UK Copywriters Directory - Digital and SEO Copywriting

Hi - thanks for taking the time to look me up! Want to Sell More of Your Stuff to More People, More Often, for More Money? Contact Me Today... Here's the Good News: With my words on your website or in any of your marketing materials, you'll sell loads more of your stuff to more people, more often...and at better prices. So, if you: • own a small business that needs to improve marketing ROI, • are an internet marketer who wants to boost your online sales, or • run an established bricks and mortar company pushing to increase market share ... ...then I can certainly help you get your marketing messages 'out there' in front of the right eyeballs. Engagement can be difficult after a Pandemic... And it's no easier during a security crisis (Russia in Ukraine), an economic downturn, record inflation and national unrest! It's true to say today's socially distanced digital marketplace demands powerful direct response copy more than ever before. Why? Because it cuts through all the above. Removes extraneous clutter and ‘noise’. People still need jobs, health care, economic security, freedom of choice, and a degree of certainty and stability in their lives. None of these come from central government or the media. They come from successful businesses like yours, and the goods and employment you provide. Stimulating direct response copy drives engagement (clicks, conversions, leads), expands your customer base, encourages more of them to buy what you're selling or promoting, and it smashes sales 'out of the park.' If you agree, contact me today to arrange a brief discovery conversation and get the ball rolling. We can pick up over Zoom or Skype if you like, but do it now, while it's fresh in your mind. I’m in your corner… I love to work closely with clients to create and present their marketing information persuasively in their own 'voice'. Do you want to engage with and inform potential customers about your company, your products, and the services you provide? Let me know what I can help you with, and I'd be delighted to share some input, advice, or feedback with you in strict confidence. Copywriting isn't a 'black art'... However, it needs expertise, training, and experience to make it effective. Don’t worry; I'll provide all of that for you. I can deliver copy and content in many forms and formats. Here are a few examples to explore or consider: • white papers • case studies • blog and social media posts • advertisements and promotions • product descriptions • sales brochures • sales letters • articles • web copy, pages, or other information for your website. I can also write and present the content of a proposal, agenda, or ‘argument’ for you. For example, if you need to: • persuade funders to provide you with a grant or finance facilities, • promote a political, charitable, or environmental agenda, or • 'sell' a unique or insightful point of view, I can help. Powerful, persuasive, profitable copy creates sales and other commercial opportunities. It’s often described as ‘Salesmanship in Print’, and generates positive engagement with potential customers, clients, stakeholders, or employees. It compels people to take an action or make a decision - to buy, to find out more about you and your products, or to support your cause. "Simples!" as Aleksandr the Meerkat would say. Actually, it's never been any other way... Whether you sell personal or professional services, diamonds, jet aircraft, or handmade shoes, you need copy and content that promotes them to potential customers. I'm the copywriter to create that for you. I produce compelling copy that quietly works 'hands-off' (on autopilot) even while you sleep, 24 hours a day, 7 days a week, 365 days a year (including holidays and weekends). It's the type of stimulating copy and content that relentlessly drives your buyers, clients, or members, to make a purchasing or engagement decision. Get it right and it's an investment. Get it wrong and it can be a massive cost. You might have the best product or service in the world, at the best possible price. But if people: • don't know about it, • can't understand the benefits of using or owning it, or • haven't a clue how to get their hands on it, ...then you just won't sell it! Perhaps that's where you are now? If so, then... • Talk to me about your current challenge. • Sound me out on an idea. How would it feel to be able to take your business or venture to the next level? To get a no-obligation quote from someone who's working tirelessly to become the Top Copywriter in UK (or at least Yorkshire, Lancashire, and the North), • ping me an email, • connect with me on LinkedIn, or • speak to me now - call me on 07971 926680. Alternatively, if you already know what you need, click here to give me a more detailed brief. Why not contact me now, while the ideas are fresh in your mind? It would be great to hear from you. Let's see if we have any common ground or ideas on which we could collaborate. Call or email me today.

My background as a B2B journalist, mainly in the professional services sector, pinpoints a business's relevance and purpose, helping them achieve what their customers want and need.

Are you a B2B, legal, financial or professional services company, or a startup or scaleup, who is finding it hard to differentiate your products and services in an overcrowded market? Do your experts understand what you do, but customers don't? You need a freelance B2B copywriter who understands the language unique to your business. Not just any writer, but one who can translate complex ideas into simple yet engaging copy and help your customers understand, “what’s in it for me?” Here’s why I’m that writer: • As a former corporate lawyer, the language of business is my second language. I help you ditch the blah and deliver your message with words that will inform, persuade and engage your audience – turning sceptical B2B buyers into your best customers. • As an experienced copywriter (but not past it just yet!), I tell stories that build a brand, nurture leads and position your business as a trusted advisor – moving customers from “I’m not sure” to “YES!” and ultimately driving revenue. • I've worked with over 100 B2B businesses just like you, to simplify your message for your customers and help them see the value you bring – WITHOUT being sleazy, salesy or spammy. I research, write and create web copy, white papers, case studies, emails, landing pages, reports, video scripts, blogs, brochures, pitch decks, bid packages ... pretty much anything that gets your business where it needs to be. Here are a few examples of what I have done for past clients: • The SEO revamp I did of one client’s website resulted in a 146% increase in traffic • Articles I wrote for a legal client resulted in a 64% increase in traffic to their blog • An email sequence I wrote increased webinar sign ups by 200% But enough about me. Want to talk about what I can do for you? Shoot me an email and let's get started. jayne@whiterosecopywriting.com

Creative Scot gone south, writing for clients large and small in fields including healthcare, retail, energy, tech and the charity sector. Imaginative and meticulous writer, copy-editor and proofreader of print and online content for websites, marketing collateral, reports and more. But let's not go on.

Concepts that inspire, copy that delivers! I'm a copywriter and content strategist with 15 years' experience in helping small to medium sized businesses find their voice and make more noise online. I was the director of an SEO company before I decided to niche into content creation for entrepreneurs back in 2017. From tech start-ups to holistic consultants, construction firms to employment law specialists, I've worked with all kinds of organisations - to be frank, if it's out there, I've probably written about it! I don't just create copy to order. My approach is typically highly consultative, and errs into wider conversations about marketing, strategy, and what my clients need to do to stand out. I love nothing more than seeing the lightbulb go off above my clients' heads when they finally understand who they are, the value they offer, and how they want to position themselves - and I'm especially good at taking all their ideas and ambitions and pulling it into smart, engaging and easy-to-read copy that communicates what makes them unique. My core services are: Website Copywriting Personal Brand Copywriting Copy Coaching AI Content Humanisation ...But whatever word-y project you have in mind, I'm pretty sure I can help.

I’m Janis Melville, the copywriter behind Goodwrite.ink a lifelong lover of words, ideas, and strategy.
 With over 30 years in marketing, media, and communications, I’ve worked with blue-chip brands, small businesses, and creative entrepreneurs who all share one goal: to be heard. I believe great writing is equal parts instinct and intelligence.
It’s not about shouting the loudest; it’s about saying the right thing in the right way, with clarity, purpose, and a touch of personality. At Goodwrite.ink, I combine human creativity with AI-enhanced precision to craft content that leads, not follows.
 Whether it’s a website, press release, or campaign, every word is chosen with intent to connect, to engage, and to earn attention. Let’s create something that roars softly but powerfully, words that make your brand impossible to ignore.

Hiya 👋 I'm an experienced freelance B2B fintech copywriter. I also haven't had a bad hair day in over a decade, but I'm guessing that's not why you're here. My speciality is helping fintech startups and scaleups step up, stand out, and sell more. _____ I can help you if: 👎 You're unsure how to articulate your USP in a way that persuades ideal customers (and investors) to shout: 'Here, take my money!' 👎 You're sitting on a wealth of valuable data but don't know how you could translate it into a story your audience will connect with 👎 You haven't had an inquiry or a request for a demo through your website in weeks (or months, or... ever) 👎 Your mailing list gets more unsubscribes than opens 👎 Your blog or other marketing assets sound just like everybody else's ____ How I help: 👉🏻 Wallet-opening web copy (my absolute favourite thing to work on) 👉🏻 Thought-leadership content that actually... well, leads thoughts. 👉🏻 Email nurture sequences, newsletters, and blog content people actually look forward to reading 👉🏻 Concepts and content that get you noticed. Online and offline: brochures, flyers, lead magnets, case studies and other sales and marketing assets ______ Why me: ✅ Happy clients include Amazon, Checkout.com, Finova, FinTech Insights, and Solaris ✅ 20+ years' financial services industry experience, 10+ as a freelance fintech copywriter ✅ Ruthless efficiency. I've honed my process so it's as effortless as possible for your in-house team. Fintech startup or scaleup founder or CMO in need of extra support or a fresh perspective? Book a discovery call and tell me more: 👉🏻 https://tidycal.com/andrespiteri/15-minute-consultation

As a trilingual copywriter (English, Spanish and Dutch) you can provide your brief in any of my languages. I work with trusted reviewers in the country of your target audience to ensure the texts will resonate. My network includes professional translators and copywriters with a wide range of specialisations. I have set up a website with two colleagues who work in Dutch: write-outside-the-box.eu/en/ellen-singer/ Variation is key to keep me focused. I studied history and later became a chef. I have been a technical translator for more than two decades, but have never avoided a challenge that crossed my path, which is how I started speaking at (translation) conferences and writing copy. I love learning about virtually everything, big and small, which is what keeps me motivated. Contact me if you need a copywriter on food, drinks, board games or technical products. Curiosity may have killed the cat, but it spurs me on.

About - Are you worried that you sound the same as every other business in your field? - Struggling to pin down your brand story, positioning and tone of voice? - Do you need to bring clarity to complex topics to share with your customers or employees? - Is your copy so boring and wordy that even you yawn reading it? Since 2015, I’ve helped businesses in a variety of industries to tell their stories – corporate and product – online and offline. I work with senior leadership, comms and marketing directors and their teams, and frequently collaborate with their external agencies, too. For many of my clients, I’m an extension of their team, supporting them with one-off projects or providing regular content and copy for websites, campaigns, product brochures, corporate brochures and even awards entries (I’m developing quite an impressive track record in that department). Together, we can start from the beginning, doing the ground work to identify exactly what your brand stands for and establishing the tone of voice that will ensure your audiences want to hear what you have to say. Once we’ve established that, I can help you develop a content strategy – and help create the copy – that will turn readers into leads and sales. If you’ve already got your brand and tone of voice sussed, that’s great; it means I can get to work on your content straight away. I understand the challenges and pressures you’re facing because, before undertaking journalism training and becoming a freelance writer, I used to be a marketing and communications manager with responsibility for driving customer engagement, crafting persuasive sales copy and contributing to business growth. When we team up and collaborate – and we have a clear tone of voice to use – we can work on: • your website • e-books • white papers • articles and thought-leadership pieces • adverts and advertorials • annual/sustainability reports • newsletters – internal and external • awards entries • case studies • email campaigns • social media content Where appropriate, I use my journalism skills to support my writing with sound research and interviews with subject matter experts, either from within your business, your customers’ businesses, or from external organisations.

Are you (or your client) looking to expand into Brazil, the largest market in Latin America? You won't go very far with English materials - the most optimistic research shows that only 13% of the population are fluent in it! The truth is, if you want to sell to Brazilians, you need to sound like one. And now you can. I create content and advertising copy in my native Brazilian Portuguese - and I translate it too - for the lifestyle, hospitality and technology sectors. If you're looking for a Braziliantly Creative solution, contact me!

You’ve built a purposeful brand and are looking to expand beyond your country's borders. But when you try to communicate your mission and passion to international customers, the message gets lost. Avoiding the usual buzzwords and clichés is a challenge, and you have a feeling that the words and copy that sound so natural in your own language feel awkward, confusing or unnecessarily complicated in English. (As someone who also markets their services in Italian, I know how hard this is). I help ethical European brands expand globally with strategic, culturally fluent English copywriting. Using my cross-cultural insight, I rebuild your messaging and texts in an English voice that’s natural and on-brand, so your international clients recognise and connect with you. Many of the businesses I collaborate with communicate with English speakers all around the world rather than specific markets, including those who speak English as a second, third or even fourth language. This takes a different approach to writing copy for a specific English market. Yes, you can play with words. But you need to do it inclusively. I can help you: - Build a consistent, confident brand voice you can be proud of (ask about Brand Voice Strategy) - Give you quick, expert feedback on your English copy, along with three actionable wins you can implement straight away (ask for the Brand Voice Checkup) - Get found, nurture international prospects and convert browsers into customers through strategic, culturally appropriate English copy (ask for English Copy & Content) - Help Made in Italy brands win global love (ask for Italian-to-English Transcreation, including SEO translation) 🌿 1% of turnover to the planet Words matter. But not as much as nature. I donate 1% of my turnover to environmental charities.

Copywriter/Storyteller/Brand Strategy Expert/Franchising Specialist Customer behaviour is changing faster than ever before, so why should you surprised when what worked in the past isn't cutting it any more? With AI content easily available to everyone, the bar has been raised for any brand which wants to stand out from the crowd. People need to see real human connection, real stories. Otherwise you're likely to end up being lost in the noise, or being confused with just another "bot" spouting how great your business is... just like everyone else. So, what can do you about it? Leave the mediocre to the AI. Hire a human for the quality. I can produce the creative and innovative copy that you need to promote your product or idea. It's not about using clever words, it's about using the right words. Words which create a genuine human connection which gets results. Feel free to get in touch, and we can have a free, no obligation chat about your project. I'm looking forward to hearing from you.