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Website copy copywriting

Website copy by ProCopywriters members, across every sector. Every piece links to the writer who wrote it.

114 pieces from 52 writers

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Website copy

Total involvement delivers content for new website

About us [landing page] Title: ABOUT US Text: Excellence in adventure for all pilot-owners [23-word intro] Do you dream of gaining your licence? Want to maximise your flying and offload ownership hassles? Need support to be a safer pilot? Or seek ways to inject adventure into your flights? [27-word intro] Echelon Air can make all this possible. As an experienced trainer and valued Cirrus Partner, our end-to-end servicing works to your needs and schedule. We do all we can to leave you flight ready and equipped for your next adventure. Number graphics 250+ Pilot graduates 600+ tonnes Carbon offset since 2021 9+ Training courses 40+ Years of instructor experience ABOUT US Dedicated and passionate… [148 words] We are committed to bringing superior flight experiences to those who require the best. But this isn’t solely about luxury travel and the delight of personal aircraft ownership. It’s about fresh destinations, resetting the priority clock and putting you firmly in the pilot’s seat. It’s our mission to help every graduating pilot answer the question of what comes next. We deliver this with comprehensive owner services, flexible training programmes, the invitation to join our bespoke flying adventures or shared insight to create your own. We’re here to reset the status quo of the pilot-owner experience. No need to seek separate training, maintenance and sales providers. We have aligned services that we tailor just for you. With us you’ll always feel connected. Benefit from our years of expertise owning and operating aircraft around the world. It’s a network to be part of. Our Fleet Modern and well-equipped Striving to always deliver best in class, our training fleet of Cirrus Aircraft is the safest, most advanced piston aircraft in general aviation. And comfort is second-to-none too. They’re all here – the SR20, SR22, SR22T and Vision Jet – with integrated digital flight displays and Garmin avionics fitted as standard. Our Flight One Tech G6 SR2X Simulator is an important part of our comprehensive scenario-based training. Cirrus-approved, with a functioning CAPS handle and full failure modes, it’s the ideal route to avionics knowhow or efficient recurrency training. New for 2024 we’re adding an Aeropro Eurofox high-wing STOL aircraft. A joy to fly with responsive, coordinated controls, it handles the shortest and roughest airstrips. Reconnect with your flying roots in this one-of-a-kind tailwheel. Through our pilot partners we can also secure other high-performance piston and turbine aircraft for rental and training. Just tell us what you need. [text block] Responsible aviation Reduced environmental impact We recognise our responsibility to leave the world better than we found it and fully commit to: • Offset our complete emissions footprint by 300%, • Support social entrepreneurs in developing economies, • Use Sustainable Aviation Fuel where possible, • Donate ±10% of profits to UK charitable causes. [content below to be laid out like this…] The Benefits of Echelon Air Like our aircraft fleet, you’ll find us modern and equipped. Always safety compliant, we’re never saddled by convention. Helping you take control of how you do aviation. Built-in adventure Finding routes to amazing places we help make the world a smaller and more diverting place. Excellence made simple Welcome to your one-stop-shop for all general aviation and aircraft owner needs. Tailored delivery Like your favourite restaurant, we always work to your tastes, serving the best of what’s available. 21st-century training Enjoy safe landings both in theory and practice with our approved simulator and leading in-flight avionics. Flexible programmes Keeping things accessible and actionable, flight training takes note of your motivations and availability. Total management Be free to fly as we take insurance, hangarage and maintenance firmly off your ‘To Do’ list. Global mindset In air miles and connections, we’re a company of the world. Tap into our network whenever needed. Ideal location Our Biggin Hill base offers easy London access or a taking-off point to wherever you need to be.

Science and technology
Rachel HodgesCreative Content - Strategic Thinking | Corporate storyteller
Website copy

Founder: Micro Oiseau multilingual and translation website

I am building a multilingual website in support of micro entrepreneurs and start-up businesses around the world. We offer a range of expert free and paid for marketing support in as many languages as possible. The website also acts as a showcase for enterprising translators to show off their skills. We're building a vibrant community, thriving and sharing together.

Science and technology
Jacky Fitt FRSAInforming, inspiring | GEO/SEO specialist | award-winning author and editor

In a competitive market place, Vamos Trekking needed to identify its USP and positioning and then work out how to communicate this to her ideal customers, sociable expats curious about exploring Switzerland.

Website copy

A website full of personality for a Swiss mountain guide

Vamos Trekking was set up by Marisa Galileo to share her love of hiking and connecting with other expats in her adopted home of Switzerland. Now that Marisa was coming to the end of her mountain guide training, she needed a website to act as a shop window for the tours that she offers.

Fuschia HuttonCross-cultural copywriter & transcreator for ethical brands expanding globally
Article

Case Study – SENS Stored Energy Systems

Narrativio

Learn how Girtz Industries improved engine testing reliability and efficiency with the SuperTorque 8Z starting system.

Engineering and manufacturingBrochuresWebsite copy
Sarah MacKinlayEnergy and B2B tech specialist | Thought leadership | Strategic B2B copywriter
Website copy

Ana Szabo photography – website content and tone of voice and layout consulting

I was asked to overhaul an independent wedding and portrait photographer's website as she repositioned the business. The brief was to fine tune her brand personality, hone the tone of voice and communicate the personal and story telling element of her work ethic and relationships with each client.

Lifestyle
melissa wheelerSenior freelance copywriter. Tone of voice, content strategy, UX writing and SEO
Website copy

Franchise Recruitment website

An example of an effective and well put together franchise recruitment website which acts as both lead-gen and franchise prospectus, in this case for a colourful and fun brand, Udderlicious.

Business, finance and law
Dan SherringtonFranchising Copywriting Specialist
Website copy

Web content for Zitko Group

Content that demonstrates Zitko Group's global reach and expert knowledge as a fire and security recruitment partner.

Business, finance and law
Becky SmithStrategic conversion copywriter
Website copy

#ChristmasInLeeds

Recent work has included writing copy for sections of the 'Christmas in Leeds' website. #ChristmasInLeeds is a LeedsBID project designed to guide people around Leeds city centre by showcasing local creative talent and sharing festive moments. This project is one of many initiatives brought to the city by Leeds Business Improvement District (LeedsBID). I work with the Marketing, Communications & Brand team on a weekly basis. LeedsBID is a business-led, not-for-profit organisation and represents 1,000 organisations.

Charities
Kathy Sharpe MCIPRFreelance Education Copywriter and Communications Consultant
Website copy

Clear, accessible web copy for an ADHD charity

Here's a brief extract from one of the resources pages: ADHD types and symptoms We're all different, and ADHD shows up differently for everyone, but three core traits sit at the heart of the condition: inattention, impulsivity and hyperactivity. These traits often show up in childhood in the following ways: • Inattention: easily distracted, struggles with concentration, difficulty staying organised • Impulsivity: impatience, risk-taking, disproportionate emotional responses • Hyperactivity: restless energy, constant talking, fidgeting, difficulty staying on task It's common for these behaviours to present differently across genders. For example, boys are often more physically hyperactive – hence the outdated stereotype of the disruptive, naughty boy. On the other hand, girls may appear quiet and inattentive, due to mental hyperactivity that can result in daydreaming or emotional overwhelm.

Charities
Sarah TownsendFreelance copywriter and editor since 1999. Transforming words from BLAH BLAH to TA-DA.
Website copy

Website for Meridian Risk Solutions Ltd

Design agency Pad Creative introduced me to Meridian RSL in January 2019. Meridian is a genuinely independent, specialist insurance broker. They wanted a new website that would stand out – in design and editorial – by showing that the client was at the heart of their business. With plenty of conversation that nailed down the client's uniqueness, all three partners in the project - the copywriter, designer and client – were in sync over working ethos, values and the drive for perfection. It resulted in a website with a tone of voice that suited and engaged their audience and stood out for its creativity.

Business, finance and law
Website copy

Website copy for Charlie Bigham’s

We love food. Proper food that's full of flavour, made with real, fresh ingredients. And we really love making food for people who share that passion. For us, every step of creating a dish matters, from sourcing and cooking the best ingredients, to serving and enjoying a delicious meal with people who make us smile.

Consumer goods
Megan DouglasBrand copywriter
Website copy

Website Copywriting for a Website Design Agency

My client, Wish Web Design, wanted to portray their agency as a one-stop destination for custom web design. The brief was to appeal, at least primarily, to a local audience. A bespoke service built from the ground up was the headline.

Malcolm CoxSEO Copywriter at Contentable | Content Writer | Creative Writer
Website copy

Suki Shufu website

Suki Shufu is a premium range of activewear and accessories for yoga and fitness. The company wanted a set of short, appealing lines to introduce key products in an image carousel on its home page. Our copy brings together all the key elements of the Suki Shufu brand: practical and health benefits, fashionable styling and strong lifestyle appeal. We also developed a brand narrative and an ‘About us’ page.

Lifestyle
Tom AlbrightonWriter and editor specialising in B2B and academic
Website copy

Website service page

We helped this record management company to launch their website and maintain it with new service pages. it was important to get the tone just right.

Website copy

Debt Hacker

Creating a tone-of-voice and all written content, including case studies and video interviews, for a campaign website. Also wrote FAQs, financial and technical text for app/tool.

Business, finance and law
Iain AitchSenior copywriter & ideas consultant: data, charity, thought leadership, tech & architecture
Website copy

Website Copywriting | Saunders Digital Ltd

Fresh website copy for a recently rebranded and repositioned digital marketing and cloud solutions company.

Science and technology
Sarah MullaneyShe's a Writer | Freelance Copywriter & Content Writer in the Midlands | B2B and B2C Copywriter with 9+ Years' Experience

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