜ถ๐˜ฎ๐˜ฃ๐˜ฆ๐˜ณ ๐˜ฐ๐˜ง ๐˜ฑ๐˜ณ๐˜ฐ๐˜ซ๐˜ฆ๐˜ค๐˜ต๐˜ด ๐˜ง๐˜ฐ๐˜ณ ๐˜ข ๐˜ณ๐˜ข๐˜ฏ๐˜จ๐˜ฆ ๐˜ฐ๐˜ง ๐˜ข๐˜ถ๐˜ฅ๐˜ช๐˜ฆ๐˜ฏ๐˜ค๐˜ฆ๐˜ด ๐˜ข๐˜ฏ๐˜ฅ ๐˜ด๐˜ฉ๐˜ฆ ๐˜ฉ๐˜ข๐˜ด ๐˜ค๐˜ฐ๐˜ฏ๐˜ด๐˜ช๐˜ด๐˜ต๐˜ฆ๐˜ฏ๐˜ต๐˜ญ๐˜บ ๐˜ฅ๐˜ฆ๐˜ญ๐˜ช๐˜ท๐˜ฆ๐˜ณ๐˜ฆ๐˜ฅ.' - ๐‚๐จ๐ง๐ญ๐ž๐ง๐ญ ๐ƒ๐ข๐ซ๐ž๐œ๐ญ๐จ๐ซ. 4. '๐˜ ๐˜ง๐˜ฐ๐˜ถ๐˜ฏ๐˜ฅ ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ๐˜ช๐˜ฏ๐˜จ ๐˜ธ๐˜ช๐˜ต๐˜ฉ ๐˜š๐˜ข๐˜ฏ๐˜ช๐˜ฏ๐˜ข ๐˜ข ๐˜ท๐˜ฆ๐˜ณ๐˜บ ๐˜ฆ๐˜ข๐˜ด๐˜บ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ฑ๐˜ฐ๐˜ด๐˜ช๐˜ต๐˜ช๐˜ท๐˜ฆ ๐˜ฆ๐˜น๐˜ฑ๐˜ฆ๐˜ณ๐˜ช๐˜ฆ๐˜ฏ๐˜ค๐˜ฆ. ๐˜ˆ๐˜ง๐˜ต๐˜ฆ๐˜ณ ๐˜ซ๐˜ถ๐˜ด๐˜ต ๐˜ฐ๐˜ฏ๐˜ฆ ๐˜ฎ๐˜ฆ๐˜ฆ๐˜ต๐˜ช๐˜ฏ๐˜จ, ๐˜ด๐˜ฉ๐˜ฆ ๐˜ฉ๐˜ข๐˜ฅ ๐˜จ๐˜ณ๐˜ข๐˜ด๐˜ฑ๐˜ฆ๐˜ฅ ๐˜ฐ๐˜ถ๐˜ณ ๐˜ค๐˜ฐ๐˜ฏ๐˜ค๐˜ฆ๐˜ฑ๐˜ต ๐˜ข๐˜ฏ๐˜ฅ, ๐˜ธ๐˜ช๐˜ต๐˜ฉ๐˜ช๐˜ฏ ๐˜ข ๐˜ธ๐˜ฆ๐˜ฆ๐˜ฌ, ๐˜ฉ๐˜ข๐˜ฅ ๐˜ธ๐˜ณ๐˜ช๐˜ต๐˜ต๐˜ฆ๐˜ฏ ๐˜ฎ๐˜ฐ๐˜ด๐˜ต ๐˜ฐ๐˜ง ๐˜ฐ๐˜ถ๐˜ณ ๐˜ธ๐˜ฆ๐˜ฃ๐˜ด๐˜ช๐˜ต๐˜ฆ ๐˜ค๐˜ฐ๐˜ฑ๐˜บ, ๐˜ฅ๐˜ฆ๐˜ญ๐˜ช๐˜ท๐˜ฆ๐˜ณ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฆ๐˜น๐˜ข๐˜ค๐˜ต ๐˜ด๐˜ต๐˜บ๐˜ญ๐˜ฆ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ต๐˜ฐ๐˜ฏ๐˜ฆ ๐˜ต๐˜ฉ๐˜ข๐˜ต ๐˜ธ๐˜ฆ ๐˜ธ๐˜ข๐˜ฏ๐˜ต๐˜ฆ๐˜ฅ. ๐˜ ๐˜ง๐˜ฐ๐˜ถ๐˜ฏ๐˜ฅ ๐˜ฉ๐˜ฆ๐˜ณ ๐˜ต๐˜ฐ ๐˜ฃ๐˜ฆ ๐˜ช๐˜ฏ๐˜ค๐˜ณ๐˜ฆ๐˜ฅ๐˜ช๐˜ฃ๐˜ญ๐˜บ ๐˜ค๐˜ณ๐˜ฆ๐˜ข๐˜ต๐˜ช๐˜ท๐˜ฆ, ๐˜ฑ๐˜ณ๐˜ฐ๐˜ง๐˜ฆ๐˜ด๐˜ด๐˜ช๐˜ฐ๐˜ฏ๐˜ข๐˜ญ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ท๐˜ฆ๐˜ณ๐˜บ ๐˜ฑ๐˜ณ๐˜ฐ๐˜ฎ๐˜ฑ๐˜ต, ๐˜ข๐˜ญ๐˜ธ๐˜ข๐˜บ๐˜ด ๐˜ณ๐˜ฆ๐˜ด๐˜ฑ๐˜ฐ๐˜ฏ๐˜ฅ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฐ ๐˜ฆ๐˜ฎ๐˜ข๐˜ช๐˜ญ๐˜ด ๐˜ด๐˜ต๐˜ณ๐˜ข๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ข๐˜ธ๐˜ข๐˜บ. ๐˜š๐˜ฉ๐˜ฆ ๐˜ฎ๐˜ฆ๐˜ต ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ ๐˜ฅ๐˜ฆ๐˜ข๐˜ฅ๐˜ญ๐˜ช๐˜ฏ๐˜ฆ, ๐˜ฐ๐˜ง๐˜ต๐˜ฆ๐˜ฏ ๐˜ฅ๐˜ฆ๐˜ญ๐˜ช๐˜ท๐˜ฆ๐˜ณ๐˜ช๐˜ฏ๐˜จ ๐˜ข๐˜ฉ๐˜ฆ๐˜ข๐˜ฅ ๐˜ฐ๐˜ง ๐˜ต๐˜ช๐˜ฎ๐˜ฆ.' - ๐Œ๐š๐ง๐š๐ ๐ข๐ง๐  ๐ƒ๐ข๐ซ๐ž๐œ๐ญ๐จ๐ซ. 5. '๐˜š๐˜ข๐˜ฏ๐˜ช๐˜ฏ๐˜ข ๐˜ช๐˜ด ๐˜ข๐˜ฎ๐˜ข๐˜ป๐˜ช๐˜ฏ๐˜จ. ๐˜ˆ๐˜ต ๐˜ง๐˜ช๐˜ณ๐˜ด๐˜ต ๐˜ด๐˜ฉ๐˜ฆ ๐˜ธ๐˜ข๐˜ด ๐˜ฃ๐˜ณ๐˜ฐ๐˜ถ๐˜จ๐˜ฉ๐˜ต ๐˜ฐ๐˜ฏ ๐˜ต๐˜ฐ ๐˜ธ๐˜ณ๐˜ช๐˜ต๐˜ฆ ๐˜ง๐˜ฐ๐˜ณ ๐˜ฐ๐˜ฏ๐˜ฆ ๐˜ฃ๐˜ณ๐˜ข๐˜ฏ๐˜ฅ, ๐˜ฃ๐˜ถ๐˜ต ๐˜ฃ๐˜ฆ๐˜ง๐˜ฐ๐˜ณ๐˜ฆ ๐˜ญ๐˜ฐ๐˜ฏ๐˜จ ๐˜ด๐˜ฉ๐˜ฆ ๐˜ธ๐˜ข๐˜ด ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ๐˜ช๐˜ฏ๐˜จ ๐˜ข๐˜ค๐˜ณ๐˜ฐ๐˜ด๐˜ด ๐˜ข ๐˜ฏ๐˜ถ๐˜ฎ๐˜ฃ๐˜ฆ๐˜ณ ๐˜ฐ๐˜ง ๐˜ฐ๐˜ถ๐˜ณ ๐˜ค๐˜ญ๐˜ช๐˜ฆ๐˜ฏ๐˜ต๐˜ด ๐˜ฃ๐˜ฆ๐˜ค๐˜ข๐˜ถ๐˜ด๐˜ฆ ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ๐˜ฐ๐˜ฏ๐˜ฆ ๐˜ธ๐˜ข๐˜ฏ๐˜ต๐˜ฆ๐˜ฅ ๐˜ฉ๐˜ฆ๐˜ณ. ๐˜๐˜ต'๐˜ด ๐˜ณ๐˜ข๐˜ณ๐˜ฆ ๐˜ต๐˜ฐ ๐˜ฃ๐˜ณ๐˜ช๐˜ฏ๐˜จ ๐˜ข ๐˜ฏ๐˜ฆ๐˜ธ ๐˜ฑ๐˜ฆ๐˜ณ๐˜ด๐˜ฐ๐˜ฏ ๐˜ช๐˜ฏ๐˜ต๐˜ฐ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ต๐˜ฆ๐˜ข๐˜ฎ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ง๐˜ฆ๐˜ฆ๐˜ญ ๐˜ญ๐˜ช๐˜ฌ๐˜ฆ ๐˜บ๐˜ฐ๐˜ถ ๐˜ค๐˜ข๐˜ฏ ๐˜ช๐˜ฏ๐˜ด๐˜ต๐˜ข๐˜ฏ๐˜ต๐˜ญ๐˜บ ๐˜ต๐˜ณ๐˜ถ๐˜ด๐˜ต ๐˜ต๐˜ฉ๐˜ฆ๐˜ฎ, ๐˜บ๐˜ฆ๐˜ต ๐˜ต๐˜ฉ๐˜ข๐˜ต'๐˜ด ๐˜ฆ๐˜น๐˜ข๐˜ค๐˜ต๐˜ญ๐˜บ ๐˜ธ๐˜ฉ๐˜ข๐˜ต ๐˜ฉ๐˜ข๐˜ฑ๐˜ฑ๐˜ฆ๐˜ฏ๐˜ฆ๐˜ฅ ๐˜ฉ๐˜ฆ๐˜ณ๐˜ฆ.' - ๐ƒ๐ข๐ ๐ข๐ญ๐š๐ฅ ๐‚๐จ๐ง๐ญ๐ž๐ง๐ญ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ง๐š๐ ๐ž๐ซ. ๐Ÿ”น ๐…๐จ๐ซ ๐Ÿ๐ฎ๐ซ๐ญ๐ก๐ž๐ซ ๐ข๐ง๐ฌ๐ข๐ ๐ก๐ญ, ๐ซ๐ž๐š๐ ๐ฆ๐ฒ ๐Ÿ๐ฎ๐ฅ๐ฅ ๐ฅ๐ข๐ฌ๐ญ ๐จ๐Ÿ ๐œ๐ฅ๐ข๐ž๐ง๐ญ ๐ญ๐ž๐ฌ๐ญ๐ข๐ฆ๐จ๐ง๐ข๐š๐ฅ๐ฌ - www.skcopyco.com/clients-comments/ ๐–๐‡๐Ž ๐‡๐€๐•๐„ ๐ˆ ๐–๐Ž๐‘๐Š๐„๐ƒ ๐–๐ˆ๐“๐‡? ๐Œ๐ฒ ๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ข๐ง๐œ๐ฅ๐ฎ๐๐ž: Debenhams, Holland & Barrett, PwC, HS2, Mitchells & Butlers, Anwyl Homes, Papa John's Pizza, SCS, Pitney Bowes, Purplebricks, HomeServe, the University of Birmingham, Midlands Aerospace Alliance, Co-op, Dignity Funerals, and many more. ๐’๐ž๐œ๐ญ๐จ๐ซ๐ฌ ๐œ๐จ๐ฏ๐ž๐ซ๐ž๐ ๐ข๐ง๐œ๐ฅ๐ฎ๐๐ž: construction, professional services, property, healthcare, manufacturing, engineering, education, retail, hospitality, technology, charities, public sector and utilities. ๐‡๐Ž๐– ๐‚๐€๐ ๐ˆ ๐‡๐„๐‹๐ ๐˜๐Ž๐”? Clients come to me for content: 1. Direction. 2. Creation. ๐Œ๐ฒ ๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ ๐ฌ๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ ๐ฌ๐ž๐ซ๐ฏ๐ข๐œ๐ž๐ฌ ๐ข๐ง๐œ๐ฅ๐ฎ๐๐ž: content plans, content audits, brand propositions and key messaging and tone of voice guidance. ๐Œ๐ฒ ๐œ๐จ๐ฉ๐ฒ๐ฐ๐ซ๐ข๐ญ๐ข๐ง๐  ๐ฌ๐ž๐ซ๐ฏ๐ข๐œ๐ž๐ฌ ๐œ๐จ๐ฏ๐ž๐ซ ๐š๐ฅ๐ฅ ๐Ÿ๐จ๐ซ๐ฆ๐ฌ ๐จ๐Ÿ ๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ: including SEO copywriting, blogs, thought leadership, white papers, brochures, reports, website copy, media releases, email campaigns, social media posts, newsletters and awards entries. ๐‡๐Ž๐– ๐‚๐€๐ ๐˜๐Ž๐” ๐‚๐Ž๐๐“๐€๐‚๐“ ๐Œ๐„? ๐Ÿ”น To discuss your content requirements with me, call me on 07810 636 748 or email me at sanina@skcopyco.com, and Iโ€™ll get straight back to you. To find out more about me and my services or to see some examples of my work, visit www.skcopyco.com. ๐๐’: ๐˜๐จ๐ฎ ๐œ๐š๐ง ๐š๐ฅ๐ฌ๐จ ๐Ÿ๐ข๐ง๐ ๐จ๐ฎ๐ญ ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐ฆ๐ž ๐ข๐ง ๐ญ๐ก๐ข๐ฌ ๐๐ซ๐จ๐‚๐จ๐ฉ๐ฒ๐ฐ๐ซ๐ข๐ญ๐ž๐ซ๐ฌ ๐Œ๐ž๐ฆ๐›๐ž๐ซ ๐’๐ฉ๐จ๐ญ๐ฅ๐ข๐ ๐ก๐ญ ๐ข๐ง๐ญ๐ž๐ซ๐ฏ๐ข๐ž๐ฐ - www.procopywriters.co.uk/2017/08/sanina-kaur-procopywriters-member-spotlight/

  • PRO
    Connect with your audience by untangling complexity and freeing simplicity. Portfolio includes Dell, Lenovo and Samsung. Get in touch today. SERVICES โœ’BLOG POSTSโœ’ โ€ข Are blog posts taking up too much of your time? โ€ข Want to drive people to your website with useful content? โ€ข Would you like to talk to your audience in a non-technical way? Hiring a blog copywriter will: โ€ข Free up your time โ€ข Improve SEO (Search Engine Optimization) โ€ข Target your audience โ€ข Engage your readers โœ’WEBSITE CONTENTโœ’ โ€ข Are you looking at redesigning your website? โ€ข Does your website struggle to convert visitors? โ€ข Want to rank better in search engines? As a technology company, you may have lots of jargon, but your clients might not understand it. I write complex information simply, so your services and products connect with your audience. I optimise the content so your website ranks better in Google, and use other copywriting techniques to help convert your prospects. โœ’CASE STUDIESโœ’ Most case studies are boring and uninteresting to read. This is because they fail to engage the reader and create a compelling story. But when done right, a case study is a great opportunity for your reader to relate to someone who overcame their problem by using your products or services. Case studies have all the potential ingredients to connect with your audience, such as: โ€ข Building trust by example โ€ข Explaining the customer journey through storytelling โ€ข Using real-world, human examples to establish empathy โ€ข Demonstrating how your services or products resolved the customer pain points ALL SERVICES: โ€ข Blog articles, blog posts โ€ข IT copywriting โ€ข Tech copywriter โ€ข Website copywriting โ€ข B2B content writing โ€ข SEO copywriting โ€ข White papers โ€ข Case studies โ€ข Social media posts โ€ข Website content reviews โ€ข Website usability evaluations LET'S TALK! If you were thinking 'this is me' to any of the above - let's talk about how I can help. - Richard Website: www.kingcopywriting.co.uk | Email: richard@kingcopywriting.co.uk | Phone: 07794494879 P.S. Although I specialise in writing for the technology sector, I've also written for a variety of other industries including travel and health. Don't hesitate to get in touch whatever space you're in.

  • PRO
    Strategic copy. Smooth process. Friendly service. Effective outcomes. Hi, Iโ€™m Sarah, your one-stop website copy woman. Website copy, blog content, case studies and website copy audits for female and non-binary entrepreneurs in the UK, Spain and beyond who want more enquiries from your next-level clients. I love working with: ยท coaches ยท consultants ยท trainers ยท web designers ยท graphic designers ยท photographers ยท copywriters ยท translators ยท interpreters ยท architects ยท interior designers ยท landscape architects ยท psychologists ยท therapists ยท nutritionists and any other service-based business, as well as cultural and historical organisations. Work with me for strategic copy that inspires trust, ignites the imagination and converts more visits into calls. ๐Ÿ‘ฉโ€๐Ÿ’ป SEO website copy ยท Craft compelling offers that show why your services provide the solution your right-fit clients are searching for. ยท One-page websites, multi-page websites, new pages or page rewrites. Perfect for busy business owners who want an easy, scheduled process that requires minimal input from you but still gives you full control over the end result. โœ๐Ÿผ SEO blog content ยท Bring in more traffic, answer your audience's questions, build trust and drive leads. ยท Short, medium or long articles, packages or retainers to populate your blog with purposeful content. Ideal if you want to keep growing your audience, improve search engine results and consolidate your reputation as an expert. โญ๏ธ Case studies ยท Show how you transform frustration into satisfaction so your ideal clients feel excited to work with you. ยท Mini or optimal case studies for your main landing pages, portfolio or blog (and an asset you can use in all your other marketing channels). Let's highlight your experience, give a real insight into how you solve problems and adapt your services to each project, and fire up the imagination of your future clients. ๐ŸŒฟWebsite Copy Clinic ยท Get a strategic website outline before you start writing your own copy or a step-by-step action plan to improve the existing copy on one or all of your website pages. ยท A clear roadmap in under a week to give you clarity and confidence about which words go where and why. The budget-friendly option for female entrepreneurs who know your website is the key to getting more enquiries and higher-paying clients but you're not quite ready to invest in done-for-you copy. Send me a message or book a free 30-minute call and we'll dig straight in to your copy needs. https://calendly.com/seedwords/30-minute-call

  • PRO
    Do you need words that are, well, less wordy? I think weโ€™re going to get along. Iโ€™m a copywriter and content designer on a mission to stamp out crap content and write words that people actually read.

  • PRO
    Hello! Iโ€™m Lindsey, otherwise known as Wordy Bird, Iโ€™m an experienced freelance copywriter with a background in B2B and professional services. As you might expect from the name, I absolutely love words and what they can achieve. I love the way they can inform, persuade, convince, inspire and encourage. But more than that, Iโ€™m fascinated by the psychology behind the words. I enjoy the challenge of trying to find the right words that will motivate someone to buy your product or service. Iโ€™ve worked for a wide range of clients in various sectors including financial planning, accountancy, mortgages, marketing, IT and telecoms, charities, education and the arts.But Iโ€™ve also written about pond dye so this Wordy Bird isnโ€™t one for being pigeon-holed. The type of projects I usually take on include: - Blog creation - Mailers, adverts - Content Strategy - Case studies, client stories - Brochures, guides - Straplines - Video scripts - Press releases - Email campaigns, newsletters - Landing pages, website copy. - Tone of voice But whatever the format, Iโ€™m here to create copy that will engage your audience and make them sit up and notice. It would be great to find the right words for your business. Take a look at my website for more details and do get in touch for a chat.

  • PRO
    Hello! Iโ€™m an expert in the written word, providing editorial services to authors, publishers and businesses, helping them create polished, impactful content that connects with their audiences and achieves their goals. My extensive experience includes working on books, academic articles, business newsletters, blogs and personal memoirs. This means I can provide versatile and creative editorial support tailored to your project, with helpful advice, encouragement, and meticulous attention to detail. I can help you craft clear, compelling, and error-free content that resonates with your audience. These are the key services I offer: Editorial support: providing expert feedback on subject coverage, structure, flow, readability and tone Copy editing: making in-depth checks for consistency, clarity, and relevance; ensuring grammar, syntax, diction, spelling and punctuation are correct; reducing over-long sentences and paragraphs where required; double-checking text references and ensuring footnotes are accurate; removing unwanted formatting and ensure fonts used in headings and text are consistent throughout Proofreading: undertaking a final check for spelling and punctuation errors in headings and body copy; reviewing for consistency of headings, references and pagination; ensuring font consistency; addressing missing or repeated text; verifying source references, captions to diagrams and illustrations My background includes working for publishers such as Penguin Books, Macmillan and Heinemann. Iโ€™ve also worked as marketing and business development manager for a top twenty accountancy firm but in 2009 decided to set up my own business specialising in editorial consultancy. Recent projects have included editing the memoirs of an eminent neurosurgeon, editing a police procedural thriller, drafting newsletters and press releases for the International Stress Management Association, and editing a book on infrastructure development in Africa. I attend Indie Book Fairs, which promote self-published authors, and business networking events in my local area of South Oxfordshire. Iโ€™m proud to have been awarded as a winner in the SME 500 Awards 2025, and as a winner in the Global 100 Business Excellence Awards 2026. My writing skills come in useful as part of the voluntary work I do in my home town of Thame: I write press releases for Thame Players Theatre Company (who own the popular Players Theatre, run entirely by volunteers), and help to promote our guided Midsomer Walking Tours of Thame (a major destination for Midsomer Murders filming locations). When Iโ€™m not working, I love listening to classical music and reading crime thrillers. Iโ€™m also a foodie who loves cooking.

  • PRO
    Combining communication skills with a passion for business growth. I'm a rural economic development consultant as well as a copywriter, and I have specialist knowledge of the food and drink, tourism, land based industries and the green economy. Engaging product descriptions, appealing tourism descriptive copy and informed food and drink brand positioning are all writing strengths. I have a solid track record of securing industry award wins for my clients, and of writing successful funding applications. My approach is to work in partnership with clients to help them achieve their performance objectives. Based in south west Scotland I provide copywriting services to clients based in the UK and Ireland.

  • PRO
    Buyer-focused messaging shaped by experience on every side of the table โ€“ in-house, agency, startup, and freelance โ€“ plus a decade in psychology and marketing. Trusted by global brands including: Amazon Web Services (AWS), Hewlett Packard Enterprise (HPE), PayPal, Adobe, Fujitsu, SAP, Tata Consultancy Services (TCS), Shell, DHL, Palo Alto Networks, Equinix, Sutherland Global, Cloudera, OpenText Cybersecurity, Havas, Riverbed, Rimini Street, Instructure, Ideagen, Vialto, and more. Iโ€™ve written about everything from AI, cloud transformation, cybersecurity and multicloud networking to health tech, fintech and payments, education, HR, e-commerce, insurance and sustainability. Whatever the topic, my goal is to make complex ideas clear and worth caring about. That can mean deeply researched ebooks, white papers, case studies and reports โ€“ or sharper conversion-driven copy for ads, emails and landing pages. Beyond published copy, I also develop content strategy, brand messaging and tone of voice guidelines, so everything sounds intentional and consistent. ๐Ÿ“ฃ Visit my website for recent projects and pricing If you already have a brief, Iโ€™m ready to help bring it to life. If you need guidance, Iโ€™ll work with you to develop a bespoke plan. Drop me a message for a strategy chat. --------------------------------- What makes Sophie such a strong writer isnโ€™t just her brilliant copy. She brings a spirit of curiosity and teamwork that makes all the difference. She has a way of turning challenges into opportunities that lift the whole project up. Any team will be lucky to have Sophie on their side. - Ben, Creative Director, Just Global Sophie was absolutely wonderful to work with, and her attention to detail and organisation skills are second to none. I highly recommend booking Sophie for your next job, you won't go wrong! - Shwetha, Client Services, bbp agency Itโ€™s not often that you have the opportunity to work with a writer whoโ€™s as flexible and kind personally as they are talented professionally. But Sophie is not-your-average writer. โ€œExceptionalโ€ is the first word that comes to mind. - Kristen, Lead Writer, Just Global Sophie delivered some great content work for us. She understood the brief and got a handle on our client's industry really quickly. She turned the work around quickly and delivered it at a high level. Would definitely recommend Sophie to anyone. - Cosmo, Founder, Humanworks Sophie is an extremely talented individual and I am fortunate to have had her on my team. Her passion and enthusiasm for healthcare is inspiring. She is hardworking, dedicated and an absolute team player. I would highly recommend Sophie, and whoever lands her next - you are very lucky! - Vaishali, Head of Marketing, Visionable You have truly been amazing, praying we get to work together again as itโ€™s been a delight. - Harriet, Digital Strategy Director, Havas People

Pricing and Quoting

Guidance on how copywriters price and quote โ€“ with ballpark rates drawn from the ProCopywriters survey

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Looking For A Copywriter?

Member spotlight

Jonathan Wilcock

“In 2017 I went freelance and made a decision, to stop faffing and concentrate on brand copywriting. Nine years later, it still feels like the right move.”

Helen Johns

“I view each project as a new challenge to be solved, deploying all my knowledge and skills so that the resulting articles or books are the best they can be.”

Jo Millett

“Every comment, every tracked change, every amend is a pathway to you becoming more confident, clearer and a better writer.”

Bill Hinchen

“That weird visceral humanity we can instil into a string of words isnโ€™t quite within AIโ€™s remit.”

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